featuring Kapil Dev‚ Sunil Gavaskar and Tabassum endorsing various consumer products. Think of Sachin Tendulkar he means PEPSI in soft drinks‚ Boost in malted beverages‚ Fiat Palio in cars‚ TVS victor in two wheelers‚ Colgate Total in toothpaste‚ Britannia in Biscuits‚ Visa in credit cards‚ Airtel in mobile services and many more brands. So‚ the potential of this concept has been well acknowledged‚ and tried and tested on the Indian soil for over 70 years now. share of Celebrity Endorsements on
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FMCG Industry Introduction The fast moving consumer goods (FMCG) sector is a large and important part of almost every economy in the world‚ insofar as the products associated with the industry represents a big part of every consumer budget. The goods produced by the industry are basically necessities and the inelastic nature of the goods makes their impact on economies worldwide significant. The FMCG are sometimes referred to as consumer packaged goods and the various products are characterized
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Harry Potter | Harry Potter: Complete 8-Film Collection on Blu-ray (2011) | Produced by | David Heyman | Based on | Harry Potter series byJ. K. Rowling | Starring | Daniel Radcliffe Rupert Grint Emma Watson (See below) | Studio | Heyday Films | Distributed by | Warner Bros. | Release date(s) | 2001–2011 | Country | United Kingdom United States | Language | English | Budget | Total (8 films): $1‚155‚000‚000 | Box office | Total (8 films): $7‚706‚147‚978 | The Harry Potter film
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ACKNOWLEDGEMENT I express my acknowledgement with deep sense of gratitude to Area Sales Manager of Amul Mr. Manoj Kumarm and Assistant Professor‚ ICCMRT Mr. Ram Komal Prasad Prajapati for his full support and effective guidance which have proved immensely helpful in my project. His constant inspiration and valuable time throughout the project development made it feasible and easy to carry out project in much better way. I would also like to thanks all my friends who constantly helped me throughout
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INTRODUCTION : The purpose of this project is to introduce the students to a better understanding of what business really is and how the world of business comes together from scratch. Pune university has made it compulsory to students studying BBA to have business exposure through industrial visit. The faculty of Sinhgad College Of Commerce arranged an industrial visit for students to Hyderabad. Hyderabad apart from being a great holiday destination
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MARKETING PLAN OF CHOCOLATES EXECUTIVE SUMMARY Cadbury Dairy Milk encapsulates an enormous breath of emotions‚ from shared values such as family togetherness‚ to the personal values of individual enjoyment. It stands for goodness. A moment of pure magic! Cadbury Dairy Milk (CDM) entered the Indian market in 1948‚ and since then for consumers across India‚ the word Cadbury has become synonymous with chocolate. CDM remains at the top of the Indian chocolate market not only because of its most
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Employment law. S230 (1) of the ERA an Ee as ‘an individual who has entered into work or works under a contract of employment.’ How the court decide: 1) they use control test-Yewens V Noakes [1880] ‘A servant is a person subject to the command of his master as to the manner in which he does his work.’ 2) Walker V Crystal Palace Football Club [1910] Emphasis changes- court looks at does the Er control the background arrangement; where and when work done; holiday arrangements. Held; footballer was
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all those who helped and supported me in completing the project. First and foremost I would like to thank Mr. R. K. Singh and Mrs. Archana Singh for giving me an opportunity to visit as a trainee in Parle‚ Britannia and Perfetti. I would like to extend my thanks to the staff of Parle‚ Britannia and Perfetti for their valuable support in gathering relevant data needed for the project work and knowledge which is helpful in future corporate life.
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SUMMER PROJECT REPORT “Study on increasing market share by understanding Consumer Perception”. ORIENTAL CUISINES PVT LTD THE FRENCH LOAF Submitted in partial fulfillment of the requirement of post graduate degree of Master of Business Administration Prepared By Rajalakshmi.K Amrita School of Business‚ Amrita Vishwa Vidyapeetam‚ Bangalore Under the guidance of Mr.Ramesh Kamath Chief Operating Officer‚ OCPL Dr.Pooja Sharma Professor‚ Marketing Amrita School of Business Acknowledgement
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A Study on Distribution Management of Hindustan Unilever Limited Submitted To Prof. S Govindrajan By PRADEEP NARAIN SANJEEV KUMAR JHA SATADRU BAGCHI SOUMITRA DHALI g08075 g08086 g08088 g08090 g08095 TARUN KUMAR SAHA 2 Content Page 3 4 5 12 14 16 18 26 33 1. Introduction – Hindustan Unilever Limited 2. Distribution Network of HUL
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