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    Hamburger and Wendy

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    vibrant‚ independent restaurant brands. Products and Stores Old Fashion Hamburger Chicken and Wraps Garden Sensations Salads Fries and Sides Frosty Beverages Kids’ meal Wendy’s Restaurant Wendy’s SWOT Analysis Wendy’s is a leading successful restaurant operating and franchising company in North America. The company was ranked 562nd in the list of America’s largest corporation‚ as evaluated by the Fortune magazine‚ in 2007. A strong market position provides

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    Marketing plan

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    McDonald’s Marketing Plan to healthier eating among children and adolescents. Executive Summary Last Month McDonald’s announced they were in the process of providing healthy food options for both children and adults. McDonalds plans to significant changes in their marketing strategies by increasing access to fruits and vegetables to influence the health-related behaviors of children. They will be providing customers in 20 of their largest market which accounts for about 86% of their total

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    Written Task

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    Magazine Article: Advertising techniques in modern advertisements – how women are exploited in advertisements - Sex used in adverts Different Perspectives Ideology – Belief systems CHEATED BY FALSE ADVERTISING False beauty in advertising The Beauty Myth - The Week Magazine (Column) (Semi Casual) - Time Magazine (Formal) 2. This advertisement uses the actress Hayden Panettiere to promote the milk product. Because Hayden Panettiere has enough popularity to bring the audiences

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    Learning Logo Design from Fast Food Restaurants All of us have at least one fast food restaurant where we have eaten at regularly for many years. Just the sight of the logo of our favorite fast food joint is enough to draw forth feelings of happiness and to make us sentimental. So what do you think makes the logo of fast food establishments powerful and highly effective? Let’s look into the logos of a few famous restaurants. Your logo doesn’t have to be witty all the time. As designers

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    2007). See diagram below; Traditional Competitors (competitive rivalry) McDonalds traditional competitors include many of the other fast food outlets across the country‚ i.e. Burger King‚ Taco Bell‚ KFC‚ Wendy’s. It has been shown by Professor Michael Waterson (2004) that the presence of a Burger King‚ for example‚ will increase the likelihood that McDonalds will open near by. Thus it can be seen that the threat of competition from traditional rivals is intense and should never be over

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    would be the ones to sell it. But now‚ two years shy of Kroc ’s benchmark for the far-off future‚ that goal seems less assured than ever. Forget for a moment all the recent talk about Burger King Corp. and Wendy ’s International Inc. stealing customers from McDonald ’s. With a 42% share of the U.S. fast-food burger market‚ McDonald ’s still easily outpaces its rivals. Nonetheless‚ the problems under the famous Golden Arches are far more serious than a failed Arch Deluxe here or a french-fry war there

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    Fast Food

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    journey in its development opening opportunities along the way. It has its advantages and disadvantages but being aware of them is very important. Fast food has made a huge impact on our nation’s health and economy. How was fast food developed? Burgers made at fairs‚ carnivals‚ and events were known as low quality. It took America a while to warm up to the idea of fast food. Many people mistakenly assume McDonalds was the first fast food chain but it was not. In the 18th century the convenience

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    Addiction to Junk Food.

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    Addiction to Junk Food Everyday‚ millions of people consume the so-called addictive "junk food.”  Most of the people who do not have time‚ or find it affortable eat in fast food restourants such as McDonalds‚ Burger King‚ and many others. Junk food is addictive because of many reasons such as saving time. The junk food can be clasified in few categories - snacks‚ fast food‚ and soft drinks. First come the snacks‚ which are being brought everyday by millions of people who are not conserned about

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    their fast-food ways‚ if only to step up to moderately priced restaurants like Olive Garden‚ KFC and Pizzeria Uno. These chains have the added advantage of serving higher-margin alcoholic drinks. McDonald’s‚ meanwhile‚ has to continually battle Burger King and Wendy’s‚ which leads to an erosion of margins for everyone. Even alliances with toy manufacturers‚ while popular with consumers‚ do little for the bottom line because the cost to run these promotions can be quite expensive. How to handle them:

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    food to workers. After world war one finished and cars became both popular penis and affordable drive-in restaurants were introduced. Although the term ‘Fast Food’ didn’t come in to play until 1951 the first ever ‘high volume‚ low cost‚ high speed’ burger restaurant was built in 1916 and was called White Castle. Mcginley‚ L. (2004) Honk for service. Tray Days Publishing: 2004 Technology within QSR A lot of fast food restaurants are now investing in new ways for customers to order food instead of

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