"Brand differentiation of samsung" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 11 of 50 - About 500 Essays
  • Good Essays

    Samsung Company

    • 970 Words
    • 4 Pages

    Introduction to Business Samsung Company From a small export business created in Daegu‚ Korea‚ Samsung has grown and become one of the world’s leader in the electronics industry. The main specialization of Samsung is digital appliances and media‚ semiconductors‚ memory and system integration. The market segmentation of Samsung is giving them a firm commercial advantage. Samsung is segmented according to demographic segmentation‚ that consists of dividing the market in groups

    Premium Mobile phone Samsung Group Samsung Electronics

    • 970 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Samsung Company

    • 1531 Words
    • 7 Pages

    their recommendations. All directors are prohibited from engaging in business activities within the same industry without the approval of the board. This arrangement is to prevent conflict of interests‚ as specified in the Korean Commerce Act and the Samsung Electronics Articles of Incorporation. List of Directors Title Name Gender Position Tasks CEO‚ Vice Chairman Yoon-woo Lee M Head of DS Business Unit and chairman of the board of directors Overall corporate management and Device Solution(DS) management

    Premium Board of directors Management Corporate governance

    • 1531 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Samsung Compeitors

    • 514 Words
    • 3 Pages

    Discuss how Samsung differentiates its product from its competitors. In making themselves one of the most quality and innovative brands within the electronics industry‚ Samsung strives to be sustainable and achieving a sustainable competitive advantage by ensuring it remains as the leader within the digital market. Samsung has differentiated its products from its competitors from a platform of three categories. These categories are product attributes‚ firm linkages‚ and firm-customer relationships

    Premium Marketing Industry Competition

    • 514 Words
    • 3 Pages
    Good Essays
  • Best Essays

    Samsung Environtment

    • 2353 Words
    • 10 Pages

    References 11 6.Group Task Report 13 Introduction of Samsung For over 70 years‚ Samsung has been dedicated to making a better world through diverse businesses that today span advanced technology‚ semiconductors‚ skyscraper and plant construction‚ petrochemicals‚ fashion‚ medicine‚ finance‚ hotels‚ and more. Our flagship company‚ Samsung Electronics‚ leads the global market in high-tech electronics manufacturing and digital media.(Samsung‚ 2012) Through innovative‚ reliable products and services;

    Premium Smartphone Samsung Group Customer service

    • 2353 Words
    • 10 Pages
    Best Essays
  • Good Essays

    Samsung Electronics

    • 803 Words
    • 4 Pages

    Q1. Samsung Electronics strategy has successfully achieved both low-cost advantages and differentiated products. Samsung is able to achieve and maintain its low cost position due to various factors. Samsung has always emphasized on process and production efficiency. The company places all its fab lines and R&D facility at a single site‚ so that engineers from various departments can come together to resolve any process or design issues as soon as possible. Benefiting from the collocation‚ Samsung

    Premium Product life cycle management New product development Investment

    • 803 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Samsung Nokia

    • 5588 Words
    • 23 Pages

    for its manufacturing facility who produces only .02 % less mobiles in a min compared to no1 samsung Still no one is for it sales the most no f phones in india regardless f its downfall t present‚ the manufacturing unit of Nokia India has manpower of more than 4100 people. Nokia manufactures at both d plants People still prefer nokia ovr ny othr brand coz f its durability which d Indians found very imp Samsung produces mobile phones in Noida nw coz f d xcesive load on Noida plant hence de hav moved

    Premium Samsung Electronics Samsung Group Lee Kun-hee

    • 5588 Words
    • 23 Pages
    Good Essays
  • Satisfactory Essays

    Samsung

    • 338 Words
    • 2 Pages

    Department of Logistics and Maritime Studies The Hong Kong Polytechnic University LGT3105 Operations Management 1st Semester 2013/2014 Subject Description This is a foundation subject on Operations Management (OM). It will provide students with an understanding of the strategies‚ processes‚ and analytics of OM for both manufacturing and service organizations. At the end of the course‚ students will have a fair understanding of how things should be done and the importance of these

    Premium Supply chain management Management Supply chain

    • 338 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    HTC // Samsung

    • 779 Words
    • 4 Pages

    Read about Integrated Marketing Communication (IMC) marketing approach.    Group 1:   Company A is Sony        Company B is LG Group 2:   Company A is Canon      Company B is Panasonic Group 3:   Company A is HTC          Company B is Samsung Instructions: 1) Locate the company A’s website. 2) Look for the key message/messages of the company A. 3) Locate a recent company A’s video commercial (on the television or from Youtube) or a print advertisement. What is the key message/messages

    Premium Mobile phone Smartphone Windows Mobile

    • 779 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Samsung Essay

    • 1834 Words
    • 8 Pages

    Samsung vs. Apple - The smartphone wars John Myers COM/156 November 11‚ 2012 Lawrence W. Daly Samsung vs. Apple - The smartphone wars The Samsung Galaxy S has a better operating system than the Apple iPhone‚ which is why Apple is suing Samsung over infringement rights; greed took over. The smartphone craze was started in 2007‚ when the Apple Corporation strove to be the next innovative mind in the electronics world. These innovations were followed by greed and a desire to own the market.

    Premium Smartphone Google Mac OS X

    • 1834 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    Samsung environment

    • 32153 Words
    • 129 Pages

    2007 SAMSUNG ELECTRONICS Environmental & Social Report Contents Message from the CEO 08 At a Glance 10 Company Profile Financial Performance Our Sustainability Our Environment 11 14 16 20 Philosophy & Policy Focus Areas Management System Activity & Performance 21 22 23 27 Our Business Partners 44 Philosophy & Policy Focus Areas Management System Activity & Performance 45 46 47 49 Our Community Philosophy & Policy

    Premium Environmentalism Samsung Group Samsung Electronics

    • 32153 Words
    • 129 Pages
    Powerful Essays
Page 1 8 9 10 11 12 13 14 15 50