Business Management Ethics Issue at Bp Name: Date: Class: Professor: MANAGEMENT ETHICS AT BP Abstract Beyond Petroleum‚ BP is among the largest Oil and other energy companies in the world. Its targets and confidence in the market has enabled it reduce Carbone dioxide waste and enhance alternative sources of energy like solar power. This upward success has‚ however‚ in the recent past been challenged. BP’s environmental image in the globe has been tarnished
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Executive Summary On April 20th 2010 bp had a major oil spill off the Gulf of Mexico coined the “Deepwater Horizon Incident” in which eleven (11) person’s loss their lives. This incident negatively affected the company’s brand and bp brand equity plummeted by $7.4bn‚ representing a 61% fall (Brand Finance 2010). BPTT which is a subsidiary of bp Global had to treat with the negative impact of this crisis on the local market while keeping its reputation‚ bp brand and local aspiration alive and
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Happen to Good Companies The article suggests that rather than focusing too much on having the highest multiples with regards to the companies’ performance‚ managers and executives will be better off focusing on the amount of value they create with regards to growth margins and capital productivity. One example of this was the US household-products manufacturer Church & Dwight‚ although the company’s growths on EBITA margins (+13.9% points compared to the +2.5% points for the median company in the
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External Environment (Macro environment) Analysis: With respect to the specific organization (in this case‚ BP); things are changing at a rapid pace since the supply and demand of oil is becoming highly dependent upon socio political condition of different parts of the world‚ where its business is operating.For the external business environment analysis of global oil industry (with respect to BP) the selected analysis tool is PESTEL. This model presents a strategy framework built over variables like
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Chapter-1 Company Profiles before Merger 1.1 British Petroleum Company British Petroleum Company (BP) is a British multinational oil and gas company. It is the third-largest energy company and fourth-largest company in the world. It is vertically integrated and operates in all areas of the oil and gas industry‚ including exploration and production‚ refining‚ distribution and marketing‚ petrochemicals‚ power generation and trading. It also has renewable energy activities in biofuels
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BP COMMUNICATION FAILure DURING GULF OIL SPILL CRISIS An important component of crisis management is response. Response can include several actions such as communication with stakeholders‚ the public and the government. Appropriate and effective communication can minimize the distribution of incomplete and inaccurate information‚ reduce speculation and prevent or quell rumors. In fact‚ studies suggest that the message itself can affect the public’s evaluation of the company and perhaps
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1. Originally‚ an Ethics and Compliance team was formed to monitor the formation and operation of the company guidance towards ethical issues in BP’s company. Just like to set up a communication consistent standard for all the employees of BP for different location‚ culture and language. Originally‚ this is a good way to guide the company staff to maintain company standard and reputation. But the code did not effectively address specific high-risk activities for the scope of daily operations. It
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William Voisin Professor Mazpule Psyc. 2001 June 5th‚ 2013 BP (Beyond Petroleum) focuses on sustainability 1) Based on the history of the company‚ why did BP get involved in so much questionable conduct? The reason why BP got involved in so much questionable conducts is because at first they didn’t want to spend the money on fixing the stuff. They have been ignoring all these red flags and at the end they ended up spending much money. They could of saved a lot of money if they had fixed
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BP was the ªrst of these companies to change from a reactive to a proactive climate strategy formulation. In 1996‚ it withdrew from the oppositional Global Climate Coalition (GCC)‚ which was characterized as the most powerful lobby organization in climate policy.28 BP then accepted the climate change problem as diagnosed by the Intergovernmental Panel on Climate Change (IPCC) and gave its support to the Kyoto Protocol. In 1998 BP’s strategy formu- lation developed further in a proactive direction
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lessons learned from this case can with benefit be applied to upcoming studies‚ as they showed that in order to deal with a crisis‚ successfully‚ an organisation must react quickly‚ precisely and with a level of dignity and humility – however‚ the company must have a level of transparency in order to come across as trustworthy. The paper also addresses the rising importance of corporate social responsibility in the modern communicative society. After analysing and discussing‚ this paper concludes
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