1986‚ making it the first business course offered in Singapore Polytechnic and the second local business diploma course offered nationwide. It has the largest course intake in School of Business‚ with a total of 280 students annually. With a long history and a large group of students and graduates‚ DBA’s identity seemed to have blurred over the years. Our aim to change the situation is to follow the public relations plan for the overall Integrated Marketing Communication (IMC) campaign as shown below
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The Private Movie Co.‚ Inc. v. Pamela Lee Anderson et al. 1. What are the facts? The Private Movie Company (Efraim) sued Pamela Lee Anderson for $4.6 million for walking away from oral and written contracts. The defendant (Anderson) claims to have agreed to the contracts on the stipulation that the script would be revised concerning nudity and simulated sex scenes‚ and upon reading the final script and seeing simulated sex scenes still included‚ walked out. 2. What is the legal issue? The
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SUNDERLAND BUSINESS SCHOOL Post Graduate Modular Scheme Module PGBM15 Marketing Management University of Sunderland ACADEMIC YEAR 2010 - 11 ________________________________________________________ Welcome to the Sunderland Business School The Marketing Management Module is intended to give
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CREATIVE BREIF Client: Hong Kong Council On Smoking and Health (COSH) Contact: 2838 8822 enq@cosh.org.hk Product/ Service: Quit Smoking- “One in two smokers will die early” Creative: TV Commercial Date: 2012.11.06 (YY/MM/DD) Background (History): The total smoking ban was started on 1 July 2009 which was implementing all indoor areas and some outdoor areas to be smoke-free. But the people are continuous smoking and lead the harmful secondhand smoke which affects others as well. In order
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Jay King claimed that the DNA Act was unconstitutional. The Circuit Court for Wicomico County denied Alonzo Jay King motion to suppress‚ and upholding DNA Act and finding Alonzo Jay King guilty of rape and sentenced to life in prison. Procedural History: Alonzo Jay King was accused of first and second degree assault charges and rape charges dating back from a case in 2003‚ form an unsolved rape case. King suppressed the DNA match‚ arguing that the Act violated the Fourth Amendment‚ but the Circuit
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Student Name: Angela M. Williams Class: Law 103/Legal Research – Mon./Wed. Date Due: 02/23/09 Date Submitted: same Project: Case Brief I Project Palmore v. Sidoti Possible Points: 25 Points Received: Palmore v. Sidoti‚ 466 U.S. 429‚ 104 S. Ct. 1879‚ 80 L. Ed. 2d 421 (1984) Facts: 1) Petitioner Linda Sidoti-Palmore and respondent Anthony J. Sidoti divorced
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Unit 29 UNDERSTANDING RETAILING Scenario: You have just been promoted to the post of assistant editor for Retail Today Magazine. The Magazine is a monthly publication which brings together the best writers and photography to provide practical‚ in-depth information about what is happening in retailing. The Editor of the Magazine‚ Betty Slocombe‚ has given you a job to investigate the features of the organisation and structure of different retailers. Task 1 – Structure and
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shells matching the petitioner’s gun he went silent. So the police asked a few more questions to which the petitioner answered. The petitioner did not testify at the trial‚ so the prosecutor used his silence as evidence of guilt. Procedural History: Petitioner was convicted of murder and sentenced to 20 years. This was directly sent to the Texas State Court of Appeals who rejected the argument. The Texas Court of Criminal Appeals took up the case and affirmed the same judgment. Issue:
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“Is it in you?” Gatorade has been the leading sports drink since it was created in 1965 by a team of researchers at the University of Florida of Medicine. Gatorade was a world changer. It basically changed every sport game. As it gave athletes an advantage to be hydrated at all times. As University of Florida won its first bowl game‚ the losing team‚ the Georgia Tech Yellow Jackets were interviewed. There coach simply said we lost because we didn’t have Gatorade. Since then Gatorade evolved into
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Case1 Plaintiff(14) VS Defendant(11) February 20th 1889 Fact: Two boys were in a same high school of the village of Waukesha.11 years old boy kicked another 14 years old boy which caused the boy never recovered the use of his limb. The former was sued by the latter for $2800. Issue: whether a person who unintentionally hurt another person is liable for the harm through intentional harm. Holdings: the jury rendered a verdict for the plaintiff of $2800. Rationale: the touch was the
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