1.3 Analyse the role of sales team within marketing strategy of an organization of your choice: Sales team of an organization play a significant role within marketing strategy of this company. A salesperson’s primary objective is to sell‚ though there are many skills involved and their duties can be quite diverse depending on things like the size of outlet they are involved with. Researchers show that across a range of industries‚ there is a direct and consistent correlation between the caliber
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INTRODUCTION 2 MAJOR FINDINGS 2 I. Possible alternative strategies for Beeline 2 1. Identify possible strategies. 2 2. Evaluate possible strategies. 8 II. Strategic plan of the most appropriate strategies for Beeline 12 1. Select the final strategies: 12 2. Strategic plan 12 CONCLUSION 14 REFERENCES 15 LIST OF DIAGRAMS Diagram 1. Space matrix of Beeline 7 LIST OF TABLES Table 1. Result of Space matrix 6 Table 2. Strategies evaluation 10 Table 3. Ranking and scoring 11
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IKEA’s Marketing Strategy One thing that makes IKEA becoming the best known global furniture retailer in the world is its marketing strategy. IKEA is a strong ban and many people across the globe think of IKEA when they thought about furniture. The key success of marketing strategy is IKEA’s standardization. IKEA stores around the world look alike and they all contain core value of organization’s culture. It looks and operates the same in every market markets. However‚ IKEA stores have to adapt
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Click on one of the questions below to learn more. How much will I pay in royalties and advertising? What fees will I pay when I become a KFC franchisee? Initial Franchise Fee = Monthly Service Fee (Royalties) = Advertising = $45‚000 (if you open a KT multi-brand restaurant‚ the fees will be $75‚000) 5 percent (5%) of Gross Sales 5 percent (5%) of Gross Sales (Includes national and local contributions) The above amounts do not include the initial investment required to construct
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first superlative colour television in a collaboration with Toshiba Corporation Japan‚ has now claimed to be a $2.5 billion conglomerate (in market capitalisation). The company has two core activities‚ which include the manufacturing‚ assembly‚ marketing and distribution of consumer electronics and home appliances‚ and exploration and production of oil and gas. The company presently has seven operating business divisions‚ in which major divisions are consumer electronics‚ home appliances‚ components
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Introduction/Background Nepal is a developing country located in the South Asian region‚ landlocked and bordered with the People’s Republic of China to the north and the Republic of India in rest of the sides. Until 1990‚ Nepal was an absolute monarchy exercised under the executive control of the king (Acharya‚ ). For over 200 years‚ Nepal existed as a feudal monarchy that was well insulated from penetration by foreign democratic trends. A brief flirtation with democracy in 1959 culminated in
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(N14M79) A CASE STUDY ON THE CHALLENGES FACED BY THE TOURISM INDUTRY OF NEPAL NAME: Trishakti‚ J.B. Rana; Student ID: UNIMKL-012016 Word Count: 2190 (Excluding Executive Summary) EXECUTIVE SUMMARY As a poor developing nation‚ Nepal faces many challenges and opportunities. It has just emerged from a decade long civil war and emerged as a Federal Democratic Republic in 2008. Tourism industry in Nepal has gone through a rough phase during this period‚ which has resulted in
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employees‚ communities‚ stakeholders and all other members of the public sphere who may also be considered as stakeholders. The term "corporate social responsibility" became popular in the 1960s and has remained a term used indiscriminately by many to cover legal and moral responsibility more narrowly construed.[4] Proponents argue that corporations make more long term profits by operating with a perspective‚ while critics argue that CSR distracts from the economic role of businesses. McWilliams
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EFFECTIVENESS OF MARKETING MIX IN ACHIEVING MARKETING AND ORGANISATIONAL OBJECTIVES Through its excellent advertising‚ company has been able to create massive attention between people about iphone which helps them to attract large number of customers to purchase from the first day of its launch and 1.4 million units within 90 days. Apple started off iphone with a high price to cover marketing and development costs as well as to create the perception of the iphone being worth $599. Suddenly
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effort to attract more foreign visitors and stimulate increased activity of domestic tourists‚ is poised for a growth spurt this year. During the present time‚ the industry of Hotels‚ Motels and other Accommodations is reaping the benefits of short-term accommodations‚ which are part of the burgeoning P208 billion hotels sector in the Philippines The National Statistics Office (NSO) categorizes these businesses as "hotels‚ camping sites and other short-stay accommodation‚" which generated P43.95
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