‘Attract and Retain Customers’. A survey and subsequent analysis to determine the effectiveness of the strategies already being used by companies and how they can be further improved is also to be discussed. Justification Dell India‚ has recently become the market leader in the PC market in India. We feel that this is a result of Dell India being successful in attracting new customers and retaining current customers. As market leaders Dell will now have to focus even more on these factors to preserve
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Matching Dell Case Analysis a. How and why the PC industry has such a low average profitability? The PC industry has started to develop fast in the 80’s when IBM launched its first PC series and later on when numerous small companies entered the market. PC is a new product and companies had to create the demand to it from the scratch. We shall apply the Porter’s 5 Forces model to examine the PC market and see how forces of competition influence the profitability of the market players. Entrance
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[pic] Table of Content: A. Objective B. Brief Background of Dell a) Strategic Vision b) Product Offerings c) Product Levels d) Current Market Situation i. Customer Segmentation of Dell ii. ESL & The Higher Education Planning Team iii. Higher Education Market (HEM) iv. Microcenters e) Competitor Analysis f) SWOT Analysis - Dell in HEM C. Current Problem & Alternatives D. Our recommendation & Action plan E. Intended Learning Outcome A.
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Executive Summary Dell is the most successful company in PC industry of 21st century. It has shown phenomenal growth record over the past decades & listed as America’s third most admired company. Their core strength lies in Direct model offering closer customer interaction and Virtual Integration. This is giving a low cost advantage to Dell and its competitors are not able to imitate this model for all these years. The products of Dell are known for their quality‚ service & on time delivery
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Discuss how the HR environment at Dell is managed. Your discussion must cover the following: Linking HRM practices to the company’s business objectives. Designing work that motivates and satisfies the employees as well as maximising customer service quality and productivity. Human Resource Management refers to the policies‚ practices and systems that influence employee’s behaviour‚ attitudes and performances. Nowadays more and more companies are recognising the fact that the key to company
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David Yoffie - Strategy: Taking Dell Private Materials: Michael Dell and the private equity firm Silver Lake today walked away with their prize‚ the computing company Dell‚ having won the approval from a significant majority of shareholders to take the company private in a $25 billion leveraged buyout. Success for Dell as a private company — which it will be within a few months — is by no means assured. Simply put‚ the plan calls for Dell to double down on investments in research and development
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Summary of Dell Computers Value Chain Analysis Primary Activities Inbound Logistics Here goods are received from a company’s suppliers. They are stored until they are needed on the production/assembly line. Goods are moved around the organization. Dell relies mostly on its highly reliable supplier‚ where Dell streamlines its operation and relies on its computer monitor supplier to ship directly to the customer. As long as its supplier retains its leadership position‚ Dell would collaborate with it
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Executive Summary The Customer Research Proposal on Dell Laptop on is given as the requirement of the course entitled Consumer Behavior. I have chosen product as Dell Laptop‚ Inc. It is among the world’s leading computer manufacturers that have transformed diversified into variety of business segments over the year. However‚ the research is realistic‚ which has a good possibility to be succeeded. Usually there are many laptops in the market and the market of laptop is competitive. However‚ we
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Management: Dell Value Chain Activities Analysis INTRODUCTION According to Porter the value chain is defined as the complete flow of products from the suppliers to the customers and management of the information flow in a way that maximizes the consumer satisfaction with the increase in the profit margins of the company.(ivythesis‚2009) Dell’s value chain is one of a kind‚ they outsource all there components across the world and then assemble and sells it directly to the customers. Dell works in a
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CASE STUDY ANALYSIS DELL INC.: TIME TO DISCARD DIRECT SELLING MODEL? Contents 1. Abstract 2. Introduction 3. Methodology 4. Results / Findings 5. Strengths / Weaknesses / Analysis 6. Recommendations / Conclusion Appendices: Appendix A Appendix B Appendix C Abstract Dell is a multinational computer company which managed to stay in the first place of computer system sales for over a decade. Its strong and revolutionized strategy of direct selling computers to the customers
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