General Business Description Doctor’s Associates Inc.‚ DBA SUBWAY Overview Basic Information SUBWAY® Restaurants is a registered trademark of Doctor’s Associates Inc. (DAI) located in Milford‚ Connecticut.‚ USA. Address: 325 Bic Drive Milford‚ Connecticut 06460 U.S.A. Telephone: (203) 877-4281 Toll Free: 800-888-4848 Fax: (203) 876-6695 Incorporated: 1965 as Pete’s Super Submarines Employees: 730 NAIC: 722211 Restaurants‚ Fast Food Mission Statement “Delight every customer so
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Service Quality Dimension of SriLankan Airlines Service Marketing (MKT 3113) Individual Assignment Department of Marketing Management Faculty of Commerce & Management Eastern University‚ Sri Lanka B.Sarangan EU/IS/2007/MS/65 Index No: - MS 885 Contents Introduction to Services Marketing 02 Specific Characteristics of Services 02 7 Ps of Services Marketing 02 Service Quality 04 Dimensions of Service Quality 04 5 Dimensions of Service Quality 05 SriLankan
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Todres‚ L.‚ 2003. The status of method: flexibility‚ consistency and coherence. Qualitative Research‚ Vol. 3‚ pp. 345-57. * Ismail‚ A.‚ Abdullah‚ M * Kim‚ W.G. and Moon‚ Y.J. 2009. Customers’ cognitive‚ emotional‚ and actionable response to the servicescape: A test of the moderating effect of the restaurant type. International Journal of Hospitality Management‚ 28‚ 144-156 * O ’Neill‚ M * Qin‚ H. and Prybutok‚ V.R. 2008. Determinants of customer-perceived service quality in fast-food restaurants
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B.‚ Raina‚ R.L. 2010‚ “Leadership Competencies in the ‘Knowledge – Driven – Context’”‚ LBS Journal of Management & Research 3 4. FRACARO‚ K.‚ 2007‚ “The Consequences of Micromanaging”‚ Contract Management 5 6. Mary Jo Bitner‚ M.J.‚ 1992‚ “Servicescapes: The Impact of Physical Surroundings on Customers and Employees”‚ Journal of marketing‚ Vol. 56‚ 57-71 7 8. Plennie Vickery‚ P.‚ Hynes‚ G‚ 2011‚ “HOW COMMUNICATION HIERARCHY STRUCTURES AFFECT CREATIVITY AND INDIVIDUALISM WITHIN ORGANIZATIONS”
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SHOPPING‚ BUYING‚ EVALUATING AND DISPOSING Prepared By Ahmed Samir Helmut’s VW Story INTRODUCTION • • • • • • Helmut’s dilemma highlights the importance of the purchase situation and the post-purchase evaluation. On top of this‚ the experience of service linked to the act of purchasing and evaluating the purchase play central roles. Making a purchase is often not a simple‚ routine matter of going to a shop and choosing something. Consumer’s choices are affected by many personal
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SERVICES MARKETING PLAN ________________________________________ WAITING TIME AT THE ACCIDENT & EMERGENCY (A&E) DEPARTMENT CONTENTS TITLE PAGE 1 LIST OF FIGURES AND TABLES 2 1. Executive Summary 3 2. Introduction to Changi General Hospital‚ Singapore 4 3. Situation Analysis 3.1. SWOT Analysis 3.2. Target Market Segmentation 3.3. Positioning 5 - 8 5 - 6 6 - 7 7 - 8 4. Marketing Objectives 8 5. Services Marketing Audit 8 - 11
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Research. Vol 22: 328-340 Baker‚ J.‚ Parasuraman‚ A.‚ Grewal‚ D. and Voss‚ G.B.‚ 2002. The influence of multiple store environment cues on perceived merchandise value and patronage intentions. Journal of Marketing (April): 120-141 Bitner‚ M. J.‚ 1992. Servicescape: the impact of physical surroundings on customer and employee responses. Journal of Marketing. 54 (April): 69-82 Bitner‚ M. J. and Hubbert‚ A. R.‚ 1994. Encounter satisfaction versus overall satisfaction versus quality. In service quality : new
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2015-1 GEN4107 Research Methods Dr. A. Imboden and Dr. R. Lewis Literature review Statement of authorship I certify that this dissertation is my own work and contains no material that has been accepted for the award of any degree or diploma in any institute‚ college or university. Moreover‚ to the best of my knowledge and belief‚ it contains no material previously published or written by another person‚ except where due reference is made in the text of the dissertation. Signed
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Part A: (1) Introduction of Singapore Singapore is a multi-racial city-state located in the Southeast Asia with a population size approaching 5 million residents (Singapore Department of Statistics‚ 2010a). Established as a trading post back in the 18th century and with a favourable geographical advantage‚ it became one of the busiest ports in the world. After gaining independence in 1965‚ it took merely four decades to transform into a modern industrial economy and also one of the top financial
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References: Doyle‚ K. (2008). Job market sees growing demand for sustainability managers - Experience.com. Retrieved May 2013‚ from Hightower‚ Roscoe (2013)‚ “Investigating the green Leadership in Energy and Environmental Design (LEED) servicescape scale in Brazil‚” Construction Innovation: Information‚ Process‚ Management Journal‚ 13(3)‚ 242-265. Kashiwagi‚ D (2012)‚ “New leadership model: changing the playing field‚” IFMA World Workplace Conference Proceedings‚ San Antonio‚ TX. Lorenz‚
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