Table of Contect 1.0 Introduction 2 2.0 Procedures 2 3.0 Findings 3 3.1 Customer care 3 3.1.1 Customer 3 3.1.1 Customer needs and wants 3 3.1.2 Customer loyalty and satisfaction 4 3.1.3 Communication Technology 4 3.2 Supply chain 5 3.2.1 Design 5 3.2.2 Manufacture 6 3.2.3 Products distribution 6 3.2.4 Retail terminals 7 3.3 Marketing Strategy 7 3.3.1 Strategy 8 a Strong supply chain management strategy 8 b Fast fashion strategy 8 c Global distribution strategy
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IDENTIFYING KEY STAKEHOLDERS Every organization has key stakeholders. These are those who are affected by its products‚ services and activities or it can be those whose concerns can change the show of business. The Company’s Vision for Tata Steel: “to seize the opportunities of tomorrow and create a future that will make it an EVA positive Company and to continue to improve the quality of life of its employees and the communities it serves” This statement clearly states that Tata Steel will continue
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is a person in a business who is responsible for the management of the sales and relationship with particular customers. They are allocated particular customer accounts‚ especially the key accounts which provide the most business. The Account manager varies depending on the nature of the business. The account manager builds client relationship by acting as the interface between the customer service teams and sales teams within a company. By maintaining the company’s existing relationship with a client
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In the year‚ 759 STORE gradually introduced characteristic domestic goods including kitchen supplies and household goods mainly from Japan. 1. Customer Segments Mass Market 759 STORE aimed to give desirable service to vast local Hong Kong residents‚ providing a relaxing shopping environment with wide range of products for customers to choose . (1) It mainly sells snacks‚ beverages and packaged food imported from Japan and other regions of the world.(1) The site
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| Food and Beverages | Tagline/ Slogan | Sab Khaate Hain | USP | Good quality‚ fresh‚ hygienic and tasty Indian sweets and snacks | STP OF BIKANERVALA Segment | People who like Indian sweets‚ namkeens and other traditional snacks | Target customers | Middle and upper middle class urban families | Positioning | Indian sweets and namkeen manufacturer as an alternate to western fastfood | A few details about Bikanervala in Hyderabad: * Bikanervala in Hyderabad is located in Road no. 2‚ Banjara
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phone operation in Bangladesh. Being one of the pioneers in developing the GSM service in Europe‚ Telenor has also helped to transfer this knowledge to the local employees over the years. GP’s Vision is we’re here to help. GP’s Missions are Knowing customer experience‚ knowing us‚ organizing us. GP’s Values are Make it easy‚ Keep promises‚ be inspiring‚ be respectful. GP’s slogan is ideas that simplify. The company has so far invested more than BDT 10‚700 crore (USD 1.6 billion) to build the network
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Case Study 2: Public Key Infrastructure You are the Information Security Officer at a small software company. The organization currently utilizes a Microsoft Server 2008 Active Directory domain administered by a limited number of over-tasked network administrators. The remainder of the organization comprises mostly software developers and a relatively small number of administrative personnel. The organization has decided that it would be in its best interest to use a public key infrastructure (PKI)
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SETTING INTRODUCTION Most anyone will agree that customer service is one of the most important parts of your company ’s overall strategy to conducting business. Without customers you really don ’t have a business. Every company either has or thinks it has good customer service. However‚ if certain steps are not taken to ensure this‚ the reality of their situation is often far worse than their current perceptions. Customer feedback is an excellent way to track and measure your level of
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THE BEST CUSTOMERS‚ we’re told‚ are loyal ones. They cost less to serve‚ they’re usually willing to pay more than other customers‚ and they often act as word-of-mouth marketers for your company. Win loyalty‚ therefore‚ and profits will follow as night follows day. Certainly that’s what CRM software vendors--and the armies of consultants who help install their systems--are claiming. And it seems that many business executives agree. Corporate expenditures on loyalty initiatives are booming: The top
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Customer Trust in the Salesperson: An Integrative Review and Meta-Analysis of the Empirical Literature John E. Swan Michael R. Bowers Lynne D. Richardson UNIVERSITY OF ALABAMA AT BIRMINGHAM The development of trust between salespeople and their customers has traditionally been considered a critical element in developing and maintaining a successful sales relationship. This article presents the first comprehensive literature review and meta-analysis of the antecedents of trust and consequences
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