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    Technology or Design

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    Is it more important to have great design or to have the best technology? Good technology is nothing but creation of solutions that apply scientific knowledge to address everyday problems. There is absolutely no doubt that Technology has played a significant role in transforming our day to day activities and making a big difference in the way the world operates today. But can technology solve all our business problems? Definitely not! Having the best technology does not always guarantee the right

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    Job Design

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    1.0 Introduction Job design is broadly defined as level and breadth of job content‚ over-time variability in task assignment‚ specific mix of assigned tasks‚ use of teams‚ and the level of autonomy granted to individual workers or teams (Baron and David‚ 2000: p 334). Today¡¯s business environment‚ correct job design can help a company to become successful and competitive in the market. The job design is more emphasized and focuses. Since jobs have to be designed using processes that model new

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    Decision Making

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    Purchase • Usage Consumer Decision Making Basic Psychological Processes Memory Marketing Stimulus (Topic 5) • Product • Price • Place • Promotion Exposure/ Attention Perception Consumer Behavior Attitude The Decision Making Process • Learning Problem Information Judgment Post-purchase behavior recognition search & Decision Consumer Decision Making • Decision Making Process (DMI) Consumer Decision Making Process • Decision Making - Problem-solving process

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    Apple Brand Audit

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     Apple Brand Audit  1.  Brand Inventory A. Brand Elements  Apple Inc. has been committed to bringing the best personal computing experience to students‚ educators‚ creative professionals and consumers around the world through its innovative hardware‚ software and Internet offerings. Apple Inc. designs‚ manufactures‚ and sells computers‚ music players‚ and now mobile communication devices. Apple Inc. has always been known by its users as a revolutionary and innovative company that never

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    Database Design

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    Database Design Process Database Life Cycle Key points Database design must reflect the information system of which the database is a part Information systems undergo evaluation and revision within a framework known as the Systems Development Life Cycle (SDLC) Databases also undergo evaluation and revision within a framework known as the Database Life Cycle (DBLC) There are two general design strategies exist: top-down vs. bottom-up design centralized vs. decentralized design 2

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    Country of Origin Brands

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    1 Günter Schweiger‚ Thomas Otter and Andreas Strebinger The influence of country of origin and brand on product evaluation and the implications thereof for location decisions Dr. Günter Schweiger is Professor of Advertising and Market Research and Head of the Department of Marketing at Wirtschaftsuniversität Wien (Vienna University of Economics and Business Administration)‚ Austria. Mag. Thomas Otter is research assistant in the Department of Advertising and Market Research at Wirtschaftsuniversität

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    Drug Design

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    DRUG DESIGN AND DISCOVERY BY: xxxxxxx Introduction A drug is a substance that we used mostly in our daily lives. It is a chemical substance with physiological effects when ingested or introduced into our bodies. The response produce can either be beneficial or harmful. Toxins and poisons can be classified as drugs. This report the term ‘drug’ is for medicinal or pharmaceutical purposes. Drugs used to prevent or treat diseases. Drug design also known as rational drug design is the

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    Car Design

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    Southern Queensland Faculty of Engineering and Surveying Steering System and Suspension Design for 2005 Formula SAE-A Racer Car A dissertation submitted by Cristina Elena Popa in fulfilment of the requirements of Courses ENG4111 and 4112 Research Project towards the degree of Bachelor of Engineering (Mechanical) Submitted: October 2005 2 Abstract The dissertation documents the design project for the steering system and suspension of the 2005 Formula SAE-A racer car made

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    Nike Brand equity

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    business of designing‚ developing‚ and marketing athletic footwear‚ attire‚ equipment and accessories‚ а lot of companies go out on a limb when it comes to business decision or management strategies with Nike Corporation. Nike is а powerful company. Nike Corporation is a well managed company in а striking industry‚ the company has a strong brand image‚ and they are effectively capturing the value shaped from their savings. Modern superior ways to make products are significant in today’s Apparel companies

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    Intelligent Design

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    On one side we have Intelligent Design‚ or I.D. which claims that something in nature are simply too complex to happen by chance. In their view there is a higher being (God) who us being it all. On the other side of the debate we have evolution‚ which consists of Darwin’s theory of natural

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