Topic: Marketing-(Nike‚ Inc.) Introduction Nike was the Goddess of victory in Greek mythology. In 1978 an athlete runner Philip Knight and his coach‚ Bill Bowerman renamed their small sportswear company as Nike. Since then‚ the business has increased dramatically. At present Nike‚ Inc. has already become a major public traded sportswear and equipment supplier in the United States. It is the world’s leading supplier of athletic shoes and apparel and a major manufacturer of sport equipment
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An Introduction to Marketing Mix Marketing mix is the set of controllable marketing variables that the firm blends to produce the response it wants in the target market. The 5P’s of the marketing mix are the following: Product‚ Price‚ Promotion‚ Place and People. To create the right marketing mix‚ businesses have to meet the following conditions: • The product has to have the right features. • Sold at ideal price. • The goods is sell in the right place. • The target group needs to be made
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Bottled Water‚ Pro or Con? Many people and schools believe that the sale of bottled water should be banned for a multitude of reasons. However‚ due to to lack of convenience‚ profit‚ and access to safe water‚ my school (YMS) should not ban the sale of bottled water. Why ban water? Many people believe that since bottled water is the #1 most sold drink and gives off the most waste‚ that that is the drink we should ban. However‚ banning bottled drinks such as Gatorade‚ sodas‚ or other sugary
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maybe a water. I don’t know what you would choose‚ but I would grab a bottle of water. B. Credibility: I’ve been drinking bottled water ever since I’ve known myself. I’ve also researched about this topic for 4 weeks in addition to consuming it in larger proportions than any other beverage‚ in the last 5 years. C. Relevance: According to the International Bottled Water Association ‚May 21‚ 2012‚ each year‚ water bottle consumption increases by 3 to 4 %. In 2011‚ total U.S. bottled water consumption
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BSBMKG502B Establish and Adjust the Marketing Mix Summary ------------------------------------------------- The largest moto fashion retrailer in AUS is the slogan of Braaap. This paper would explained the market mix strategies used at Braaap to become a successful company in business of dirt bike‚ pit bike and mini bike. Pricing‚ Promotion‚ Products‚ Channels of distribution and Customer Serviced are the key ingredients at Braaap. The report would give the samples approaching to customer
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Science 2/14/13 Pros and Cons of Bottled Water Water coolers which are also categorized under bottled water provide cool and refreshing water to people that want it. Water coolers and carbonated water mounted on a dispenser are the best option for companies with great number of staff. Employees can easily get their drinking water from the dispenser in their companies. The clients of the companies can also make use of the waters in the dispensers. Every coin always has two
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of Organizational Planning and Management HUS 643.22 Systems Analysis Comp Unit IV-B Purpose: To discuss the components of the marketing mix‚ outline the product offerings of the agency and define strategic planning from an open systems perspective. Monifa K. Jackson December 26‚ 2003 Dr. Harold Carter Thesis Development Marketing mix is a management function linking the organization to its external environment. The linking or transaction occurs not only between customers
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Outline I. INTRODUCTION TOPIC: Bottled water HOOK: THESIS STATEMENT: effects on humans‚ environment and oceans BODY II. FIRST EFFECT: Humans SUPPORTING DETAILS: Bottled water has many bad things for our bodies. III. SECOND EFFECT: Environment SUPPORTING DETAILS: Bottled water has many chemicals that contaminate the environment. IV. THIRD EFFECT: Oceans SUPPORTING DETAILS: We think we recycle bottled water but they end up oceans. V. CONCLUSION: Bottled water has many effects on us and environment
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Marketing Mix Products Coca-Cola is the leading provider of soft drinks in the world. Our company wishes to stay at the top of the game for non-alcoholic carbonated drink products. Coca cola also is looking for healthy alternatives for the customers that do not drink carbonated beverages. This brand extension will be necessary because of the constant competition in the soft drink industry. Distribution Coca cola products can be found almost everywhere. It is our goal to provide our products to the
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to use this time to share the benefits of installing water fountains and filling station over the use of dispensing bottled water for public consumption‚ as well as to dispel the myth of bottled water. My hopes is that by the end‚ you will all be informed of the cleanliness of our city’s water. It goes without saying that the safety and quality of the water that you drink is directly linked to the source of that water. In the case of city water‚ it is standard procedure to filter and treat with chlorine
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