continuously striving to differentiate themselves from others. As a result‚ many companies are turning to the use of cause-related marketing (CRM) as promotional tool. Though in an article of Pharr and Lough (2012) social marketing programs were identified significantly more important than cause-related marketing in the sector of cause-related sports marketing‚cause-related marketing (CRM) is performing as subsumed under corporate social responsibility (CSR). CRM has changed itself over the years
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Projects Manual for Developing Web-Enabled Decision Support Systems Using Access‚ VB .NET and ASP .NET Sandra D. Ekşioğlu Industrial and Systems Engineering Mississippi State University‚ Mississippi State Abhijit A. Pol Computer and Information Science and Engineering University of Florida‚ Gainesville Ravindra K. Ahuja Industrial and Systems Engineering University of Florida‚ Gainesville & Innovative Scheduling‚ Inc. Gainesville Contents PROJECT 1 PROJECT 2 PROJECT 3 PROJECT
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M1 â Compare marketing techniques used in marketing products in two organisations The two businesses that I will be comparing is going to be Asda and Tesco. Tescoâs is a multimillion retailer which was founded in 1919. Tesco operates in the tertiary sector because they do not make the products however they do provide a service which the public will pay for. Asda is also a retailer which was founded in 1965. Asda just like Tescoâs operate in the tertiary sector. They also operate in the secondary
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FINAL RESEARCH PROJECT “CUSTOMER PERCEPTION AND ATTITUDE TOWARDS RETAIL COFFEE CHAINS – A STUDY IN DELHI‚ W.R.T BARISTA‚ CCD‚ NESCAFE” SUBMITTED IN PARTIAL FULFILLMENT OF PGDBM (2006-08) Submitted to: XXXXXXXX Submitted by XXXXXXXX ACKNOWLEDGEMENT I would not have completed this project without the help‚ guidance and support of certain people who acted as guides and friends along the way. I would like to express my deepest and sincere thanks to my faculty guide NAME‚ for her invaluable guidance
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the right quantity at the right time at the right place for the right price and to the right target customers (consumer) and it is the science of process having its presence in all sectors of the industry. The goal of logistics work is to manage the fruition of project life cycles‚ supply chains and resultant efficiencies. Logistics is concerned with getting (or transmitting) the products and services where they are needed or when they are desired. It is difficult to accomplish any marketing or
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Chapter I Introduction CHAPTER I ABSTRACT “Financial performance of Kirloskar Pneumatic Co Ltd”. It is concerned with examining the profitability position of the company for a period of five years (2007-2012).The main objective of this study is to analyse the financial performance of the company by analysing the financial statements. Financial performance is analysed for capital adequacy‚ assets quality‚ management‚ earning quality and liquidity. Charts and tables are used for better
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customized products for Automobile andother industries. Our ability encompasses understanding client’s concept & offering everything‚ from initial prototype to final finished‚ assembled and packaged products. With a focus on cutting-edge technology‚ we work on a proven production process to manufacture high quality‚ dimensionally accurate‚ aesthetically good plastic parts which have complex internal and/or external geometry. Further‚ constant research and development & employee training have enabled us
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INTRODUCTION The Project assigned to me was “A STUDY ON CUSTOMER SATISFACTIOIN REGARDING AFTER SALES SERVICES OF MAHINDRA&MAHINDRA AT SUTARIA AUTOMOBILES SERVICE CENTRE‚ IN BELGAUM DIST”. This study will help me to find and customer satisfaction level of the customer for authorized M&M service station in Belgaum dist‚ To know the reason for decline of customers at service station‚ To know the perception of customers regarding the charges or rates offered by the service station and To know
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ANNEXTURE Questionnaire Dear respondent‚ I m a student of “Bhagwan mahavir college of business administration‚ surat” conducting a survey for my project preparation‚ as the requirement of partial fulfilment of subject project in third year(semester-VI) BBA in surat city of a study on “A COMPARATIVE STUDY ON BRITANNIA AND PARLE COMPANY IN SURAT CITY (A SURVEY ON BISCUIT )” I assure that the information given by you are strictly used for academic purpose only. I request you to help me in gathering
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(2nd SEM) 10810218 DEPARTMENT OF MANAGEMENT LOVELY PROFESSIONAL UNIVERSITY 1 Bajaj Allianz General Insurance Co. Ltd. PHAGWARA (2009) CERTIFICATE This is to certify that the project entitled “A STUDY OF STRATEGY AND FUNCTIONING OF FIELD FORCES IN BAJAJ ALLIANZ GENERAL INSURANCE”is a bonafide work of ANKIT KUMAR‚ a student of Lovely Professional University‚ Chaheru‚ Phagwara (Punjab)-144402‚ bearing Registration Number-10810218‚ and was successfully conducted at BajajAllianz General
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