1. What are Burger King’s communication objectives for it’s target audience? Burger King’s target consumers already know about the product‚ and since the franchise is profitable‚ we can assume that the consumers also like it. Burger King’s communications objectives are to move its target consumers into at least the “Preference”‚ but preferably the “Conviction” stages of buying process. 2. With its focus on the "super fan"‚ does BK risk alienating other customers? What are the implications
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Every document included into the recruitment process has its own purpose as is important when the company want to select the best employees. Mine selected job role was a business manager. The application form is needed‚ even if applicant has a CV to hand them‚ is to keep the selection process simple for the employers. With a standard format to peruse‚ you can easily compare a potential candidate for the job to the next one. Where a CV shows a snap of person‚ it is a document which demonstrate
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W5 ASSIGNMENT 1. What do you think of Burger King’s advertising tactics? Is it OK to attract new customers while alienating others? Is Burger King’s advertising ethical? Explain. The success of advertising is very often based on its ability to surprise or in BK’s case shock the viewer. I think that the goal of each organization is to maximize its profits. BK like all organizations had a particular target market segment which it wanted to cater to. Thus‚ its advertisements
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Recruitment - Job Analysis: The definition of a sales position in terms of specific roles or activities to be performed along with the determination of personal qualifications suitable for the job. Choosing the best person for a job from a field of applicants. - Job Description: A written statement listing the elements of a particular job or occupation‚ e.g.‚ purpose‚ duties‚ equipment used‚ qualifications‚ training‚ physical and mental demands‚ working conditions‚ etc. Word picture of the job
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Be able to participate in a selection interview Short – Listing – Once the applicant has reviewed the job description and person specification and has decided to send their CV and cover letter‚ the human resources then have it. Once human resource have all the applicants CV’s and cover letters then they can cross check them with the companies job description and person specification to see if they match up with what they either want or need. Once that process is complete then the applicants who
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Human resources means when a business has a forecast and a projection of its future staff needs. This means that the business can develop appropriate strategies for the recruitment‚ training and development of its staff. Within a small business‚ with perhaps one or two employees‚ responsibility for human resources will lie with the owner or with the partners while large organizations with many employees on the other hand‚ will have a whole section devoted to personnel. The social reformer Before
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EXERCISES Section A 1. What do you mean by ‘Production’? 2. What do you mean by production system? 3. Mention the different types of production systems. 4. What is job shop production? 5. What is batch production? 6. What is mass production? 7. What is continuous production? 8. Mention any four advantages of job shop production. 9. Mention any four limitations of job shop production. 10. Mention any four advantages of batch production. 11. Mention any four limitations of batch production
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analysis of the topic which is “Recruitment and Selection Process of Sales Person in Aarong”. The report will critically analyze the recruitment process and then the selection process of the “Sales Person” who are actually the sales people of Aarong providing the discussion of all the steps in details. 1.1. Objective: The main objective of this report is to provide a brief summary of Aarong as the organization and analyze its process of recruitment and selection for their employees in the position
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Definition of recruitment and selection process The recruitment and selection process is important for new and established businesses alike. Your human resources department has the support and expertise of employment specialists who assist hiring managers with the procedures to ensure your company leaders are making wise hiring decisions. There are several pieces to the recruitment and selection process: sourcing candidates‚ reviewing and tracking applicants‚ conducting interviews and selection for employment
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HR PLANNING‚ Recruitment and selection Human Resource Planning - The process that links the human resource needs of an organisation to its strategic‚ qualified‚ and competent enough to achieve the organisation’s objectives. - A vital organisational element for the maintaining a competitive advantage and reducing employee turnover Process of human resource planning 1. Assessing Human resources The assessment of HR begins with environmental analysis‚ under which the external (PEST) and internal
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