Institute of Technology‚ Jaipur (Deemed University) 16TH May 2010 AUTHORISATION This report “Promotion and marketing of Godrej Entranza doors” done during summer Project (SP) is submitted as requirement of the fulfillment of 2 year of MBA program of Department of Management Studies‚ MNIT Jaipur.
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and implementation of a new methodology Maria Vakola and Yacine Rezgui University of Salford‚ Salford‚ UK Keywords BPR‚ Methodology‚ Organizational change Abstract Explores the need for a business process re-engineering methodology and presents a critique of the existing methodologies. The identified weaknesses served as a basis for the development of a new eight-stage BPR methodology which was implemented and evaluated within three European construction companies. Summarises these stages
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Tools to support BPR When a BPR project is undertaken across the organization‚ it can require managing a massive amount of information about the processes‚ data and systems. If you don’t have an excellent tool to support BPR‚ the management of this information can become an impossible task. The use of a good BPR/documentation software is vital in any BPR project. The types of attributes you should look for in BPR software are: Graphical interface for fast documentation "Object oriented" technology
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Godrej Marketing strategies of Godrej UNIT-1 INTRODUCTION Marketing is defined by American Marketing Association [AMA] as “the activity‚ set of institutions‚ and processes for creating‚ communicating‚ delivering‚ and exchanging offerings that have value for customers‚ clients‚ partners‚ and society at large.” Broadly “marketing is a social and managerial process by which individuals and organizations obtain what they want through creating and exchanging value with others.” Marketing has always
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Competition Name Column1 Last Price Column2 Column3 Sales (Rs. cr.) HUL Godrej Consumer Dabur India Colgate Marico Godrej Ind Gillette India P and G Emami Bajaj Corp Jyothy Labs Amar Remedies JHS Svendgaard GKB Ophthalmics Market Cap. 1‚08‚829.37 638.05 Column5 Turnover 503.4 Column4 Net Profit Total Assets 22‚116.37 2‚691.40 3‚512.93 21‚714.50 2‚980.08 604.39 2‚761.43 119.25 20‚782.64 3‚759.33 463.24 1
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a fully owned subsidiary of P&G with Godrej selling it’s 49% stake to P&G. 2. P&G would retain most of the sales force and the distribution network which most of the sales force and distribution network which P&GG acquired from Godrej soaps. 3. The soap brands of Godrej which had been licensed to P&G would revert to Godrej soaps. 4. P&G would retain the detergent and scourer brands it had brought from Godrej. Godrej gave the following explanations for the breakup
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Technology on Library Management: A Marketing Perspective” in Advances In Management‚ A Publication of Department of Business Administration‚ University of Ilorin‚ Nigeria‚ 5 (1): 141 – 150. Bashein B. J.‚ Markus‚ M.L and Riley‚ P. (1994). Preconditions for BPR success: and How to prevent Failure‚ Information System Management‚11(2):7– 13. Caron‚ M‚ Jarvenpea‚ S.L‚ and Stoddard‚ D.B. (1994). Business Reengineering at CIGNA Corporation Experiences and Lessons Learned from The First five years‚ Ms Quarterly
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Name: Justin Dean ID: 12232 A BPR case study at Honeywell Inc. Summary In this case study it has been explained how Honeywell Inc. has gone through a radical change by implementing the BPR strategies and developed a set of 10 general lessons which are as follows: Lesson one: People are the key enablers of change Lesson two: Question everything Lesson three: People need a systematic methodology to map processes Lesson four: Create team ownership and a culture of dissatisfaction Lesson five: Management
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Page No. | Introduction | 4 | Overview | 5 | History | 6 | BPR Methodology | 7 | Advantages and disadvantages of BPR | 9 | Case study- I | 11 | Case study- II | 13 | Conclusion | 24 | References | 24 | 1. INTRODUCTION Business process re-engineering is a business management strategy‚ originally pioneered in the early 1990s‚ focusing on the analysis and design of workflows and processes within an organization. BPR aimed to help organizations fundamentally rethink how they do their
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Question # 1: What is BPR? In a plain language‚ what does it mean to an organization that is underperforming? Business Process Reengineering is a management approach focusing at brining improvements by enhancing efficiency and effectiveness of business process. The fundamental rethinking and radical design of a business process‚ its structure and related management systems‚ to offer key or partial improvements in performance. Business process reengineering is key element to the underperforming
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