CHAPTER 2 CASH FLOWS AND FINANCIAL STATEMENTS AT SUNSET BOARDS Below are the financial statements that you are asked to prepare. 1. The income statement for each year will look like this: Income Statement 2008 2009 Sales $190‚119 $231‚840 Cost of goods sold 96‚952 122‚418 Selling & administrative 19‚067 24‚886 Depreciation 27‚370 30‚936 EBIT $46‚730 $53‚600 Interest 5‚950 6‚820 EBT $40‚780 $46‚780 Taxes (20%) 8‚156 9‚356 Net income $32‚624 $37‚424 Dividends
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company that began with small beginnings‚ and a simple burger it now has expanded menu that includes healthy food. Currently‚ the McDonald name and its brand serves to approximately 64 million customers each day‚ in over 333‚000 local restaurants locations‚ in about 119 countries. II. Company History The McDonald name and history began in 1940 when Dick and Mac McDonald open their doors in San Bernardino‚ California to the public as “McDonald’s Barbeque Restaurant” and featured a large menu and car
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Case Study #1 McDonalds’s “Senior’s” 08/07/2011 McDonalds “Seniors” Restaurant Bridgett Bowen is the owner of a McDonalds restaurant that is open to public but recently the main clientele of the Bowens restaurant has been seniors. She would like to develop a marketing strategy that addresses the needs of her senior citizen patrons and also the regular everyday customer. However‚ she is looking for additional recommendations to improve her marketing
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Going with The Flow Katha Pollitt is a well-known writer and is most known for being a liberal essayist for The Nation. In 1985‚ she wrote an article titled “Why Boys Don’t Play with Dolls”. Pollitt mentions that parents find it a lot easier to go along with those preconceived notions of boys and girls that society has set than it is to go against the norm. Society has set its own criteria for how we should raise children. Genders and gender-roles play a large part in molding a child to fit
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airports‚ busy street) or most certainly locating closely where its top 3 competitors are also doing business eg;Burger King‚ Subway etc.. 4.Promotion: Mc Donald has engaged in many short-term incentives for consumer promotion through limited value menus‚ promotional games to promote old/new items on the menu eg; Happy Meal toys‚Big Mac Hockey Contest‚card games etc.. And McDonald focuses its ad campaigns on its overall Mc Donald experience and active life style. Promotional Strategy of McDonald’s
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Communication Flow Both downward from management to employees and upward from employees to management‚ are also important in an organization. General Manager’s routine meeting with the supervisor‚ supervisors’ routine meeting with employees‚ is the flow of downward communication flow. Discussion meetings between employees and their supervisors‚ supervisors provide feedback and question to the managers‚ is the flow of upward communication flow. Communication in the Starbucks organization is
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for McDonald’s” Jill McDonald 2007. In 2007‚ the world’s biggest burger chain recorded its best sales in 10 years‚ leaving its UK balance sheet looking even healthier than in its homeland. More than 88 million visits were made to McDonald’s UK branches in December 2007‚ up nearly 10 million year on year‚ and an additional‚ 320‚000 customers visited its 1200 high street restaurants and drive–thru’s. (Jill McDonald senior vice-president and chief marketing officer of McDonalds) According to an annual
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significantly advanced both technologically and the way a company conducts their processes. Even though the business world has become such an advanced process‚ companies are continually looking for ways to improve their business. Within one of the largest shipping companies in the United States called FEDEX; research will forecast a way to improve the company’s process. Using FEDEX’s shipping data‚ productivity‚ and time can help improve the company’s growth‚ customer retention‚ and profit margin. Each business
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paced. The Fast-Food industry gains more and more appeal. As the times change so do our choices‚ and more Canadians are looking for healthier choices while living a fast paced life. In 2008 the three most commonly visited restaurants in Canada were McDonalds‚ Tim Hortons‚ and Subway. Subway is growing rapidly in Canada because of its convenience and somewhat healthier choice in diet. Food Service Industry Sale Overview As of 2008‚ there were 20‚248.4 full service restaurants in Canada and 10‚525.0
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company to issue yuan-denominated bonds in Hong Kong. Threats: Governments are considering regulations targeting fast food. McDonald’s faces competition from strong peers such as recent 11 O’Clock Stock pick Yum! Brands (NYSE: YUM ) and Burger King (NYSE: BKC ) . New
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