strategy‚ have led BP to develop a negative reputation amongst consumers and government officials. The company needs to develop a way to get consumers to put the past behavior of BP behind them and to make consumers believe that the new core values BP has‚ along with its efforts towards rectifying the situation‚ are truthful and valuable. Situational Analysis Internal Environment: Marketing Objectives‚ Strategy‚ and Performance Without actually defining a mission statement‚ BP has published a
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Three major disasters struck Texas in the 20th century. They left both wonderful and unhelpful social‚ political‚ and economic effects. The Texas City Explosion had the most lasting effects on the US. Many people died in the explosion‚ and many more were injured. There were so many people that were injured‚ that the hospitals were overcrowded and the Red Cross had to put up field stations to help the injured. As Wanda Lou Baker wrote in Past Stories‚ many of the injured were put on the lawn. The
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| BP Case Analysis | | 1. Based on the history of the company‚ why did BP get involved in so much questionable conduct? BP’s history extends back to 1901 when William D’Arcy’s Anglo-Persian Oil Company first drilled for oil in Persia and after seven years of drilling and darcy’s nearly spent his net worth finally oil spewed out and became rich. Unfortunately later at 1914 BP was on the verge of bankruptcy due to the very low demand of oil in global market. Accordingly ‚BP’s Board
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ethical culture that could have contributed to the Gulf Coast oil spill disaster include: * The company tried to assure concerned stakeholders that it took environmental concerns seriously‚ but BP’s actions have not always concided with its words. BP has engaged in numerous instances of questionable behavior including fraud‚ environmental‚ and ethical transgressions clearly demonstrate that the company has a history of disregarding the well-being of stakeholders. The company has claimed to be an
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CORPORATE RISK MANAGEMENT REPORT Corporate and Enterprise risk at BP BP plc is one of the worlds leading oil companies on the basis of market capitalisation and proved reserves. It is a global group‚ with interests and activities which cover three main business segments of Exploration and Production‚ Refining and Marketing and Gas‚ Power and Renewables. BP has total assets of $217‚601million and total revenues of $270‚602million with the majority of their revenues ($) coming from
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Austin‚ Texas has become a bit of a media sensation as the newest “cool” city. It was always what we “Austinites” considered to be the world’s best kept secret. The heart of Austin was its artistic community‚ and residential support for the “mom and pop” businesses. A place where artists and college kids were able to have a safe and comfortable life due to low crime rate and reasonable cost of living. Austin was a city that had a small town feel. We were all able to encounter Leslie Cochran on
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The Texas City Explosion of 1947 On April 16‚1947‚ a day that probably began like many others‚ in Texas City‚ Texas until shortly before 8:00 in the morning. The hatch covers were removed from hold 4 of the French ship Grandcamp. This morning it was to be loaded with the remainder of it’s ammonium nitrate fertilizer. I’m not sure how much it had left to load but it already had 2‚300 tons on board at this time. The fertilizer was not the only thing that the Grandcamp had on board for this trip
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1. What are the main ethical issues and dilemma BP faces in this case? A project that is on a large scale faces some issues‚ including: There are concerns about the coating of the pipeline and the risks of leakages‚ in particular in Georgia‚ where oil spills might significantly impact the country’s strategic water resources in the Bojorni National Park. Concerns were also raised over the fact that the pipeline runs through earthquake zones‚ which leakages nearly inevitable or could not be avoided
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Project Cover Sheet Case Study: BP (Beyond Petroleum) Focuses on Sustainability University Instructor: 03/15/2012 Abstract When a person thinks of BP they image a green gas station and gas pumps. But BP has over 100 years of history behind it. BP was formally known as British Petroleum and the Anglo-Persian Oil Company. It was founded in 1908 by William D’Arcy‚ a rich British man who invested all his savings in his quest for oil in the Middle East. At the time BP was committed to protect
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Sea infrastructure Technology and BP 2011 01 Welcome Notes: We’re excited that you want to take part in the Ultimate FieldTrip 2011 competition. From our first oil discoveries in Persia to today’s enhanced oil and gas recovery techniques‚ BP has always been at the frontiers of science‚ technology and engineering. The winning team of the Ultimate FieldTrip 2011 will have the opportunity to experience and contribute to the real challenges facing BP today during a six to eight week paid
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