04 MANAGING FOR SUSTAINABILITY In today’s modern world doing research online may be the most accessible and convenient way to go. There are millions of websites with endless amounts of information on thousands of topics out there. However‚ one of the troubles facing information seekers is the accuracy of the information out there and how to go about narrowing down the thousands of results produced. During the meeting with Professor Livermore he provided some helpful tips on how to find reputable
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The relevance of sustainability in marketing decision making What is marketing? What exactly is marketing? Is it just convincing people to buy products through various media? Billboards‚ TV commercials‚ junk mail and magazines filled with advertisements? From the consumer’s perspective‚ that is how it seems (Kotler et al. 2010‚ p. 5). But from a business’s standpoint‚ marketing is viewed very differently. Marketing is viewed as being based on an exchange relationship between a business and its
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------------------------------------------------- Business Sustainability Business sustainability is often defined as managing the triple bottom line - a process by which firms manage their financial‚ social and environmental risks‚ obligations and opportunities. These three impacts are sometimes referred to as profits‚ people and planet. However‚ this approach relies on an accounting based perspective and does not fully capture the time element that is inherent within business sustainability. A more robust definition is that
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New companies entering the market‚ mergers‚ and globalization‚ on pricing and the sustainability of profits Sustainability at 3M grew from a commitment to both innovation and ethical conduct. By continually increasing sustainability at the economic‚ social‚ and environmental levels‚ we believe we are building a strong‚ vital company today‚ and leaving a rich legacy on which future generation. We recognized early that doing business in new‚ smarter ways would not only create a more viable
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Writing a Sustainability Plan A Sustainability Plan can take many forms. Depending on the size‚ type and capacity of your organization‚ your Sustainability Plan could be a two-page document that focuses on a long-term vision and broad goals‚ or a one hundred-page document that outlines specific targets‚ quantitative indicators and a detailed timeline. What is important is that your organization takes the first step to holistically managing the impacts – both positive and negative – that your organization
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enlightening and pointed to an area of sustainability which is rarely ever looked at. Most times when people look at sustainability it has to do with renewable energies and resources‚ this is why I wanted to look further into the area of birth control. Diving deeper into this topic I wanted to see if there were any other articles out there about this topic. I was fortunate enough to find another article from a reputable publication on the topic of overpopulation and sustainability. This article is in question
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Abstract In nowadays‚ the sustainable development is playing a fundamental role in our society‚ and the perception of sustainable development has been well perceived. In an accounting context‚ the sustainability reporting has evolved into a kind of tool for an organization to show and present its Corporation Social Responsibility. Moreover‚ it is also the expectation for the business organization to operate in a sustainable way. In the recent researches‚ there are sufficient evidences show how
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------------------------------------------------- Part 1: Strategic Sustainability Reinvention TELUS was named as one of 2013’s Global 100 Most Sustainable Corporations in the World by Corporate Knights. Telus believes that this achievement was because of their future friendly workplace strategy‚ efforts in reducing carbon foot print‚ energy conservation though LEED certified buildings‚ and charitable contributions. The Corporate Social Responsibility Report (CSR) 2011 explains the sustainability objective of Telus as “Integrate
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management during the weeks that followed. BP created the “Gulf of Mexico Restoration” website to inform the public about its efforts in cleaning up the spill and to help restore public trust in the company again. BP’s “Gulf of Mexico Restoration” website uses these three strategies to try to repair its reputation: a section highlighting technological advancements for safer drilling‚ colorful graphics of bolded statistics that state the amount of money BP has spent on various efforts‚ and a collection
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Globalization & Sustainable Development Globalization allows the creation of additional value and increase efficiencies for national economies. In essence‚ this model aims at promoting productivity‚ connectivity‚ and specialization. However‚ global trade focuses on the economic wellbeing of nations in isolation of the environments they operate in. This stems from the fact that globalization rests on the views of capitalism; a system that calls for free market trade. This view of development
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