CHAPTER 1: INTRODUCTION TO OPERATIONS RESEARCH (OR) 1.1 INTRODUCTION Operation Research‚ an approach to decision making based on the scientific method‚ makes extensive use of quantitative approaches to decision making. In addition to operation research‚ two other widely known and accepted names are management sciences and decision science interchangeably. The scientific management revolution of the early 1900s‚ initiated by Frederic W. Taylor‚ provided the foundation for the use of quantitative
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* Recommend if Purdue should get into the chicken hot dogs market or not * Evaluate the marketing strategy proposed by Moriarty * Suggest if the product has to be introduced as new or as an alternate to the existing meat hot dogs. Recommendations * Perdue should get into the chicken hot dog market and introduce its product as an alternative to the existing hot dogs made of other meat; this makes it easier for Perdue to differentiate its hot dogs. * Investing in owning a hot dog
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Synopsis Harrington Collections is a high end apparel company that specializes in woman’s clothing. Harrington takes pride in having “top in-house design staff‚ extensive national advertising campaigns‚ and its exceptional quality and styling” (Becham & Tedlow‚ 2008). The company chooses not to sacrifice excellence for lower costs‚ differentiating Harrington’s in the clothing industry. Harrington focuses on two main segments‚ the first being manufacturing group which brings in 50.3% of the company’s
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Elite Personal Training This report adheres to the Academic Honesty Statement the professor has on file for all group members. Critical Issues Failing to generate enough money to startup the business Not having enough clients to remain in business Situational Analysis Martin Menard and Mirella Craciun currently work as personal trainers out of Body Worx‚ a personal training facility in London‚ Ontario. Menard and Craciun are interested in leaving Body Worx and opening their own facility
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Breakeven analysis is a powerful management tool‚ and one that is critical in planning‚ decision-making‚ and expense control. Breakeven analysis can be invaluable in determining whether to buy or lease‚ expand into a new area‚ build a new plant‚ and many other such considerations. Breakeven analysis can also show the impact on your business of changing your price structure. As the price goes down (and so your gross margin goes down)‚ breakeven shoots up - usually very rapidly. Breakeven analysis
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Table of Contents Introduction The objective of this report is to provide Mr. Paul Harvey‚ president with the detailed reasoning for the decisions recommended and also to figure out which products are losing money. As the company is operating in an oligopoly and has somewhat medium market share‚ setting our own prices is not an option. The giant Samra announces the prices for the products annually‚ and the other eight companies in the industry follow the price. Problem The organization
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5‚316 6‚897 Variable Cost per sales ticket 0.9 0.9 0.9 Breakeven Qty 4‚535 5‚001 7‚506 Breakeven Sales = Breakeven Qty x average sales ticket price Breakeven Sales 7‚287 7‚621 11‚655 Margin of Safety = Sales in excess of the breakeven sales Sales 8‚583 8‚102 10‚711 Margin of Safety (sales dollar) 1‚296 481 (944) Margin of Safety (sales tickets) 806 315 (609) The major cause of the increase in breakeven quantities and sales‚ and the decrease of margin of safety is the
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1 PROJECT FEASIBILITY STUDY TITLE FEASIBILITY STUDY TITLE _________________ A Project Feasibility Presented to The Faculty of the College of Commerce University of San Jose – Recoletos Cebu City‚ Philippines __________________ In Partial Fulfillment Of the Requirements for the Degree BACHELOR OF SCIENCE IN MANAGEMENT ACCOUNTING _________________ By FIRST NAME M.I. FAMILY NAME RESEARCHER’S NAME RESEARCHER’S NAME RESEARCHER’S NAME RESEARCHER’S NAME 2
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Executive Summary Problem/Issues Matt Monkiewicz‚ director of marketing for Kayem Foods‚ Inc.‚ is challenged with a decision pertaining to a small but fast growing product‚ Al Fresco chicken sausage. The product has become a brand leader in its market niche‚ and means on how to promote the product is in question. A “buzz” marketing campaign was recently used‚ and while the company did increase in sales‚ there is no way to directly calculate the effect the campaign had on the product. Mr. Monkiewicz
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= "$75‚000" /"$380" = 198 units Alternative 4: Price of 7 ½-hp motor (P): $1‚200 Manufacturing cost (k): $663.51 Unit contribution = P – k = $1‚200 - $663.51 = $536.49 Recommendation: Alternative 4‚ trying to convince Bridges and Hamilton executives that their test conclusions overly emphasize the importance of having the maximum starting
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