students of the course named BRAND (MKT 416) so we the group members all got the opportunity clarify our understanding related to the particular course by this assignment which is given by our course our course instructor Md. Anamul Hoque Rubai. In this report we talked about the target market‚ the value of the product‚ the meaning of logo‚ related thing with logo‚ pricing strategy‚ how I will offer the product‚ future plan with forecasting and all other needed materials. The brand or the product we have
Premium Brand Marketing
Credit rating agencies have been around for the better part of the 20th century‚ and have played a key role in the financial world by providing ratings on the creditworthiness of bonds and other debt instruments. These ratings are invaluable tools for investors looking to get a better sense of whether a debt instrument is worth investing in. Therefore‚ when assessing the level of risk associated with a bond‚ investors will typically look at its credit rating. Since most investors are looking for
Premium Credit rating Bond
of this internship report is to achieve theoretical knowledge about business administration and practical knowledge. I got the opportunity to do my internship program from Grameenphone Ltd therefore I have decided to do an internship report on “Product and service marketing strategy of cellphone industry: Study on Grameenphone." Internship program is basically a three month duration program where I worked under the Internet and broadband commercial division. OBJECTIVES OF THE INTERNSHIP PROGRAM
Premium Mobile phone Mobile network operator
Chapter- 1 (introduction) TRANSCOM TRANSCOM TRANSCOM 1.1: Company overview: Overview: On the basis of an exclusive Franchise for Bangladesh from Pepsico USA‚ TBL acquired threemodern bottling plants at Dhaka‚ Chittagong and Bogra from BBIL‚ Dhaka; EBIL‚ Chittagongand NBIL‚ Bogra; in March 2000. TBL manufactures the famous Pepsi range of beverages-Pepsi‚ 7up‚ Mirinda Orange‚ Mirinda Lemon‚ Slice and Soda. As a corporate citizen Pepsicobelieves it has a responsibility to contribute to the
Premium
Direct marketing is on the rise and now it has become one of the most powerful tools to compete in the market as a strong brand. In our country we can see that this tool is not properly utilized. I think fashion brands like Lubnan can use this very much effectively because it is a rising brand and has loyal customer base. At the time of Eid and other festivals stores of Lubnan become crowded and its customers after getting into the stores fighting with the crowd becomes very much frustrated when
Premium Brand American middle class Brand management
creditors and preference shareholders are paid. As such ordinary shares are riskier than bonds or preference shares. Ordinary shares are also referred to as ‘common stock’. What is Preference Shares A preference share contains features of equity and debt as the dividend payments to preference shareholders are fixed. The types of preference shares include cumulative preference shares – in which dividends including those in arrears from past terms are also paid‚ non-cumulative preference shares – where
Premium Stock Preferred stock Stock market
Global brands Vs. Local Brands Introduction According to Ger‚ Belk and Lascu (1993)‚ advances in communications and information systems technology have shrunk distances‚ thereby linking markets through flows of information across markets. These trends enhance the management of global operations and drives up the need to deal effectively with global competition. As firms enter international markets‚ branding plays an important role in its marketing strategy. Many consumers use brands as clues to
Premium Marketing Brand management Brand
exception. Qubee is the creation of a group of global telecoms professionals who saw that a new technology called 4G could really change the internet experience for millions of people worldwide. They are building a network of base stations to offer our brand of internet access right across Bangladesh. They have started in Dhaka‚ but quickly plan to do the same in cities nationwide. Building a network like this needs to be done properly. So they have gathered a highly talented team right here in Bangladesh
Premium Marketing
The American Chamber of Commerce in Bangladesh The American Chamber of Commerce in Bangladesh (AmCham) was formally established in 1996 having been duly registered with the Joint Stock Companies of Bangladesh to promote the economic relationships between Bangladesh and the United States. Earlier‚ AmCham used to operate as American Bangladesh Economic Forum (ABEF) since 1988. AmCham holds the full Membership of the Asia Pacific Council of American Chambers of Commerce (APCAC). AmCham Bangladesh
Premium United States
automobiles . Introduce two brands in the A and entry B level and two brands in the upper C and D level segment. Do appropriate branding for each of the brands in order to benefit the most of a company. Set up a value proposition as a branded organization and set up great recall and credibility of your brands) Your company is a top automobile company established in the entry level C segment of automobiles . Introduce two brands in the A and entry B level and two brands in the upper C and D level segment
Premium Brand Brand management Branding