BTEC Level 3 in Business UNIT 3 - MARKETING ASSIGNMENT 1 P1 Marketing Techniques Graph below shows Ansoff’s Matrix strategies. Market penetration (existing product on existing market). Market penetration uses existing products on an existing market. This strategy tries to achieve growth of sales through encouraging brand loyalty‚ encouraging more purchases‚ taking customers from rivals and converting non-users to users. An example of this strategy is
Premium Marketing Markets Economics terminology
Unit 4 – P1 – explain different types of business information‚ their sources and purposes Verbal Communication Speaking verbal to someone is speaking out loud. This includes talking face to face‚ in a meeting or in an interview. The advantages of verbal communication are it is a fast way to reach information but this information can be easily forgotten. Another advantage is that speech is direct and straight to the point. Another advantage is that if you ask a question you get answer straight
Free Communication Writing Nonverbal communication
Assignment brief THREE Assignment title Recruitment Process Documentation Assessor Beverley Lockett Date issued Hand in deadline Duration (approx) Two weeks Qualification covered BTEC Business Level 3 Extended Diploma Units covered Unit 13 Learning outcomes covered LO4: Be able to participate in a selection interview Scenario Your documents produced for the previous assignment are to be used for the interview of a retail assistant . You do however have to prepare the interview pack
Premium Interview Recruitment Employment
Unit 3: Introduction to Marketing Nike Market Research Market research helps Nike to make decisions by helping them to understand the changing dynamics of the market. Market research helps Nike understand who their target market are along with its competitors it has and where they differ. It helps Nike to make improvements‚ change their business plan or change their product. There are 2 types of market research‚ these are primary and secondary research. Primary Research Primary Research would
Premium Marketing Management Nike, Inc.
this stat shows that the medium of video is a pretty powerful one and signifies the importance of reaching your audience through the magic of film. is it really enough to just have a website for your business these days? A video format is an important way of letting potential clients into your business‚ helping them get a clear picture of what you are about or how your product works. If created in the right way their impact can be far more powerful than that of any website or still image. Us human
Premium Marketing Social media Advertising
Unit 3 – M1 Compare Marketing Techniques Used In Marketing Products in Two Organisations In this assignment I am going to compare the similarities and differences that marketing techniques described in P1 are used for the product or service chosen in Tesco and Oxfam. Firstly I will start by discussing the differences between Tesco & Oxfam. Tesco is a supermarket‚ so their marketing techniques will be completely different to Oxfam as they will have to take an approach that requires customers
Premium Customer service Difference Sales
BTEC National Subsidiary Certificate/Extended Diploma in Business UNIT 1: The Business Environment Assignment Date issued: week beginning 16th September 2013 Date for final submission: end of week beginning 20th January 2014 Introduction You will already be familiar with organisations through having dealt with them as customers or employees. One of the aims of this unit is to help you to build on these experiences and learn to ‘walk in the shoes’ of owners
Free Economics Strategic management Management
The data protection act is in place to ensure that people and companies that have access to personal information only use it for what they need to‚ to complete their work. This relates to my work in the way that I am not only handing peoples businesses and what’s going on in them but I have people’s personal data to hand. So I know what a lot of what’s going on in people’s private lives‚ so I need to ensure that I keep this data private and not go around making it publicly known knowledge. The data
Premium Data Protection Act 1998 Privacy Law
Programme: BTEC Higher National Diploma in Business (Marketing) Unit Title and Number: Marketing Planning (Unit 19) QFC Level and Credit value: 5; 15 credits Module Tutor: John Oakshott Email: johnoakshott@mrcollege.ac.uk Date Set: 8/5/2014 The above authenticity statement will be a tick box requirement when uploading onto Moodle. Programme: BTEC Higher National Diploma in Business (Marketing) Unit Title and Number: Marketing Planning (Unit 19) QFC Level and Credit
Premium Management University
P4‚M1–Anatomy and physiology by Sushoma Nahar Syed AA29906 My two chosen systems I will be writing about is the cardiovascular system and Digestive system. (P4) the digestion system The digestive system is also known as the alimentary canal from the mouth to the anus. Digestion is a process in which insoluble food is broken down into particles which are made into soluble particles enough to be absorbed and to be used by the body and into the bloodstream. These soluble particles are major
Premium Digestion Blood Stomach