"Boutique hotels case studied" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 16 of 50 - About 500 Essays
  • Satisfactory Essays

    Rebranding a Hotel

    • 375 Words
    • 2 Pages

    Purchase a premier hotel brands internationally: Change to Marriott brand or Maintain brand as an operating subsidiary? Why to rebrand - • Name might not be doing justice to the overall experience. Making such a change is especially important when a hospitality property has lost effectiveness in serving its market. The previous brand might not be providing service so there can be misperception about the Marriott brand • Rebranding might help to reposition the hotel and properly brand it.

    Premium Brand Branding companies Hotel

    • 375 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Marriott Hotel

    • 1820 Words
    • 8 Pages

    MARRIOTT HOTEL Marketing Essay Jelena Stankovic 09.03.2012 Anniesland College The following essay will be about marketing used at Glasgow marriott hotel. Marketing mix‚ products of the hotel‚ channels of distribution‚ the pricing srategies‚ also‚ methods of promotion used by the hotel and explanation of product life cycle. Alxso I will suggest a new product and explain how it might be promoted‚ priced or distributed. Glasgow Marriott hotel is located in the business district of the city

    Premium Marriott International

    • 1820 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    GR Hotels

    • 3771 Words
    • 16 Pages

    Sample Case for Video Storyboarding Exercise Backgrounder The background information relating to the Case Examination (Backgrounder) is provided to candidates in advance of the examination date. The Backgrounder contains information about both the company and the industry involved in the case. Candidates are expected to familiarize themselves with this information in preparation for the analysis that will be required during the Case Examination. Candidates should note that they will not be

    Premium Hotel Hotels Motel

    • 3771 Words
    • 16 Pages
    Powerful Essays
  • Better Essays

    Hotel Reservation

    • 2561 Words
    • 11 Pages

    ABSTRACT Fast‚ accurate and relevant hotel services have been a great demand in a progressive place. This is because many investors or travellers from faraway places seek to find comfort in terms of their accommodation and stay in their certain destination. Our project is carried out to develop a mobile application called Jade Hotel Mobile Reservation. The purposes of building the Jade Hotel Mobile Reservation are for guests to make online reservations and for hotel personnel to manage reservations

    Premium Personal digital assistant Hotel Hotels

    • 2561 Words
    • 11 Pages
    Better Essays
  • Better Essays

    Two Hotels

    • 1550 Words
    • 5 Pages

    Model answers to short cases Acme Whistles 1. What is the overlap between operations‚ marketing and product/service development at Acme Whistles? The simple answer to this question is‚ ‘There is a very significant overlap between these functions’. The underlying question is ‘Why’? Partly‚ the reason is size. As Simon Topman says in the example‚ small companies cannot afford specialist functions so at a managerial level everyone does everything to some extent. This becomes especially true when

    Premium Management Hotel Operations management

    • 1550 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    Green Hotels

    • 2080 Words
    • 9 Pages

    in-directly. Thus more industries‚ including the hospitality industry‚ are being affected and urged by consumers to change their habits. Consumers are demanding more eco-friendly products in their grocery stores‚ in the cars they drive‚ and even at the hotels they stay at on vacation. It has become clear through recent studies that consumers want more for their money and ‘more’ means eco-friendly. My focus for this paper is on the hospitality industry and how they are changing to become more eco-friendly

    Free Environment Environmentalism Leadership in Energy and Environmental Design

    • 2080 Words
    • 9 Pages
    Powerful Essays
  • Best Essays

    Hotels Analysis

    • 3890 Words
    • 16 Pages

    Bibliography: Background of Hilton When established in 1970(Ruba‚ 2010)‚ Hilton Singapore hotel is the proud flagship brand of Hilton Hotels Corporation names Hilton Worldwide and the most recognized name in the global lodging industry. Vision and Mission Statement The vision/mission or philosophy statement sets the direction and provides the foundation for your planning(Janice

    Premium Hotel Hotel chains Strategic management

    • 3890 Words
    • 16 Pages
    Best Essays
  • Good Essays

    Hotel Industry

    • 463 Words
    • 2 Pages

    AIRBNB The hotel industry is a saturated industry that normally requires firms to maintain substantial overhead‚ substantial capital property‚ and brand reputation to successfully compete for fluctuating market shares. As a result‚ rivalry is high and there is little room for new entrants in the fiercely competitive and economically sensitive hotel industry. That being said‚ Airbnb has created a market that enables almost anyone who owns sleeping space to become a competitor to hotels and traditional

    Premium Hotel Strategic management Property

    • 463 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    Hotel Continental

    • 1428 Words
    • 6 Pages

    Mini Case 1: Hotel Continental By Rodriguez & Echanis Fundamentals of Management‚ Text & Philippine cases (6th Ed) Quezon City‚ Philippines: Diwata Publishing‚ Inc.‚ pp. 69 – 74 I. Personal Perspective To venture to another business as an answer to a growing demand could be an opportunity to grow and expand ones capability in handling business. There are so many nature of businesses and each requires keen knowledge if not thorough for

    Premium Hotel Travel Lodging

    • 1428 Words
    • 6 Pages
    Satisfactory Essays
  • Good Essays

    Royal Hotel

    • 997 Words
    • 4 Pages

    Royal Hotel The Royal Hotel faces issues typical of any hotel. Customer service and aesthetics are the cornerstones the hospitality business and if they are lacking in anyway‚ patrons will find other hotels that better suit their needs. The Royal Hotel GM sees the recent events as unacceptable and is attempting to correct the problems and ensure they do not lose customers to competitors by hiring the firm that Blake works for. Blake will attempt to solve the problems of the hotel by installing

    Premium Quality control Implementation Management

    • 997 Words
    • 4 Pages
    Good Essays
Page 1 13 14 15 16 17 18 19 20 50