P1: Exploring Creative Product Promotion Scenario: You are in the role of a researcher employed by a marketing magazine and have been asked to investigate a number of promotional activities that may form the basis of future articles in editions of the magazine. The two organisations that I am going to use to describe the promotional mix are world renowned companies in technology‚ Apple and Samsung. Apple and Samsung are without a doubt‚ leaders in their respective fields‚ in terms of technological
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Report on Marketing Techniques of Apple and Lenovo INTRODUCTION Apple was founded by Steve Jobs‚ Steve Wozniak‚ and Ronald Wayne on April 1‚ 1976‚ to develop and sell personal computers. It was incorporated as Apple Computer‚ Inc. on January 3‚ 1977‚ and was renamed as Apple Inc. on January 9‚ 2007‚ to reflect its shifted focus towards consumer electronics. Apple Inc. is American multinational corporation headquartered in Cupertino‚ California‚ that designs‚ develops‚ and sells consumer electronics
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The business environment In this assignment I will describe the type of business‚ purpose and ownership of two contrasting businesses. NHS The NHS is a public organisation‚ owned by the government to help people with health care‚ injuries‚ infection‚ disease etc. The NHS are a health care system/organisation put together to help the residents living in the U.K. They are owned by the government and the government fund them with equipment‚ facilities‚ staff etc. Also‚ the NHS doesn’t charge us
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Unit 16: Human Resource Management in Business ‘Managing People’ Describe how your organisation obtains the co-operation of its employees through the contract of employment and employee involvement techniques. Employee Co-operation Contracts of employment An employment contract is a written legal document that lays out binding terms and conditions of employment between an employee and an employer. The employers in ZARA need to makw sure that their employees are aware of what rights and responsibilities
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Assessment 2 – 40580/02 1a) Plain carbon steel is essentially an alloy of iron and carbon which also contains manganese and a variety of residual elements. These residual elements were either present within the raw materials used in the production process e.g. iron ore and scrap steel additions‚ or they were added in the production process for a specific purpose‚ e.g. deoxidization by means of silicon or aluminium. Hence they are called residual elements to distinguish them from alloying
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Unit 7 Summary Unit 7 was fascinating and I believe it was my favourite unit. This unit covered data preparation and presentation which was very interesting. I was introduced to the term data dictionary which is where a researcher list and describes items in a database‚ it also helps the research to remember the codes given to items in the research. When I first encountered the term coding in my research proposal‚ I was reluctant to meet that part of my research because I developed a bad perception
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Strategic planning- Strategic planning determines where an organization is going over the next year or more‚ how it’s going to get there and how it’ll know if it got there or not. The focus of a strategic plan is usually on the entire organization‚ while the focus of a business plan is usually on a particular product‚ service or program. There are a variety of perspectives‚ models and approaches used in strategic planning. The way that a strategic plan is developed depends on the nature of the
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To: From: Title: Importance of standards and protocols in networks Date: A protocol is the set of rules used when computers communicate. In this report I am going to explain the importance of protocols and standards. Network standards and protocols are necessary because different people use different networks therefore they need to have a common platform to communicate to each other. The standards and protocols are like languages – you have to understand them and be able to speak them to
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Unit 1 | Pass 1 and 2 | Pass 1 Describe the type of business‚ purpose and ownership of two contrasting organizations. In this assignment I will be describing the type of business‚ purpose and ownership of two contrasting organizations. The two organizations I have chosen are Hema and Oxfam these are two types of business which are different to each other. Hema is one of the organizations that I have chosen‚ it is an international organization Hema . Which offers a lot‚ they have got
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P1 M1 describe types of market research Market research is the method of gathering and analyzing information about customers‚ competitors and the market. Market research is used when companies want to focus on things like market trends‚ customer habits and lifestyle‚ what price customers will pay for a product and what competition exists. This type of research assists companies build an idea on how competitive the market is also business owners can price their products efficiently with the understanding
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