The Seven Deadly Traps The potential for failure lurks at every phase along the journey to success. In researching hundreds of large undertakings‚ we identified seven recurring pitfalls‚ traps that can bedevil any significant change effort in the public sector. Unfortunately‚ these traps do not announce themselves with trumpets blaring. The most dangerous aspects of the journey come from the hidden snares embedded in the terrain of the public sector. More information on the book and the traps
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decreasing product differentiation‚ brand loyalty is a central element of marketing strategies and tactics. Brand loyalty generates benefits like substantial entry barriers to competitors‚ better ability to respond to competitive threats‚ greater sales and revenues and the customer’s lower sensitivity to marketing efforts of competitors. In the context of product and brand management‚ a number of studies have shown various effects of risk aversion on consumers’ decision making. This conceptual paper
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Study of consumer perceptions towards discount offers Abstract This research study examined consumers ’ perceptions of products they purchased under discount offers‚ and their effects on repurchase intentions of the same products after the end of the offers. The research began with an exploratory study of marketers ’ observations of the effectiveness of consumer discount programs‚ and consumers ’ opinions regarding the products. The findings of this exploratory research were used to develop hypotheses
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JUDICIAL ACTIVISM and EMPOWERMENT OF INDIAN WOMEN – TOWARDS EQUALITY WOMEN’S DEVELOPMENT – HISTORICAL BACKGROUND Women’s empowerment is a noted concept in social change‚ which is much discussed‚ often elusive and sometimes abused. Yet in the context of development‚ women’s leadership and agency in social change have been levers for women’s empowerment within communities. Women have sought to fight entrenched interests for community benefits‚ and have garnered through their collective strength
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Writing is a waist of time‚ or at least I have always thought it to be. Why write when I can just talk? After my seventeen years of living‚ I have found out that when I need to express my feelings but have no one there to listen to me‚ writing is the best way out. In the years previous to now I have always despised the idea of writing‚ I never understood what the point of writing was if I could just simply tell the teacher what I thought. So why write? Not too long of a time ago I asked myself this
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“NAZI POLICIES TOWARDS WOMEN ACHIEVED THEIR AIMS 1933-45”. HOW FAR DO YOU AGREE WITH THIS STATEMENT? (24 MARKS) Between 1933 and 1945‚ the Nazis put in place various policies towards women in Germany. The Nazis believed that ‘women should have the task of beautiful and bringing children into the world’ (Joseph Goebbels‚ 1939). The general areas in which these policies aimed to cover covered included births‚ marriage‚ welfare‚ education‚ employment and public life. In terms of births‚ between 1933
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final consumer. • A retailer is typically a reseller‚ who buys products from a manufacturer / supplier / distributor and sells them to the customers. • Generally‚ no significant changes in characteristics of the product are brought about by retailers. • However‚ a manufacturer may also be a retailer if it sells its products directly to the customers. 4 Organised retail - defined • Organised retailing has been defined by CRISIL Research as a form of retailing whereby consumers can buy
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Branding strategies in FMCG Chandranshu Charan 09ESHYD011 Branding strategies in FMCG Contents 2 Acknowledgement .................................................................................................................................... 3 Objective- ................................................................................................................................................ 5 Methodology .....................................................................
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Development Of A Conceptual Framework For Brand Loyalty: 4 2.1. Defining Brand Loyalty: 4 2.1.1. Behavioral Intent: 6 2.1.2. Trust And Loyalty: 7 2.1.3. Situational Loyalty: 7 2.2. Categorizing Loyalty Types: 8 3. Brand Love: 10 3.1. Limitations Of Extant Brand Love: 10 3.2. Brand Love As An Emotion Versus A Relationship: 10 3.3. Assuming The Equivalence Of Brand Love And Interpersonal Love: 10 4. A Temporal Analysis Of Behavioral Brand Loyalty: 11 4.1. Patterns Of Buyer Behavior: 11 4
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All throughout the ages‚ women have been bombarded with inequalities due to their societies core beliefs. In the medieval ages women had very little rights‚ especially when it came to life before and after marriage. In medieval India and China‚ single women did not have any say in their future husband‚ and after marriage‚ whether divorced or widowed‚ a woman’s rights became even less prominent. However‚ the rules for each unwed woman varied in India and China. The following examples present an assortment
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