Management Studies Post Graduate Diploma in Management Grand Project Proposal Business Idea Launching of English Newspaper with vocabulary containing Gujarati meanings Milan A. Vasani – 101 Sarfaraj H. Heranja - 33 Mentor Prof. Reshmi Menon Table of Contents Executive summary 3 Problem statement 3 Literature review 4 Research design 5 Hypothesis 6 Research methodology 7 Timeline 7 Expected contribution of
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CONCEPT OF BRAND COMMUNITY: BUILDING COMMITMENT IN THE CHARITY SECTOR ABSTRACT The paper introduces a model of brand community development that is extended to the nonprofit sector; a sector that has just recently begun to embrace relationship marketing. It is believed that brand communities represent a unique form of relationship marketing‚ with benefits that are particularly compelling for nonprofits. Indeed‚ the paper reveals that many of the characteristics of brand communities
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sophisticated‚ and loyal employees can be retained by hotels‚ high quality of service‚ hotel brand and honor‚ and revenue can be guaranteed to a large extent. As a result‚ employee loyalty is one of the core competitiveness of hotel‚ largely influencing and determining the further development. Also‚ employee loyalty is one of the indicators of the performance Human Resource Management in a hotel. Employee loyalty is expressed by the behaviors and attitudes that are showed by hotel employees (Ineson &
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student and help them graduate in a United States partner university. But this institution is facing a lack means constraint for student development. Our proposal is to give a strategic solution to this problem and the outcomes deriving from the implementation of our strategy. INTRODUCTION The purpose of this proposal is to give to remedies to IUGB problems‚ particularly concerning students because at IUGB people are not focus about student moral‚ physical‚ and intellectual
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Broken Family The broken families affect the behavior of children? Research Essay RIZA P. AJENO B.S.INFOTECH 1-D CINDERELLA CADIAO INSTRUCTOR/ENGLISH 2 Broken Family The broken families affect the behavior of children? The focus of this study is to determine the parents can do to realize what will be the impact of broken families with their children‚ what
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The Innate Traits of Loyalty Loyalty is a concept that has always been part of the human culture‚ w hether it is devotion towards one’s favourite clothing brand‚ to one’s sovereign government‚ or to one’s deity. It is a word that has been in use for centuries because of its intrinsic relevance to everyday life. From its compassionate‚ to its beneficial aspects‚ it is a natural behavior for almost every human being. Loyalty has many different connotations and can be conveyed in a wide variety of
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�PAGE � �PAGE �1� Social Anxiety Disorder RUNNING HEAD: SOCIAL ANXIETY DISORDER RESEARCH PROPOSAL Social Anxiety Disorder Research Proposal May 16‚ 2011 � ABSTRACT Social anxiety disorder is an illness in which those affected are excessively self-conscious and overwhelmingly anxious in everyday social situations. According to American Psychiatric Association (2000‚ p. 456)‚ the diagnostic criteria for social anxiety disorder is defined as a "marked and persistent fear of one or more social
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Creating Brand Equity GENERAL CONCEPT QUESTIONS Multiple Choice 1. At the heart of a successful brand is ________‚ backed by creatively designed and executed marketing. a. price b. promotion c. a great product or service d. a great slogan e. a brand concept Answer: c Page: 273 Level of difficulty: Easy 2. The strategic branch management process involves four main steps. Which of the following would NOT be among those steps? a. Measuring consumer brand knowledge
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To: Dr Fehler From: Bobby Brown Re: Proposal Project Dear Dr. Fehler‚ For my audience I have selected Jerry Pace‚ President of The Texas Exchange Bank for this proposal. The reason I have chosen Mr. Pace is because he has the mean necessary for me to finance my proposed business. I plan on giving a presentation along with a power point to Mr. Pace and his loan officer. The graphics I created myself are‚ the traffic flow for the different bakeries in the Burleson area. Thank
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the top of the global brands with an estimate value of &78 billion. IBM has closely behind with 71$ billion. Despite those two businesses have totally different of business nature‚ these two firms have a significant common characteristic which is the value of their brand is extremely high. However‚ the value of branding isn’t only reveal in those two firms but the entire market has the common factors which are the most successful firm always has a high value of their brand. Branding is one of the
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