"Brand buick" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 10 of 50 - About 500 Essays
  • Good Essays

    brand management

    • 969 Words
    • 5 Pages

    Black Current‚ Bear Berry‚ Lemon Grass etc. and scientific beads that make the skin beautiful and soft. Evaluation of the Brand Personality of FIAMA DI WIILS Brand Image: It’s a product of ITC Insertion of top glamour actress as The Brand Amabassador First soap to compete LUX of HUL Brand Identity: Product of ITC Endorsed by the Deepika Padukone Different strategy of launching Fiama Di Wills STP Segment: Middle Class men and

    Premium Brand Brand management Middle class

    • 969 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    Brands and Branding

    • 63408 Words
    • 254 Pages

    Brands and Branding Samsung in India: Brand Building through Customer Service Whirlpool’s Product Innovation and Brand Building Strategies in India: Re-creating the Lost Magic? This case is written to debate and discuss on the issue – In the presence of focused and determined competitors‚ even a wellknown and established player is capable of making all the possible incorrect strategic moves. Established in 1996‚ Whirlpool of India Ltd. (WIL) set out to capture the Indian market with its customer-centric

    Premium Brand Brand management Branding

    • 63408 Words
    • 254 Pages
    Satisfactory Essays
  • Powerful Essays

    Brand Recognition

    • 1395 Words
    • 6 Pages

    SUBJECT : How to Improve Brand Recognition in Television Commercials   Introduction: The television commercials in India have continued to have a huge variety inthem. They were funny‚ witty‚ emotional‚ inspirational‚ with good music and sound and someeven managed to strike a chord in everyones hearts. Many lasted for a longer period‚somecame and went quickly‚ and some didnt even last even for a couple of weeks. TelevisionCommercials(TVC) are perhaps one of the best tools for creating awareness

    Premium Advertising Brand Graphic design

    • 1395 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Brand and Esprit

    • 4045 Words
    • 17 Pages

    and one of the world’s most successful young fashion brands is born: Esprit. Worldwide success As the Esprit headquarters developed in Europe (Düsseldorf) and Asia (Hong Kong) in the 70s‚ the founder company Esprit USA gradually became an entirely self-sufficient company. What began in Germany with young sportswear fashion for women marketed under the name of Esprit de Corp soon became one of the most successful young fashion brands on the European market. The American rights were bought

    Premium Brand Esprit Holdings Clothing brands

    • 4045 Words
    • 17 Pages
    Powerful Essays
  • Powerful Essays

    Brand Equity

    • 18454 Words
    • 74 Pages

    Brand equity has become a very strong part for every product. Brand equity refers to the marketing effects or outcomes that accrue to a product with its brand name compared with those that would accrue if the same product did not have the brand name and‚ at the root of these marketing effects is consumers ’ knowledge. In other words‚ consumers ’ knowledge about a brand makes manufacturers/advertisers respond differently or adopt appropriately adept measures for the marketing of the brand. Brand

    Premium Brand Brand management

    • 18454 Words
    • 74 Pages
    Powerful Essays
  • Powerful Essays

    Brand and category design consistency in brand extensions Yi Sheng Goh Institute of Creative Industries Design‚ National Cheng Kung University‚ Tainan‚ Taiwan‚ and Veena Chattaraman and Sandra Forsythe Department of Consumer Affairs‚ Auburn University‚ Auburn‚ Alabama‚ USA Abstract Purpose – This study aims to investigate the influence of two critical brand extension design components – brand design consistency and category design consistency – on the formation of consumers’ product attitudes

    Premium Brand management Branding Brand equity

    • 9814 Words
    • 40 Pages
    Powerful Essays
  • Good Essays

    Brand Awareness

    • 11307 Words
    • 46 Pages

    IMPACT OF BRAND AWARENESS ON CONSUMER DECISION MAKING Extent to which a brand is recognized by potential customers‚ and is correctly associated with a particular product Expressed usually as a percentage of target market‚ brand awareness is the primary goal of advertising in the early months or years of a product’s introduction.( Noel. K‚ Francoise. R. 1995)‚ Brand awareness‚ In general‚ means the extent to which a brand associated with a particular product is documented by potential and existing

    Premium Brand Brand management Branding

    • 11307 Words
    • 46 Pages
    Good Essays
  • Powerful Essays

    Brand Identity

    • 2140 Words
    • 9 Pages

    Physique according to him is the basis of the brand. –E.G. the physique ofPhilips is “technology and reliability” while for the brand Tata it is “trust” •Personality is same as Aaker‚ it answers the question “what happens to this brand when it becomes a person?” •Culture symbolizes the organization‚ its country-of-origin and the values it stands for. –E.G. traditional brands like balsara‚ dabur and zandu. Relationship is the handshake between consumer and the organisation. –E.G. the

    Premium Brand Brand management Advertising

    • 2140 Words
    • 9 Pages
    Powerful Essays
  • Powerful Essays

    Brand Ambassador

    • 2227 Words
    • 9 Pages

    other. The fairly new‚ and steadily rising name of the Brand Ambassador is now the epitome of many product lines. GC Marketing Services states‚ “a capable Brand Ambassador should be the walking and talking embodiment of the product that they are representing‚” (Cicchetti‚ 2011). What does a Brand Ambassador do exactly? Many of us might depict one as a celebrity endorsing a product. You might recall famous athletes as sponsors of name brand shoes‚ clothes‚ cars‚ etc. You might think they are similar

    Premium Marketing Brand Brand management

    • 2227 Words
    • 9 Pages
    Powerful Essays
  • Powerful Essays

    Brand Awareness

    • 4242 Words
    • 17 Pages

    Age‚ social class and print media readership among adolescents were related to . ‚ Awareness of Brands and Slogans Stephen K. Keiser Marketers have focused the thrust of many promotional efforts on adolescents. Frequently‚ the objective of these promotional efforts is increased awareness of the brands otTered tor sale by the sponsor oithe promotional etTort. In order to assure maximum return for the marketers ’efforts‚ it seems necessary to assess the degree to which the awareness objective

    Premium Advertising Brand Brand management

    • 4242 Words
    • 17 Pages
    Powerful Essays
Page 1 7 8 9 10 11 12 13 14 50