Bibliography: Bergeron‚ B. (2002)‚ Essentials of CRM – A Guide to Customer Relationship Management‚ John Wiley & Sons Inc.‚ New York Brorson‚ T.‚ Larsson‚ G. (2006)‚ Environmental Management - How to Implement an Environmental Management System within a Company or other Organization‚ EMS AB‚ Stockholm Coddington‚ W. (1993)‚ Environmental Marketing – Positive strategies for reaching the green consumer‚ McGraw Hill
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furthermore‚ CSR programme can improve the productivity and reduce the producing cost for the company. For these reasons‚ all kinds of business have began to focus on their CSR programme as responding to the sociality concerns in various ways. Burger King Corporation (BKC) is a global chain of hamburger fast food restaurants. BK is founded in 1954 by James McLamore and David Edgerton. In the end of 2012‚ it has a total of 12‚700 outlets in 73 countries. Recently‚ BKC has just arrived to Vietnam.
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Case study of Dupont: Marketing of “Disappearing” products. 1. What are the markets for Lycra? The market for Lycra is vast. It’s not easy to pinpoint a particular market as Lycra is being used by different manufacturers such as Wacoal‚ Liz Claiborne‚ Macy’s‚ etc. and they are targetting different consumers. In general‚ the market for lycra is the manufacturers of garments and retailers. Being specific‚ Its market are Baby boomers because as they are getting aged‚ they are gaining weight
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MODULE TITLE: OPERATIONS MANAGEMENT Hand in date: 6pm Thursday 10th December Alternative Assessment 2‚500 words Report question The aim of the JIT methodology may be deemed to meet demand instantaneously‚ with perfect quality and no waste’. So runs one definition of JIT. Your task is to evaluate the requirements and objectives of a JIT operation and analyse the potential benefits and drawbacks when deciding to apply the JIT methodology to the following operation: A restaurant
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Predict rates of technological progress and innovation. * Demand forecasts * Predict the future demand for a company’s products or services. Since virtually all the operations management decisions (in both the strategic category and the tactical category) require as input a good estimate of future demand‚ this is the type of forecasting that is emphasized in our textbook and in this course. TYPES OF FORECASTING
Free Exponential smoothing Moving average Forecasting
For my social norm violation I decided to order Burger King’s and Wendy’s food at McDonald’s. I chose to break this social norm because‚ here in America‚ the majority of people know what type of food each fast food chain offers. For example‚ everyone knows that a Big Mac is from McDonald’s and a Whopper is from Burger King. I wanted to see the reaction I would get from the McDonald’s employees if I tried to order a Whopper and a baconator. So‚ I went to the McDonald’s on Weber at a time when it wasn’t
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Office hours: TBA § Saturdays 9a-‐12noon § KMC Rm 4-‐90 § Blackboard h`p://newclasses.nyu.edu § Email Mee&ngs: Communica&on: Course organiza&on Deliverables: § 6 individual case assignments § 2 group homeworks (in groups of up to 4) Exams: § 2 in class midterms and 1 take home
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Case: Restoration project at Bennett Auto Sales and Services (BASS) Bennett Auto Sales and Services (BASS)consists of three car dealerships that sell and service several makes of American and Japanese cars‚ two auto part stores‚ a large body shop and car painting business‚ and an auto salvage yard. David Bennett‚ owner of BASS‚ went into the car business when he inherited a Ford dealership from her father. He was able to capitalize on her knowledge and experience to build her business into the
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An operation is composed of processes designed to add value by transforming inputs into useful outputs. Inputs may be materials‚ labor‚ energy‚ and capital equipment. Output may be a physical product or a service. A metric used to measure the rate at which potential output levels are being met or used. Displayed as a percentage‚ capacity utilization levels give insight into the overall slack that is in the economy or a firm at a given point in time. Using the data provided in the case‚ we are able
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Internship Report On “HRM Practices in PRAN-RFL GROUP” Prepared for Md. Rakibul Haque Assistant Professor Department of Business Administration Dhaka International University. Prepared By Abu Mohammad Motasim Reza Roll: 38 EMBA program 29th Batch (4th Semester) Department of Business Administration Dhaka International University. Dhaka International University. Letter of Transmittal 10th October 2012 Md. Rakibul Haque Assistant Professor
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