KEY EXTERNAL FACTORS |WEIGHT |RATING |WEIGHTED SCORE | | |Opportunities | | | | |1. Population of children had increase. |0.05 |3 |0.15 | |2. Standard of socialization has increase. |0.20 |4 |0.80 | |3. Career opportunity.
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highlighting the gaps that exist and need to be filled. Gap analysis forces a company to reflect on who it is and ask who they want to be in the future. Where is your company now? Burger King Holdings‚ Inc. was founded in 1953. Burger King is the world’s number 2 hamburger chains after McDonalds. By the early 2000s Burger King is a little left behind. Years of under-investment left it struggling in its rival’s shadow by the early2000s. Although a lot of consumers agree that it meals taste better than
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40 years in history 5‚936 Stores in the US • 1274 company owned 709 International Stores in 20 countries • 376 in Canada o 140 company owned 3rd largest hamburger fast food chain hamburgers (never frozen) and Frosty Made to order (square) burger and fries‚ baked potatoes‚ frosty‚ chicken sandwiches‚ chili and salads KEY DATES 1969: Dave Thomas opens the first Wendy’s restaurant in downtown Columbus‚ Ohio 1972: Wendy’s franchising begins. 1975: First
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Introduction about Burger King Vietnam Burger King‚ founded in 1954 by James McLamore and David Edgerton‚ is one of the largest fast food chains company in the world. Its menu has not only basic hamburger but also many none – hamburger sandwiches including chicken‚ fish. At the end of the year 2012‚ Burger King has 12‚997 restaurants over 86 countries. Most of them were owned by its franchisees. Burger King Vietnam is also a franchise business model. Two stores of Burger King were opened in Tan
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organization ’s financial status is healthy. Burger King and McDonald ’s are two organizations that use financial statements in conducting business. Further‚ this paper will discuss the financial statements of each company‚ the firms which audit each companies financial statements‚ and define accounting concepts‚ terminologies‚ and transactions used in the financial statements. Additional information will provided regarding when McDonald ’s and Burger King were established and what product and services
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Executive Summary Primary Problem: Burger King must determine if the expansion of Tim Hortons into US markets is necessary for the successful growth of the company. Alternative Solutions: 1. No expansion of Tim Hortons into the US market 2. Expand Tim Hortons into the US market as a stand alone company 3. Expand Tim Hortons into the US through presence in Burger King restaurants Recommendation: In order for both Burger King and Tim Hortons to reach their maximum growth potential‚ it is necessary
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with the strategies using SWOT analyses in the company. Pizza Hutis not just a local company and it is having business run successfully in many countries of the world including the 3 rd world nations. So it is obvious that it has to undergo some issues and challenges in the financial sector which is nothing but business. So the company should take into account about the business case and business strategies which comprise of technological‚ social‚ financial and political factors. Generally every
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Analysis of McDonald’s fast food restaurants STRENGHTS -Strong brand name‚ image and reputation: McDonald’s is the #1 fast food restaurant by sales with more than 31‚000 restaurants serving burgers and fries in almost 120 countries. -technology: McDonald’s in Brazil is currently studying the installation of internet access terminals in some outlets as well as enabling customers to order online‚ this will reduce the waiting time between a customer’s orders and pick up of order. -Marketing Strategies:
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References: - Christopher H. Lovelock‚ Jochen Wirts‚ Patricia Chew‚ 2009. Essentials of Services Marketing‚ Pearson Education South Asia Pre Ltd. - http://en.wikipedia.org/wiki/Burger_King: General about Burger King - http://diadiemanuong.com/home/f11/%5Breview%5D-burger-king-vietnam-huong-vi-la-vua-26175/ - http://www.hotdeal.vn/ha-noi/buffet-nha-hang-sen-viet-4238.html - http://giaoduc.net.vn/Ban-doc/Vu-nha-hang-Sen-VietChung-toi-se-tra-lai-tien-va-xin-loi-khach-hang/182915.gd
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• Food is greasy and fattening • Had been advertising unhealthy food to children‚ before introducing the happy meals. • Documentary film Super-Size Me‚ brought awareness to the consumers. • Unhealthy food contributed to obesity‚ and many health issues. • Macdonald’s has been sued many times‚ due to being dishonest with their customers. • The main products used in McDonald’s are not meeting the healthy lifestyle of kids and adults now a day. • Usage of beef flavouring in their vegetable oil
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