for help and support in countries around the world has rocketed they have needed more and more donations to support families in serious poverty‚ people who don’t even have access to running clean water. Ansoff Matrix The Ansoff Matrix is a marketing technique that all
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Task 1 Describe the type of business‚ purpose and ownership of 2 contrasting types of businesses. Sole Trader A sole trader is a business owned by 1 person. It does not have limited liability meaning that if it fails and creates debts the owner is personally responsible for this. Sole trader’s usually have to work long hours and learn about all the aspects of business as many start up businesses cannot afford to hire people to take on other tasks. The owner is responsible for everything that goes
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Michael Awomolo Unit 3 D1 Introduction to marketing D1 Evaluation of the businesses marketing techniques and the effectiveness of the businesses activities. Introduction In this report I am writing about the effectiveness of the marketing technique used by the business of my choice which is Adidas AG. Also I will be using my research to make judgements. Adidas AG is a German sports clothing manufacturer and parent company of the Adidas Group‚ which consists of the Reebok sportswear
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and Easy jet. I will be talking about why each organisation has a website and how their online presence helps them achieve their business goals. The online business is growing for years so Marks and Spencer’s have adopted the online marketing plan to their advantage and are equally as active as there are on the sales floor. Marks and Spencer’s is a growing business that keeps developing higher standards for their customers so it’s important for them to improve their online services. Marks and
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P3 Compare the way in which at least two organisations of your choice apply the marketing mix (7P’s) to the marketing planning process to achieve business objectives. • Definition of Marketing Mix The Chattered Institute of Marketing defines the marketing mix. “The combination of marketing inputs that affect customer motivation and behaviour these inputs traditionally encompass four controllable variables ‘the 4 Ps”: product‚ price‚ promotion‚ and place. The list has been extended to 7 Ps‚ the
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P1 Attributes and Barriers P2 Principles of Effective Communication P3 & M1 Barriers Unit 1 Communication and Employability skills Table of Contents Contents Introduction I am working for a company called ICTIB and they have asked to do some research. In my report‚ I will be clarifying thoughtfully why the attributes are valued and also the principles of effective communication. I will be considering the following points to clarify this
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Unit 37- P1 Report In this report I will be talking about how my chosen organisation‚ which is Primark‚ uses ethical issues to consider in its every day operational activities. Primark may not have some ethical issues that I will be discussing about in this report‚ but I will talk in detail about how they could use them‚ issues in their business. I will be explaining how Primark’s way of selling affects ethical issues and will be discussing about the things they need to be aware of whilst selling
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UNIT 16 P1/M1 INTERNAL PLANNING FACTORS EXPLANATION Why it is important? ORGANISATIONAL NEEDS The priority concerns and requirements of an Organization’s customers and stakeholders. The state of organization performance in relationship to its mission and goals The state of knowledge and ability of organization employees The workforce needs to be able to adapt to changes. Changes in a business happen very regularly and it can affect the way a business is run. Internally
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Recruitment Theory In this task I am going to be defining the recruitment process and documentation components. Recruitment is a process in which allows businesses to obtain selected qualified people to attend to a job vacancy. The recruitment process is the steps in order to successfully pick suitable employees that match the specifications. There are typically seven steps included in the recruitment process to ensure the right person is selected: ● ● ● ● ● ● ● Indentify vacancy
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Unit 1 Business Environment; Task P1 In this assignment I will describe the type of business‚ purpose and ownership of two contrasting organisations. My two chosen contrasting businesses are ASDA and Oxfam. ASDA is a British supermarket chain which retails food‚ clothing by George‚ toys ‚ car wash and general merchandise such as electrical products and cooking appliances. ASDA also have branched out into telecommunications with a mobile network called ASDA mobile. ASDA is Wal-Mart’s largest
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