"Bus475 conduct an internal and external environmental analysis for event planning" Essays and Research Papers

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    Internal Analysis Apple

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    Internal Analysis Tangible resources Apple’s tangible resources are extensive and widely documented despite the company’s high level of security in matters of design. The value of analysing the tangible assets of the organisation lies in the determination of the potential for the creation of competitive advantage (Grant 2007). In terms of financial resources‚ the case quotes Apple’s market capitalisation is approximately US $550 billion‚ with sales annually over $100 billion. This makes Apple the

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    Heineken External Analysis

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    Macro Environmental Factors 1. Demographics In the beer industry‚ 40% of the US population consumes beer regularly (at least once a week). Amongst that‚ 30% of drinkers are frequent beer shoppers. However‚ the beer drinker profile is skewed towards younger males between the ages of 21-30 years old with only a moderate education and modest household incomes. It has also been determined‚ that consumers drink less beer as they age because of health and wellness concerns. For Heineken‚ in the

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    Nokia External Analysis

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    1.Who are the biggest customers? The most profitable? The most attractive potential customers? Do the customers fall into any logical groups based on needs‚ motivations‚ or characteristics? Please make clear what your answers are based on and state used sources. In the past Nokia customers are consist of high-end‚ mid-end‚ and lower-end customers. But when the market was penetrated by IOS from Apple and Android from Google slowly Nokia is losing their market share. Now their biggest customers

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    The company I have chosen to do the external environment scan is Redbox. Redbox is in the movie rental business via self service kiosks. Redbox is wholly owned subsidiary of Coinstar Inc. Laws and Regulations: There are some specific laws and regulations under which the movie rental business like Redbox should operate. But due to the growing popularity of renting videos through mail‚ online and kiosks‚ most of these laws will probably have to change or modified to fit the new way of people

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    Events: Event Management

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    EVENT MANAGEMENT AND EVENT PLANNING What is an Event? Event in a single word means a “happening”. There are many in our lives. Many of them personal and many relating to a business. While traveling to work you might see or meet a celebrity. It is an event for you. At work you might get a promotion. It is an event. Your company merges with a multinational corporation. It is an event. On your way back from work you meet your former sweet heart and have coffee with him/her. It is an event. When

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    Environmental Analysis of Target Corporation Darylisha Jones STR/581 September 12‚ 2011 Tonicia Riley Environment Analysis of Target Corporation Target Corporation is one of the largest merchants in the world. Target is recorded to be the sixth largest retailer within the United States. Founded by‚ George Dayton in 1902 Minneapolis‚ Minnesota. Target stores have a variety of products which includes everything from clothing to automotive and electronics. It is a corporation that

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    1.“Value chain analysis (VCA) is a process where a firm identifies its primary and support activities that add value to its final product and then analyze these activities to reduce costs or increase differentiation.” 2.“Value chain represents the internal activities a firm engages in when transforming inputs into outputs.” The Internal Analysis of strengths and weaknesses focuses on internal factors that give an organization certain advantages and disadvantages in meeting the needs of its target

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    Boeing Internal Analysis

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    Boeing Internal Analysis Purpose This report discussed the components of internal analysis‚ competitive advantage‚ and strategic competitiveness of Boeing Company. This is done by analyzing the tangible & intangible resources‚ capabilities‚ and core competencies in order to clarify Boeing’s strengths and weaknesses. Resources Exhibit 1 Tangible | Intangible | Manufacturing plants | Boeing’s digital design software | Composite and metal materials | Dynamic assembly line | Headquarters

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    Code of Conduct

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    A code of conduct is an essential set of guidelines that every organization should have clearly defined and consistently enforced. While the textbook defines it as “a published listing of procedures and/or actions that simply will not be tolerated by [a] company‚” it is also used as a means of outlining proper behavior so that the employees of a company know and understand what is expected of them (Hosmer‚ 2011). Laws surrounding codes of conduct have evolved over the years but there are certain

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    EXTERNAL ANALYSIS TESLA MOTORS _Prepared For:_ PEPPERDINE UNIVERSITY STGY 659.65 STRATEGIC MANAGEMENT Prepared By: Daniel Aleksander Andrew Beckman Jeanette Gonzales Jeremy Jay September 26‚ 2014 INTRODUCTION Tesla Motors‚ headquartered in Palo Alto‚ California‚ is a United States (US) based company that designs‚ manufactures‚ and sells electric vehicles globally. The company is traded publically on the NASDAQ with a market capitalization of $30.8 billion. Under the leadership of CEO

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