Unit 3 - Introduction to Marketing P1: Describe how marketing techniques are used to market products/services in two organisations Role of Marketing Marketing is the process of communicating the value of a product or service to customers for the purpose of sales. It is a critical business function for attracting customers. Marketing activities and strategies result in making products available that satisfy customers whilst making profit. The broad field of marketing activities can be condensed
Premium Marketing Business Management
Unit 8 P1- Explain the principal psychological perspectives Behaviourism: This psychological perspective focuses on an individual’s behaviour‚ the two theories which are Pavlov and Skinner. Pavlov’s theory focuses on classical conditioning; he was working with dogs to investigate their digestive system‚ he attaches monitors to their stomachs and mouths so he could measure the rate of salivation. The dog started to salivate when the laboratory assistant entered the room with a bowl of food however
Premium Psychology Operant conditioning Unconscious mind
P1 “You are a researcher within the Health and Social Care Department‚ they are currently reviewing the way that you communicate‚ both within the department‚ with other professionals‚ other agents‚ clients and each other. They have asked you to conduct further research on the role of effective communication in Health and Social Care. The research is based on number of practical and theoretical aspects‚ which combines essay type questions‚ case studies and role plays; which involves both group and
Premium Communication Sociology Writing
UNIT 8 P1 Behaviourist approach Classical Conditioning – Learning to make an association between two events. Operant conditioning – The use of consequences to influence the occurrences of particular behaviour. Behaviourism is a psychological perspective‚ it focuses on observing behaviour. ‘ Learning theory’ is when an individual learns from observing some one else’s behaviour
Premium Psychology Operant conditioning Behavior
P1 Introduction: in this assignment I will be explaining the main six psychological perspectives to health and social care. The main six psychological perspectives: The behaviourist perspective Social learning theory The psychodynamic approach The humanistic approach The cognitive/information processing perspective The biological perspective The behaviourist perspective: The main key to understanding the behaviourist perspective is that we can understand any type of behaviour by looking at what
Premium Classical conditioning Psychology Behaviorism
When applying for a job‚ it is necessary that a person has employability‚ personal and communication skills‚ in order to obtain the job. Employability skills are general skills that are needed to get most jobs‚ but they also represent the skills that would help a person keep the job and improve their position. For example‚ an employer would look at skills like experience in similar role; knowledge of products/services; experience of specific industry; effectiveness in meeting personal and team/departmental
Premium Employment Communication Big Five personality traits
P1 - Know the role of marketing in organisations British Sky Broadcasting Group (Public limited Company) The ‘BskyB’ which is commonly known to and referred to as ‘Sky’ is a British based satellite broadcasting‚ broadband and telephone services company. Cadbury Enterprises pte Ltd (private limited) Cadbury Enterprises pte Ltd‚ commonly known as ‘Cadbury’ is a British confectionery company‚ which is best known for their confectionary products such as ‘Dairy Milk’ chocolate‚ ‘Crème Eggs’ and
Premium Cadbury plc British Sky Broadcasting Marketing
UNIT 2 BUSINESS RESOURCES COURSE: BTEC National Diploma Business And Management – Year 1 2012 LECTURER`S NAME: Mrs Atkins ASSIGNMENT: Task 1. Unit3. P2 DATE HANDED IN: 2nd October 2012 INTRODUCTION It is a requirement of the law that all businesses and organisations abide by given limitations and constraints. This report describes two selected limitations; Sales of Goods Act 1979‚ The Data Protection Act 1998 and two constraints; Pressure Groups and The Advertising Standards
Premium Advertising Marketing
Unit 3 – Introduction to Marketing P1 – Task 1 What is marketing? Marketing is the function that connects businesses to their target audiences’ needs. It is how a business presents and distributes their product to their audience. For example‚ a business can market their product by advertising it to the public. This can be seen in many forms of media; such as: on television‚ via web‚ posters or on billboards. Marketing is the management procedure in which the product or service is moves
Premium Marketing
In this essay I will be describing the forms of abuse which may be experienced by adults and how social workers should be aware of these types of abuse. Vulnerable adult is an adult in need of community care service due to the fact they may suffer from mental or other disability‚ age or illness and are unable to take care of themselves and unable to protect themselves against significant harm or exploitation. Those vulnerable adults who are in risks of being physically abused are those with learning
Premium Abuse Bullying Child abuse