27-Sep-11 16:22:00 PM Pages 1-20 A firm’s performance is stricktly related to the strategy they adopt‚ and good strategy affect all of the functional areas of the firm. Three main concepts are essential to develop competency in strategic managment. 1- firms and industries are dynamic‚ therefore we can’t see a firm as a snapshot in one particular moment‚ but as a ongoing movie. Therefore‚ if a firm is successful now‚ that is the result of many decisions made over time. 2- In order to succeed‚ it’s
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Multiple Choices: 1. It is a concept where goods are produced without taking into consideration the choices or tastes of customers. b. Production concept 2. It involves individuals who buys products or services for personal use and not for manufacture or resale. d. Consumer 3. It is the groups of people who interact formally or informally influencing each other‟s attitudes& behavior. c. Reference groups 4. The concept of the product that passes through various changes in its total life
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1. What are the essential characteristics of a marketing-oriented company? Marketing oriented companies focus on customer needs and get close to their customers so that they understand their needs and problems. In the past‚ the Traditional Marketing Concept was achieved their profit and other objectives by satisfying customers but it neglects the competition. But now‚ the Modern Marketing Concept it achieve the corporate goals through meeting and exceeding customer needs and expectations better
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The Build of a Standard Electric Guitar vs. The Build of a Standard Electric Bass Guitar Standard electric guitars and standard electric bass guitars appear to be immensely similar to the naked eye. Both instruments are played in numerous genres of music‚ but these two instruments are extraordinarily diverse. The standard electric guitar is built differently than the standard electric bass guitar for obvious reasons‚ like sound variety. An electric guitar and an electric bass guitar have contrasting
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but in this article the term "consumerism" refers to the sense first used in 1960‚ "emphasis on or preoccupation with the acquisition of consumer goods" (Oxford English Dictionary). THE CONSUMERISM MOVEMENT AS THE CATALYST FOR THE SOCIETAL MARKETING CONCEPT The latest consumerism movement is a cause that has been accumulating momentum for over 30 years in the U.S.‚ and its disciples assert that all consumers have an inherent right to products which are: safe in use (and even misuse)‚ effective
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Backers could pay $115 to pre-order a Pebble watch‚ which would sell in retails for $150. Within 2 hours‚ Pebble achieved its funding goal and went on to raise $10.3 million with almost 70‚000 individual pledges. Pebble was also a massive marketing success as it went on to become a major consumer brand and sold over a million smartwatches by the end of 2014. In February 2015‚ Pebble launched the second campaign for its new model‚ the Pebble Time‚ achieved its fundraising goal of $500‚000 in
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this paper is to talk about the five sociological terms‚ concepts or theories that I feel have impacted my understanding of the social world. These terms‚ concepts and theories include the social construction of reality‚ sociological perspective‚ observational research‚ operational definition and debunking. I will define each concept and then briefly explain how the concept helped me understand the process by which reality is socially constructed. The first concept that impacted my understanding
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and extracurricular activities that it became too hard to function. My mother constantly told me‚ “When a person is stretched thin with many activities that the body’s immune system weakens”. Did I listen to her wise words? Well did the man in To build a fire listen to the old-timer from Sulphur Creek? No. Although I do not die in my story I felt as though I came pretty close‚ all because I thought I was better than the advice that was given. Two weeks before Christmas I had a heavy
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and strategic integration. 3. Understand the relationship between HRM and organisational performance. 4. Know global issues that influence the development and implementation of global HRM strategy. Strategic Human Resource Management-SHRM Case Study 1 Siemens Builds a Strategy–Oriented HR System Siemens is a 150-years –old German company‚ but it’s not the company it was even a few years ago. Until recently‚ siemens focused on producing electrical products. Today the firm has diversified
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Marketing ManageMent hamed imad Salah Kevin PhiliP Kotler Keller hassan Baalbaki Shamma Pearson Arab World Editions — Business & Economics The Arab world’s location between three continents ensures its place at the centre of an increasingly integrated global economy‚ as distinctive as any business culture. We think learning should be as dynamic‚ relevant‚ and engaging as the business environment. Our new Arab World Editions for Business & Economics provide this uniquely
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