Unit 9:exploring creative product promotion P4: explain the reasons behind the choice of media in a successful promotional campaign. Brandon Baumgart IBS 1c P4 Version 3 30 may 2012 Mrs. Daymond From mouth-to-mouth to TV and Internet. In 1886 when coca cola started they didn’t had TVs‚ radios and Internet to tell people they have invented something new. So everything was from mouth-to-mouth‚ through the flyers‚ the newspapers or big wall paintings on high buildings. Later they
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E1. Summarise the factors which may influence the health and development of babies in the first year of their lives. Some of the main factors that influence the health and development of babies are: physical‚ emotional‚ social‚ economic‚ environment factors‚ parenting styles‚ surveillance programmes‚ health promotion and legislation. A factor before birth can be smoking‚ this can either be second-hand or direct but both can still effect the baby pre and postnatally‚ it can also account to 20-30%
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P4 The most important reason why certain media methods will be selected is the target audience. In every promotional campaign should the target audience be at the centre of the campaign. This is because a company would like to target their target audience with the promotional campaign. Therefore an agency will start with defining the target audience. As second they will consider on how to reach this target audience. a lot of questions will rise when we ask : How to target a particular target group
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Skills of an event organiser P2 An event organiser needs to plan‚ organise and meet people when organising an event. The organiser needs to control the whole event‚ from planning at the start and running the event on the day. The organiser needs to have good communication skills in order to cater for the client’s needs and to give information and instructions to all members of the team. Time management is an essential skill needed from the events manager as they have to make sure the event
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P4‚ Conventions‚ legislations‚ regulations‚ codes of practice and charters in anti-discriminatory practice: Legislation: European Convention on human rights and fundamental freedoms (1990) – This is a European document relating to human rights; it is signed by all government in the European Union‚ including the UK. Sex discrimination act (1975) – This protects both men and women against discrimination or harassment on the grounds of gender in employment‚ education‚ and advertising or in the provision
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P4 - Explain ways to respond to abuse It is important that if you find out a child is being abused that you respond in the best possible way to help the child. One of the most important things to do is to make sure the child knows that you will have to tell someone before they start to tell you what the problem is. I would do this so that the child is aware of the fact that will need to tell someone. The child could become very upset if they thought you wouldn’t tell anyone and you did. Another
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Unit 2: The Physiology of Fitness Unit code: R/502/5486 QCF Level 3: BTEC National Credit value: 5 Guided learning hours: 30 Aim and purpose This unit provides an opportunity for learners to explore the body’s response to acute exercise and how the body adapts to long-term exercise participation. Unit introduction You will have no doubt experienced the effects of exercise on your body; your heart beats faster and your breathing rate increases‚ but have you ever wondered
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Unit 10: Unit code: QCF Level 3: Credit value: Communication Technologies F/601/7264 BTEC in Computing 10 Guided learning hours: 60 Aim and purpose The aim of this unit is to ensure learners understand the communication principles of computer networks‚ know the elements of data communications systems and develop the skills to implement network communications. Unit introduction New and developing communication technologies are used within the business world to maximise productivity and
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The main reason McDonald’s use both SWOT and PESTLE analysis is because it allows McDonald’s to see what they can do to improve themselves in the future. SWOT is an acronym that stands for strengths‚ weaknesses‚ opportunities and threats. PESTLE has wider coverage of business and external issues‚ including political‚ economic‚ social‚ technological‚ legal and environmental factors. A SWOT analysis allows McDonald’s to consider advantages that may help tell the differences between them and their
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Unit 1 – the business environment Stakeholders are extremely important to a business. A stakeholder is basically a group of individuals or a particular organisation that have an interest in the company’s decisions. Stakeholders can be categorised into two sections; internal and external. Internal stakeholders for example are employees within the company whereas external stakeholders are customers‚ suppliers‚ trade unions and much more.an example of a stakeholder is in KFC. Their job is to work
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