are easily noticeable and measurable as compared to deep-level differences. One of the example is the use of expatriates who are professional personnel employed outside of their home country to work or assist in another organisation. Standard Chartered is one of the organisations which embraced surface-level diversity. It operates overseas and send executive to run subsidiaries in India and China since 1853. (Mellahi‚ Frynas & Finlay 2005) There will be a diverse of nationalities‚ culture and
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the influence different stakeholders exert in the organisation. Introduction Each stakeholder is important to the business‚ however‚ some are more important than others. I have chosen the top three that I think are the most important and in this word document‚ I will evaluate how these stakeholders influence the NHS and McDonalds. McDonalds Owners The owners are very important in McDonalds‚ because they’re the people that invest in the business and make sure that it runs smoothly to be able to
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P1 The Tussauds This group is a now part of a Merlin Entertainments. It is also the world’s 2nd biggest leisure group; it is second because of Disney. This group is based in Poole‚ Dorset‚ from this it manages a lot of brands and also more than 50 attractions‚ some of the attractions are: * The Madame Tussauds (The Tussauds Group is now part of Merlin Entertainments) * Legoland Parks * Sealife Centres * Gardaland in Italy * The Dungeons and the London Eye
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giving them loyalty cards‚ promotions such as “buy one get one free”‚ discounts and other special offers. Sainsbury’s are getting regular customers which bring in more profit which then can be used to help expand the business even more. Customers demand cheaper products so local and national stores such as Sainsbury’s will try to have the cheapest products for customers to buy which then encourages competition between the stores‚ whichever store has the cheapest price for a particular product then they
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Marketing Techniques P1 & M1 1. Examine the marketing techniques below‚ explain how each of the businesses utilise these marketing techniques to market their products (look at news articles for both businesses) |Marketing Techniques |Business1:Coca-Cola |Business2:Mc Donald’s | | | | | |Growth Strategies
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into one of the biggest foundries in South India with capacity of 4800 Mt/annum. One more branch with higher tonnage capacity at Surampalli village. G. S. Alloy Castings (GSAC) company is situated on the outskirts of Vijayawada. They are aiming to run production capacity 12000 MT per annum by producing cast steel. Ni-hard‚ and high Chrome & A Cast Iron castings. They established Unit-1 at Payakapuram‚ Vijayawada-15‚ A.P jobbing foundry in 1989 with an average production capacity of 1800
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Introduction The aim of this paper is to determine/examine how buying behaviour in the organization point of view more rational than consumer behaviour‚ that is played by the type of the organization market and making the right call for buying decision in the matters of organization strategic. Buyer behaviour itself can be referred to the decision processes and action of people involved in buying and using product (Dibb et al‚ 2001‚ p.107). It also can be defined as the activities and decision
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Sample Assignment Assignment front sheet Qualification Unit number and title Pearson BTEC Level 5 HND Diploma Business Unit 3: Organisations and Behaviour Student name Assessor name Date issued Completion date Submitted on 11th March 2013 4th April 2013 Assignment title OB1: Culture and Management Style (1 of 3) Learning Outcome Learning outcome Assessment Criteria In this assessment you will have the opportunity to present evidence that shows you are able to: Task no. Evidence (Page
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Unit 4: Comparison of the Main job Roles In two organisations First Business : Goldthorn Dentist | Second Business : Tesco | The first business that I have chosen is Goldthorn Dental Practice. This business is set out as a flat structure organisational structure. This means that the business only has two levels to it. At the bottom of the structure there are all the Dental assistants‚ receptionists and cleaners. The high level of the structure is the dentists‚ because they are the most important
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BTEC Level 3 in Business UNIT 3 - MARKETING ASSIGNMENT 1 P1 Marketing Techniques Graph below shows Ansoff’s Matrix strategies. Market penetration (existing product on existing market). Market penetration uses existing products on an existing market. This strategy tries to achieve growth of sales through encouraging brand loyalty‚ encouraging more purchases‚ taking customers from rivals and converting non-users to users. An example of this strategy is
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