Competition in the Bottled Water Industry 1. List and describe the dominant economic characteristics of the bottled water industry. Market size and growth rate The industry is size is worldwide with a growth rate averaging nearly 9% from 1996-2001 (with a U.S. per capita growth from 20 gallons per year in 2001 to 26 gallons per year in 2005.) Number of buyers There is a significant number of buyers in the U.S. and internationally. No one buyer accounts for a significant fraction of
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Trouble with Bottled Water 1. What’s in the Bottles One problem has to do with what’s in the bottles themselves. The Earth Policy Institute reports that 1.5 million barrels of oil per year‚ which is enough to fuel 100‚000 cars for that same year‚ are required to satisfy Americans’ demand for bottled water. That’s because PET‚ or polyethylene terephthalate‚ the plastic used in water bottles‚ is derived from crude oil. And‚ according to the Earth Policy Institute article "Bottled Water: Pouring
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Bottled water‚ it seems such an unlikely culprit for such massive deterioration. Bottled water‚ as simple and convenient as it is‚ is the beginning of a large controversy. Behind it is not only a story of pollution‚ but also a story of the damage from the production. “... many had an incomplete understanding of the total environmental impact of bottled water production” (Saylor‚ et al. 599). The environment is being destroyed by the plastic and the wastes of oil. Not only is the environment being
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and was amazed to see all of the people had their hands full with bottled water. Bottles were everywhere. Even the dogs were drinking from bottles of water. There were garbage cans‚ beside recycle bins‚ filled with bottles. Not to mention the bottles laying everywhere on the ground. Bottled water is a problem in our society. Bottled water should be banned because it is dangerous for our environment‚ resources‚ and health. Bottled water is very dangerous for your environment because recycling is not
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Large pool of buyers but no one accounts for a significant fraction of overall market demand. Degree of product differentiation Various types‚ such as natural mineral water‚ spring water and purified water etc. Products could be identical. Buyer needs and requirements Due to the concerns over the safety of tap water. An increased focus on health and fitness. The hectic on-the-go lifestyles of American consumers. Attracted by the convenience‚ purity and portability. Number of rivals
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Bottled Water is causing damage to the Environment. Along with all the bottles that end up in landfills or the bottles that get burned (sending tons of pollution into the air)‚ the gasoline and other fossil fuels that it requires making all of the bottles is both a waste of fossil fuels and damages the environment. Home Water Filters can save the environment and keep some more green in your pocket. Bottled water on average costs 5000 times more for the United States as a country as apposed to
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“Tap Water or Bottled Water?” Tap water and bottled water are both good and harmful in their own ways but still we consume both everyday. Tap water is an all around better drink because it isn’t as expensive‚ not harmful to the environment‚ and not harmful to the human body. Statistics say that in 2008 they found 38 different contaminants in 10 different brands. Bottled water is also dangerous to our environment. People will not recycle the water bottles and the bottle will end up in our lakes‚
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Bottled Water the Unknown Enemy Water bottle sales have been going up exponentially these last few years. According to the International Bottled Water Association (IWBA). People who are buying bottled water are being cheated. Tap water is cheaper‚ more convenient‚ and the change in taste is almost nonexistent. It is the better choice. Water bottles do not have as many perks as tap and is not reliable. The first big selling point about tap is how cheap it is. Consumer Reports News reports
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Tap Water vs. Deer Park Bottled Water MGMT 650 July 25‚ 2011 Turnitin Score: % Purpose: There have been debates over the years on whether people prefer bottled water over tap water. If you step into an office somewhere in the corner or up against the wall is stacks of large blue containers consisting of water. This debate begins with two sides and often times someone would state that “I never drink tap water” or “Tap water is good for you plus it’s no different from bottled”. The
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Bottled Water Proposal In recent times‚ one of the world’s favorite grab and go drinks has come into question whether it is safe enough to drink or not and that is bottled water. “In 2007‚ according to the BMC‚ the total spending on bottled water in the United States reached an estimated $12 billion‚ despite the availability of clean and inexpensive tap water”(Lee‚Warhol). Some people argue that bottled water is not only unsafe for us‚ but also for our environment and it is much more expensive
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