Group report: case study analysis Case number 10: Chipotle Mexican Grill 2012: Can it hit a Second Home Run? Group number: 3 Group members: * Vu Thanh Loc – accounting * Dang Hoai Nam – accounting * Tran Dieu Linh – accounting * Nguyen Thi Ngoc Diep – accounting * Phan Dang Mai Anh – accounting * Thach Dieu Huong – accounting * Pham Thien Trang – accounting * Dao Khanh Ly – accounting EXECUTIVE SUMMARY This case study is about Chipotle‚ a young fast
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Vodafone Goals and Objectives The primary objective of Vodafone as a business entity is profit maximisation. The company has a mission statement that ensures for this objective to be achieved in the best possible manner. Vodafone’s mission statement is “to be the communications leader in an increasingly connected world” (Annual Report‚ 2010). Accordingly‚ this mission statement is communicated to all stakeholders of the company‚ especially to 84‚990 employees (Company Description‚ 2010) of the company
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taker‚ my favorite‚ supersaver‚ basic etc. People can choose his or her needed product. 2. A broad differentiation strategy: Warid maintain the following characteristics of its product- a. High quality of product-Warid has it. b. Long term after sales service. c. Attractive packaging-Warid maintains it. d. High quality network-Warid uses NGN. 3. A focused on product differentiation strategy: Warid products has different function such as- a. Calling b. SMS c. Internet
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highlight the importance of a diverse set of measures in achieving the strategic goals of the division. As the Citibank’s major competitor have four hundred offices in California compared to Citibank’s eighty branches‚ the Citibank should set the differentiation strategy to focus on the long-term success. Given the characteristics of Citibank’s customer who ranged from people working in financial district to less informed individuals‚ the sophisticated customer demanded the high quality services and knowledgeable
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Guardian pharmacy is a basically a medicine store. It has wide collection of vitamins ‚ nutritional supplement and sports nutrition. This store is a franchisee of Guardian Pharmacy. Competitive advantage: * Differentiation focus They have introduced private labels in feminine hygiene and baby care segment. * Cost leadership They are selling medicine and customer quality products at competitive prices. * Guardian has signed master franchisee with GNC‚ the
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From reading the case I found that Panera Bread uses the broad differentiation strategy. Panera bread has been able to create value to their food that is not easily matched or cheaply copied by rivals. Panera Bread’s breads‚ bagels‚ and muffins are made fresh daily. The professionally trained bakers spend about 48 hours making the dough‚ which is then distributed on a 220 degree temperature controlled truck operated by Panera personnel to ensure optimal freshness (C-136). Also‚ the trucks only travel
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500 CEOs and speaks to businesspeople and students around the world. Overall‚ "Winning" stresses being positive at many levels‚ causing companies and individuals to thrive and grow‚ creating jobs and more opportunities for everyone.. It covers the broad expanse of Jack ’s business experience. He devotes chapters to everything from mission statements to work-life balance. Jack claims that he set out to write this book to answer the repeated questions he gets at Q&A sessions around the world. This results
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functionalism‚ or simply functionalism‚ is a framework for building theory that sees society as a complex system whose parts work together to promote solidarity and stability.[1] This approach looks at society through a macro-level orientation‚ which is a broad focus on the social structures that shape society as a whole‚ and believes that society has evolved like organisms.[2] This approach looks at both social structure and social functions. Functionalism addresses society as a whole in terms of the function
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Marketing strategy is defined by David Aaker as a process that can allow an organization to concentrate its resources on the optimal opportunities with the goals of increasing sales and achieving a sustainable competitive advantage.[1] Marketing strategy includes all basic and long-term activities in the field of marketing that deal with the analysis of the strategic initial situation of a company and the formulation‚ evaluation and selection of market-oriented strategies and therefore contribute
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Industry & Competitive Analysis of Tourism Industry in Bangladesh for BPC (Bangladesh Parjatan Corporation) The Bangladesh Parjatan Corporation (BPC) (বাংলাদেশ পর্যটন করপোরেশন) is a statutory board under the Ministry of Civil Aviation & Tourism of Bangladesh‚ established in 1973‚ tasked to promote the tourism industry of the country. It is the National Tourism Organization of the country. Here in this paper I will be focusing on the tourism industry of Bangladesh as overall and will
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