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    entail of one such advertisement and how it attempts to draw the attention of the audience. Whether it is the people they include‚ the sayings they throw together‚ or the colors they use‚ many factors lead to why advertisements draw people in. By breaking down the strategies of the ad we will see that it uses background/colors‚ human figures/brand‚ and bold letters to promote the product. First thing I’d like to point out is the background and color usage of this advertisement. The colors red‚ pink

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    Psychological Contract

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    The purpose of the report is to discuss the theory of psychological contracts in organizational employment and to see its evolution by discussing various theories of different authors‚ its present form‚ issues related to it and its importance in training and apprenticeship programs. This report basically discusses both the theoretical and practical aspects of psychological contract. This report shows how that how the concept of psychological contract has evolved and what different authors have said

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    Psychological Pricing

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    MKT 521 *Psychological Pricing S*trategy {draw:frame} Reference Pricing.- Any business can leverage on reference pricing by positioning their product in the market place along with high value or luxury items to make consumers perceive that its product fits into the same category. However‚ if consumers feel that the product does not belong in that category the pricing and positioning strategy will not work and be it counterproductive for the product and the company. Two common forms of

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    Psychological Disorder

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    A psychological disorder is defined as a disorder of the mind involving thoughts‚ behaviors‚ and emotions that cause either self or others significant distress. Significant distress can mean the person is unable to function‚ meet personal needs on their own‚ or are a danger to themselves or others.( Brogaard ). There are a number of ways in which psychological disorders can be treated‚ they treatments range from insight‚ behavior‚ cognitive‚ group and biological therapies. Within my case study‚

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    Psychological Effect

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    PROBLEM AND ITS BACKGROUND INTRODUCTION: In this thesis entitled “EFFECTIVENESS OF PSYCHOLOGICAL TESTING ON THE PERFORMANCE OF THE EMPLOYEES” includes the variety of mental abilities and attributes including achievement and ability‚ personality‚ and neurological functioning of the employees. This thesis questions what is the real importance of psychological testing on the performance of the employees? Psychological testing is defined as formalized measures of mental functioning and is mostly objective

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    Psychology Of Slavery

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    Slavery has affected millions of people worldwide from the early sixteenth century up until when the thirteenth amendment was ratified in the mid eighteenth century. Many ex-slaves would create narratives that would describe their experience in slavery and what he/she had went through while being held captive. It affected slaves immensely not only in physical changes but mentally. Ex-slaves describe the psychology of slavery by truthfully conveying their personal stories through slavery while includes

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    Breaking the Social Norm

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    Breaking the Social Norm My social norm was walking on campus backwards for an entire day. This was a major challenge to me because when people are not doing the expected in a social environment‚ I have many opinions on those particular people. So this was definitely a new experience for me. When I first knew this was my idea‚ I was very nervous and anxious. I was so worried about what other students on campus would think about me. I had various questions going on in my mind. What were others

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    Domestic Slavery

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    Domestic Slavery Vanessa Banks Period 5 2/7/12 Article 4 in the Universal Declaration of Human Rights states “No one shall be held in slavery or servitude; slavery and the slave trade shall be prohibited in all their forms. Yet many people in this world choose not to listen. While many forms of slavery exist‚ such as prison slaves‚ bonded slaves‚ sex slaves‚ food chain slaves‚ etc. I would like to inform people on the topic of domestic slavery in America. Every year

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    Psychological Growth

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    Counseling Theory Psychological Growth and Change Tiffini Chamblin Liberty University Abstract Psychological growth means different people. Some people think that psychological freedom gives them the freedom to do what they want; others seek to understand themselves better‚ others want to search themselves for their deeper true self. Psychological growth is the increase of the capacity for external accomplishment and inner fulfillment

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    Psychological Traps

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    Psychological Traps in Decision Making ABSTRACT The purpose of this article synthesis and summary is to highlight six traps managers are susceptible to when making decisions. (Duening & Ivancevich‚ 2006) A decision can be defined as a conscious choice among alternatives followed by action to implement the choice. Effective decision making combines the use of knowledge‚ experience‚ creative thinking‚ and risk taking to move an organization forward. Managers typically find themselves

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