Search Engine Strategies Perhaps the most important -- and inexpensive -- strategy is to rank high for your preferred keywords on the main search engines in "organic" or "natural" searches (as opposed to paid ads). Search engines send robot "spiders" to index the content of your webpage‚ so let’s begin with steps to prepare your webpages for optimal indexing. The idea here is not to trick the search engines‚ but to leave them abundant clues as to what your webpage is about. This approach is called
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E-commerce is one of the trending topics in today’s world‚ and in the Indian context‚ the e-commerce industry is led by the Indian giant – Flipkart. With brick and mortar stores and offline selling of products being touted as “old fashioned”‚ the online commercial players have been able to case a revolutionary change in the purchasing mindsets of customers by launching several innovative services such as same day delivery of products‚ attractive discounts and offers etc. The price benefit It is
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E-COMMERCE ASSIGNMENT 1 Question 1: How do social network make money? Social networks attract plenty of visitors but have had a tougher time attracting advertisers who may be wary of associating their brands with inappropriate content….New technologies are being developed to help make social networks more attractive to advertisers. A social network is a way of connecting people and/or organizations and businesses together for mutual benefits. This network is comprised of ties and nodes
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Journal of Internet Banking and Commerce An open access Internet journal (http://www.arraydev.com/commerce/jibc/) Journal of Internet Banking and Commerce‚ December 2009‚ vol. 14‚ no.3 (http://www.arraydev.com/commerce/jibc/) The Role of IT/IS in Combating Fraud in the Payment Card Industry Jan Devos Lecturer at the Ghent University Association‚ Howest Kortrijk‚ Belgium Graaf Karel de Goedelaan 5‚ 8500 Kortrijk‚ Belgium Author ’s Personal/Organizational Website: www.pih.be/opleiding/elektronica/~jdv/index
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Mxxxxx Student Number : xxxxxx CB587 – E-Commerce and Business Individual Project involving the evaluation of a website Choice of the website: http://ikks.com [3894 words] 1. (a) In this paper I will introduce my project of analyzing IKKS‚ a French online retail clothes website. The IKKS Company is part of the Zannier Group. This group
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E-commerce 2013 business. technology. society. ninth edition Kenneth C. Laudon Carol Guercio Traver Copyright © 2013 Pearson Education Chapter 1 Introduction to E-Commerce Copyright © 2013 Pearson Education Outline 1. eCommerce : The Revolution Is Just Beginning 2. eCommerce : A Brief History 3. Understanding eCommerce : Organizing Themes Learning objectives • • • • • • Define the e-commerce and describe how its differ from ebusiness Identify uniqueness features of e-commerce technology
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to get cheap TVs‚ http://www.computing.co.uk/vnunet/news/2108031/argos-blunder-means-uk- customers-fail-cheap-tvs Unknown Author‚ (1999) online row over L3 TVs‚ http://news.bbc.co.uk/1/low/business/the_company_file/441426.stm Todd‚ Paul. (2005)‚ E-Commerce Law‚ Cavendish Publishing Ltd‚ 2 Park Square‚ Oxon. Fell‚ Jon. (2006) The UK ’s Distance Selling Regulations‚ London‚ http://www.out-law.com/page-430 Salmon‚ John. (2006) The UK ’s Distance Selling Regulations‚ Glasgow‚ http://www.out-law.com/page-394
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Firm Strategy‚ Structure and Rivalry | * India’s e retailers have primarily relied on PE funds and venture capitalists * Pricing is the point of differentiation from existing Brick and Mortar shops * Focus on segments like Books and apparels to slowly increase their offerings * innovations in delivery and technology in recent years like Cash on Delivery‚ CRM * Introduction of Guarantied replacement approach.Rivalry- * Business model is easy to copy * Beginning of
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Challenges of Transforming a Traditional Brick-and-Mortar Store into a Bricks-and-Clicks Model: A Small Business Case Study. The Scent Network – Questions 1. Reconcile the idea of selling aromatics over the Internet with a functional approach to marketing. Is the idea basically sound? Although a web-based selling aromatics strategy does not guarantee success‚ however there are many benefits on web-based sales. The benefits Celia can get from the web-based business if she launches the
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Businesses using e-commerce need to advertise. This can be done by advertising in newspapers‚ on the radio‚ on television‚ public speaking‚ posters and flyers and even online. Sponsoring your site in search engines ~ Most people look for things on the internet‚ by using search engines‚ especially if you don’t know the web address. These include‚ Google‚ Ask Jeeves and Bing. When you search something‚ a list pops up of all the web addresses‚ with the word‚ or phrase that you typed in. There’s a competition
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