SAMPLE CREATIVE BRIEF EntertainXYZ Web Site Redesign Creative Brief Project Summary: EntertainXYZ is an award-winning on-air branding agency providing innovative solutions for the film and television industry. Known only to a niche community in the local industry‚ EntertainXYZ is seeking a redefined online presence and identity - to promote the company’s unique approach and vision to a global audience. Additionally‚ EntertainXYZ would like to promote additional capabilities including print
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Brief Background of OSHA OSHA (Occupational Safety and Health Administration) officially formed on April 28‚ 1971‚ the date that the OSH Act became effective. George Guenther was appointed as the agency’s first director. OSHA has developed a number of training‚ compliance assistance‚ and health and safety recognition programs throughout its history. The OSHA Training Institute‚ which trains government and private sector health and safety personnel‚ began in 1972. In 1978‚ the agency began a grant
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NAFTA: A Brief Introduction On January 1‚ 1994‚ history was made when the North American Free Trade Agreement (NAFTA) went into effect. NAFTA is in a sense a Trojan horse‚ attractive outwardly but filled with a host of unpleasant surprises. In simple terms‚ NAFTA is a treaty between Canada‚ Mexico‚ and the United States to make the transportation of goods‚ services‚ and capital across national boundaries more "hassle-free". Sounds perfect until you take a closer look. NAFTA promises a lot of benefits
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A Brief History of Rome The founding of Rome goes back to the very early days of civilization. It is so old‚ it is today known as ’the eternal city’. The Romans believed that their city was founded in the year 753 BC. Modern historians though believe it was the year 625 BC. Rome knew four classes of people. This division was very important to the Romans. There were other traditions that all Romans shared. Whatever their individual circumstances‚ all Romans observed certain
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Analytical Brief - Cloning Cloning is the process of creating copies of DNA‚ cells‚ or organisms‚ in other words‚ it is the “creation of an organism that is an exact copy of another” (What is Cloning?). An early embryo cell is separated in a petri dish and injected into a surrogate mother. Through cloning‚ scientists are able to make an exact genetic copy of a living organism. The clone and the original are identical in every way. Clones are able to function and interact with other living things
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A brief Lesson Plan Lesson Plan in Poetry The Rhodora by Ralph Waldo Emerson Prepared by: Jonathan S. Araneta I. Objectives At the end of the lesson 80% of the class will be ableto: A. Focus Skills 1. State the message of the poem read B. Support Skills 1. Arrive at the meaning of difficult words through context clues 2. Identify the writer’s purpose and message in writing the poem 3. Draw out relevant concepts from the poem and relate them to one’s experience
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1.0 Introduction The purpose of this brief is to provide the management team with an understanding of entrepreneurial culture and its relevancy to Furlanis Hotels Pty Ltd by examining the associated costs and benefits of its implementation. Furlanis Hotels employ 500 employees and has its hotels operating in Melbourne and Sydney‚ and its headquarter is in Brisbane. 2.0 Overview of Entrepreneurial Culture An entrepreneurial culture allows innovation and change to occur in order to adapt to a
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| ADVERTISING ARIEL AD BRIEF | | | ISSUES Quality: Ariel is a Tier 1 brand and is expected to deliver the best. There should be no compromise in its quality but as observed by many consumers Ariel when mixed in water‚ after a while small stones can be seen and felt in the surf. They are hard stones and therefore needs to be thrown out. Price: Ariel pricing suits consumers of Sec A and Sec B but the way it has positioned showing middle class families only has led to a confusion in
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A Brief History of CARICOM Retrieved from: http://csmenetwork.com/2/caricom-cd/General%20CARICOM%20Info/history2.htm CARICOM Single Market and Economy (CSME) The decision‚ in 1989‚ to establish the CSME was a move to deepen the integration movement to better respond to the challenges and opportunities presented by globalisation. Preparations for the establishment of the CSME included the negotiation of nine Protocols to amend the Treaty. These nine Protocols were later combined to create
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Introduction: What Is Democracy? 1 Characteristics of Democracy 3 Rights and Responsibilities 7 Democratic Elections 12 Rule of Law 16 Constitutionalism 19 Three Pillars of Government 22 Free and Independent Media 27 Political Parties‚ Interest Groups‚ NGOs 29 Civil-Military Relations 32 The Culture of Democracy 34 Democracy may be a word familiar to most‚ but it is a concept still misunderstood and misused at a time when dictators‚ single-party regimes‚ and military coup leaders
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