Introduction In today’s modern age where computer has become a way of life‚ it is evidentthat a majority of the country’s institutions still do not adapt the high technology.Particularly in most medical clinic facilities‚ daily clinic transactions are still done onpaper.We all know that modern clinics are now operating at great pace striving toserve as many patients as possible with the best of their abilities.But as the yearsrolled by‚ the number of patients has grown and various medical cases arise
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Mothers’ Fight for Visibility The Madres de la Plaza de Mayo of Argentina were a pivotal group of mothers rising against being silenced by the military dictatorship during the Dirty War‚ between 1976-1983 at the time when thousands of children and adults disappeared. In March 1977‚ the mothers began a march in the square of the Rosada presidential palace to break the silence and expose the truth of uncovered lies told by the authorities. Argentineans either looked the other way when it came to the
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The people group I have chosen is the Oromo People. The Oromo people have occupied north-eastern and eastern Africa for as long as recorded history. It was most probably from there that they dispersed and became differentiated into separate linguistic and cultural groups. They speak Cushitic. These peoples physical and color characteristics vary from Hamitic to Nilotic. The Oromo form a group that spread southwards‚ east and then west and now occupy a large part of the horn of Africa.
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BRAND PORTFOLIO METAPHORS BASED ON AAKER’S BRAND PORTFOLIO STRATEGY Kent Dahl kentd@kth.se Different Relevancein Different Contexts Proffesional World Indek/IPD‚ Guest Lecturer Master Thesis‚ Endorsed by Uggla Educational World Educational Music World Professional Music World Music World Internal& ExternalPerspectives What a weak sub‐ brand! Portfolio Roles No‚ it’s a Linchpin brand! Product Defining Roles ProductDefiningRoles
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Marketing Communication: Research and Planning Spring exam 2012 Red Bull – The Anti-brand brand Question 1: Red Bull was launched in Austria in 1987‚ and in the 25 years that has passed since then‚ many things have happened that could and should affect the way Red Bull markets and brands its product as opposed to how it was done in the years after the launch. All though Red Bull was launched in 1987‚ it was not until 1992 that the company began expanding its distribution – first to other
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Question1 The type of foundation used to support a building is dependent on the type of in-situ soil‚ the bearing pressure of that soil and the loads imposed by the structure on the soil. The Building regulations state that the minimum depth to the underside of a strip found is 0.45 for frost protection and this should be extended to 0.75 in clay soils‚ largely due to the water retention in these materials ( Osbourn and Greeno 2007). This depth is also required to protect the foundation from seasonal
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Innovation Centre © NHBC Foundation NF 1 Published by IHS BRE Press on behalf of NHBC Foundation December 2006 ISBN-13: 987-1-86081-937-7 ISBN-10: 1-86081-937-0 P R E F A C E The NHBC Foundation has been established to help the house building industry to develop innovative and sustainable ways of meeting the demands for new housing. Its mission is to help set and improve the standard of new homes across the UK. This guide is one element of a series that is expected to grow into a
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The case Walk-in Clinic preparation sheet As Kathryn Angel‚ how do you evaluate the introduction of the triage nurses into the process of the Walk-in Clinic ? The triage system certainly proved its value for the Walk-in Clinic. Although the average total waiting time increased after the introduction of the triage nurses‚ customer’s perception of the waiting time was improved. One of Maister’s laws states that a pre-process wait feels longer than an in-process wait‚ meaning that customers who
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Insights: Integrating Branding Strategy Across Markets: Building International Brand Architecture Brands play a critical role in establishing afirm ’svisibility andABSTRACT position in international markets. Building a coherent international brand architecture is a key component of thefirm ’soverall international marketing strategy‚ because it provides a structure to leverage strong brands into other markets‚ assimilate acquired brands‚ and integrate strategy across markets. The authors examine
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Physique according to him is the basis of the brand. –E.G. the physique ofPhilips is “technology and reliability” while for the brand Tata it is “trust” •Personality is same as Aaker‚ it answers the question “what happens to this brand when it becomes a person?” •Culture symbolizes the organization‚ its country-of-origin and the values it stands for. –E.G. traditional brands like balsara‚ dabur and zandu. Relationship is the handshake between consumer and the organisation. –E.G. the
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