Project on S.W.O.T. analysis of ICICI BANK. INDUSTRIAL CREDIT AND INVESTMENT CORPORATION OF INDIA. INTRO: The Bank went on to cross-sell and up-sell its products aggressively‚ growing into India’s second largest bank. But ICICI was not only looking at banking. In 1993‚ the company set-up ICICI Securities and Finance Company Limited in a joint venture with JP Morgan‚ and the same year‚ it set up ICICI Asset Management Company. This was the just the beginning; several
Premium Financial services Bank Overdraft
MINOR PROJECT REPORT ON THE STUDY OF ANALYSIS OF FINANCIAL STATEMENT OF ICICI BANK [pic] Submitted in the partial fulfillment of required for the award of degree of Bachelor of Business Administration. Submitted By: Akanksha Jain ENROLL No- 001 /KRCHE /BBA(B&I)/2006 Under the guidance (MR. A. Lenin Jothi) ( Mrs. Madhu Arora) KASTURI RAM COLLEGE OF HIGHER EDUCATION (AFFILATED TO GURU GOBIND SINGH UNIVERSITY‚ DELHI) ACKNOWLEDGEMENT Getting a project ready requires the work and effort
Premium Bank Balance sheet Risk management
ICICI bank is the second largest bank in India in terms of both asset and market capitalization. It provides a wide variety of financial products to both corporate and retail customers. It has a network of 3‚800 branches and has 11‚162 ATMs in India and is present in 19 countries. Marketing strategy ICICI bank’s USP generally lies in its product innovation‚ its pioneering in modern banking and customer relationship management. ICICI bank focuses on relationship marketing. Even its value proposition
Premium Marketing Bank
| | | Small Scale Industries: An Important Catalyst for the Growth of India’s Economy | |ESBD REPORT | |TANYA GUPTA ( 131)
Premium Manufacturing Business Small business
Change Management @ ICICI By Group-5 Group Members: 1)Adrish Ray 2)Deepak Prakash Tejale 3)G.B. Sambhrama 4)Girish Krishnamurthy 5)Neelkant Rajaghatta 6)Neha Gupta Q1. ‘ The changed focus of ICICI to become a non-stop shop for financial services necessitated the changes in the organization culture and goals.’ Analyze the changes implemented by Kamath in mid-1990s and comment briefly on the necessity and efficacy of these changes. Answer : In 1996‚ when Kamath took charge
Premium Change management Financial services Change
Focus on ICICI Bank’s Initiatives The use of Customer Relationship Management (CRM) in banking has gained importance with the aggressive strategies for customer acquisition and retention being employed by banks in today’s competitive milieu. This has resulted in the adoption of various CRM initiatives by these banks to enable them achieve their objectives. The steps that banks follow in implementing Customer Relationship Management (CRM) are: Identifying CRM initiatives with reference to the objectives
Premium Bank Customer relationship management Customer service
Country of origin‚ consumer ’s Perception and Brand Image Introduction The impact of country of origin (COO) on the consumer ’s perception of products has been one of the most widely studied areas of international marketing. Increasing globalization of today ’s business has resulted in unprecedented problems for manufacturers‚ marketers‚ and consumers (L. Y. Lin & Chen‚ 2006). The country of origin (where a product is made) touches both consumer evaluations of the product as well as the firm
Premium Brand Brand management Graphic design
OPERATIONS MANAGEMENT Presentation OPERATIONS AND COMPETITIVE ADVANTAGE SBI and ICICI‚ Main Branches‚ Thane (W) Group Members: Name Roll no Pooja Kulkarni 31 Priyata Kurup 32 Reshmi Rajan 33 Pratik Mohite 34 Shweta More 36 Pravin Narwade 39 Manasee Naik 37 Prashant Nandi 38 Subject: OPERATIONS MANAGEMENT. Professor: D.M Marathe. Topic: INTRODUCTION‚ OPERATIONS AND COMPETITIVE ADVANTAGE OF SBI AND ICICI BANKS. Date of Submission: 24th September 2014. Operations Management Operations
Premium Bank Fractional-reserve banking Money
NUST BUUSINESS SCHOOL‚ ISLAMABAD | STRATEGIES FOR BUILDING A BETTER BRAND IMAGE: A CASE OF COLA RIVALS IN THE PAKISTANI CONTEXT | Consumer Behavior – Research Paper | | | 12/29/2009 | Asma Shamshad – Junaid Manzoor – Sidra Manzoor – Warda Zubair – Zafar A. Khan CONTENTS Table of Contents Introduction to Cola Companies4 Company Profile – PepsiCo Inc.4 Company Profile – Coca Cola Company4 Introduction to Cola Wars5 Early battles leading to new Coke5 Introducing a new flavor6
Premium Coca-Cola Pepsi Cola
REPORT ON Brand Image of ACC Cement in the Cement Industry SUBMITTED FOR THE PARTIAL FULFILLMENT OF THE DEGREE OF MASTER OF BUSINESS ADMINISTRATION TO FACULTY OF MANAGEMENT (Punjabi University‚ Patiala) Faculty Guide: SUBMITTED BY: Ms Kavita Amit Kumar MBA-3rd Roll no. 5277 CHANDIGARH GROUP OF COLLEGES‚ GHARAUN 2010-2012 CERTIFICATE OF APPROVAL This is to certify that the project report entitled “Brand Image
Premium Portland cement Cement