yINDIGO AIRLINE How India ’s youngest airline became the largest . Reticent and low-profile are not the usual personality traits of a CEO in a high-profile business like aviation. Image: Aditya Ghosh But Aditya Ghosh‚ 37‚ has defied convention in many ways. His regular office wear is T-shirt with jeans‚ he doesn ’t have a B-school degree and before joining IndiGo‚ he was a lawyer at J Sagar. Ghosh has justified his aversion for the spotlight by saying that people don ’t fly IndiGo because
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paper clarifies the veritable meaning of British Creole since it is not only a Creole but an ethnolect of the Black British community‚ whereas some people may say that it is a vernacular of British English. The linguist Peter L. Patrick claims that British Creole is the product of contact between the Creole language varieties of migrants from the Caribbean‚ and vernacular varieties of Urban English English. (Peter L. Patrick 2003: 231) So one could say that British Creole is a compounded variety of the
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Audience and Communication Release BCOM275 September 10‚ 2012 Audience and Communication Release Communicating with an audience is an everyday part of life through the use of verbal and nonverbal techniques. When‚ a sender is preparing a message it is essential they conduct an audience analysis and make any necessary adjustments to the message for the intended audience. The sender must identify the pertinent information that must be sent and relay it effectively to ensure their receivers
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ENGLISH CIVILISATION Programme I/ Britons and Romans (C.100 BC – AD 409) II/ Saxons‚ Danes and Normans (409 – 1154) III/ Medieval Empire (1154 – 1450) I/ Britons and Romans (C. 100 BC – AD 409) ( Very unstable situation No unity‚ no charismatic leader for the whole country‚ no unification during the 1st century BC‚ before the come of the Romans. Instability politically speaking‚ wars and conflicts. The leaders were warriors‚ hence the fact that the tribes were settled on military
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Segmentation/Targeting and Positioning Key marketing strategy decision making: How to divide up markets into meaningful customer groups (market segmentation)‚ choose which customer groups to serve (target marketing)‚ and created marketing offers that best serve targeted customers (positioning). A target market consists of a set of buyers who share common needs or characteristics that the company decides to serve. First Segmentation Example: 1 Sony 2 Instead of product managers‚ now managers
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Ratio Analysis Activity Ratios This ratios show how efficient Kenya Airways has been in managing its working capital. Being a service industry this ratio is a key indicator possible area to reduce inefficiency in future. KQ Activity Ratios Years | 2012 | 2011 | 2010 | 2009 | 2008 | Average Collection Period (Debtors ratio) | 48.6 | 58.8 | 46.7 | 51.0 | 43.6 | Inventory Day (Inventory Conversion Period) | 9.19 | 8.70 | 8.17 | 7.94 | 8.52 | Creditor’s Period | 50.93 | 65.31 | 75.27 | 67
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Audience Analysis According to Engleberg and Daly (2005)‚ [a]udience analysis [is] the ability to understand and adapt to listeners‚ separates good speakers from great ones and is critical to improving your presentation. A thoughtful‚ deliberate analysis of the audience and their likely responses to your presentation can help you plan what to say and how to say it (p. 101).” Audience analysis is imperative to be able to relate to and understand your audience and their motives. Knowing your audience
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Week two Assignment: Audience Analysis Paper May 10‚ 2010 Audience Analysis Paper In any business people will work with others that have different lifestyles and backgrounds. Many have different attitudes‚ beliefs‚ and values that come with diversity in an organization. This essay will address a situation where a person has to present quarterly sales information at a meeting. The group of people includes: managers‚ customers‚ salespeople‚ and skateholders. The essay will focus on communications
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Knowing Your Audience Your Name BCOM/275 Knowing Your Audience On August 5‚ 2010‚ in Chile there was a cave-in in a little copper mine that trapped thirty-three miners three hundred meters underground with limited food‚ water‚ and oxygen. No one knew for certain whether or not the miners had survived the cave-in and if they had if they would survive long enough to be rescued. Four days after the cave-in‚ with rescue crews working around the clock‚ it was still unknown whether or
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References: 1. Wikipedia‚ Tiger Airways – http:// en.wikipedia.org/wiki/Tiger_Airways 2. Tiger Airways Annual report 2011 - www.tigerairways.com/news/Annual_Report_2011.pdf 3. AirAsia Analysis - http://kulothunkan.blogspot.com/2008/07/swot-analysis-for-airasia.html 4. Finnair Angry Birds - http://techielobang.com/
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