Innovation‚ design‚ and creativity are typically interchangeable‚ but are in fact defined as separate qualities with business implications that can be compared and contrasted. While some companies can survive solely on creativity‚ a rise in global competition has domestic companies striving to develop more innovative products and services. These new found ideas are then made concrete by implementing a successful design. Creativity is the creation of a new idea or concept. The term is a necessary
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Eduardo Iturralde‚ Felipe Innovation Management LSMS 2040 Developing Innovative Ventures LSMS 2042 Sommario 1 Innovation 2 1.1 Changes and consequences 3 2 Stakeholders 5 3 Key points of the business plan 7 3.1 The Market 7 3.1.1 Competitors 8 3.2 Resources 9 3.2.1 Marketing and Business System 9 3.2.2 Team 9 4 Success Factors & Risks 10 4.1 Key success factors 10 4.2 Risks 11 5 Lessons 12 Bibliography. 14 Innovation With Mark Zuckerberg‚ Facebook
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2 • • • • Innovation = Creativity and Commercialization CASE STUDY 1: BBC’S WALKING WITH DINOSAURS HOW IT ALL STARTED I wanted people to think that dinosaurs were real animals – not monsters. The only other place you’d see really good digital images of dinosaurs was in Jurassic Park. Our idea was to create a ‘David Attenborough’ of the prehistoric world. Tim Haines‚ Series Producer Tim had been fascinated by dinosaurs almost all his life and recalls‚ ‘There was a footprint in the Tunbridge
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Raul Melendez RV EMR Innovations case 1. Succinctly describe the real product that EMR is attempting to market * Eric Reynolds and Mary Reynolds are a young couple that formed their love over RV’s (recreational vehicles) into a profitable business. In 1995‚ the Reynolds opened an RV repair business out of their home and by 1999 the business was large enough to allow them to open their own shop in Amana‚ Iowa. On 2002‚ Eric Reynolds came up with innovative products that helped or repaired
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Innovation Coca-Cola started its life as an innovative‚ new product that sought to quench the thirst of the Atlanta work force. While the target market may have expanded greatly over the past 128 years‚ that culture of innovation has stayed strong throughout the company. This innovation‚ however‚ as seen throughout the case study does not come from the hugely generalized‚ or even perfected‚ industry of the production‚ bottling‚ and distribution of Coke. Instead it comes from areas outside of Coca-Colas
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Toyota Innovation Lecturer: Dr. Barbara Igel Group members: Mr. Nguyen Hoang Hai Ms. Pham Thi Thu Hoai Ms. Kieu Phuong Ly 1 Toyota Introduction • • • • Established: 28 August 1937 Entrepreneur: Mr. Kiichiro Toyoda Total unit sold (up to July 2012): 200mil cars Company achievement: Product development motivation Extraordinary capability to manage large & global product development portfolio Launch more new vehicles than competitors Consistently deliver winners Continuous
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Case: Innovation at 3M Corporation What had been 3M’s traditional approach to innovation? Product developers at 3M generally relied on more traditional methods of seeking marketing input. They collect data from sales representatives‚ focus groups‚ customer evaluations‚ site visits‚ and data on risk factors for diseases. Product developers mainly focused on finding new angel or twist on early trends and basically didn’t have direct access to customers. In 3M‚ Sales representatives contacted with
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Leaders in Innovation Assessment By: Yaribel Velez MBA-FP6006 - Leading Innovation Global Organization Professor Steve Manderscheid Capella University Introduction As stated in the assessment instructions‚ in the field of organizational leadership‚ many models are used as a means of examining what qualities and skills make an effective leader. Although there is a variety of models I have decided to analyze the behavioural and the transformational theory models. Reviewing
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Question 3: What is reverse innovation and what role do you see it in playing in GE’s future? Reverse innovation is a term to describe products that are designed in the emerging markets and subsequently being sold globally. Figure 1 indicates a tremendously change in GE’s revenue sources. This signifies a successful international expansion. Figure GE Total Revenue by Region Source: Compilations – Case Studies on Strategic Management‚ Case 19-Healthymagination at GE‚ pp 262 & Exhibit 10a.
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Subway Innovation Report Subway is the name of a franchise fast food restaurant that mainly sells sandwiches and salads. It was founded in 1965 by Fred De Luca and Peter Buck. The corporation that owns the trademarked name of Subway is Doctor’s Associates‚ Inc. (DAI). The company has over 28‚400 franchised units in 87 countries as of September 2007 and is the fastest growing franchise in the world. It is currently the third largest fast food chain globally after YUM! Brands (34‚000 sites) and McDonalds
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