Tutorial 2 BB101- Business Communication Chapter 4: Principles of Business Communication Part A: MCQ type questions 1. 2. Which of the following statements about business writing is accurate? A. The longer a message‚ the better because quantity enhances quality. B. Writers of business messages have a definite purpose to fulfill in each document. C. Preparing concise and purposeful messages comes naturally to most writers. D. Each business message requires you to
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The second chapter “The Evolving Mass Communication Process “outlines the mass media history and deals with the present trends within the industry. The chapter discusses the concentration of conglomeration‚ ownership‚ audience fragmentation‚ globalization‚ convergence and hyper commercialization. Baran notes that the contemporary system of mass media has been in existence since the year 1830. This system has to a certain extent repeated major change with the start of the improved technologies
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In the Business Communication module‚ I was expecting to learn a good communication skill from it before embarking on the assignment. It is vital to have the fluent communication skill with the world regardless facing to anyone. Communication skills are very important since every day in our life we need to communicate with different kinds of people around us. Besides that‚ having a good communication skill can improve and make good relationships with them. If we can effectively communicate‚ then
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secondly what the approaches and theories are for these two managements‚ and thirdly my argument of the strengths and weaknesses of the two approaches. Classical Management Theory was developed in the early 1900s‚ with an importance on rising worker productivity. One of the first schools of management thought that the classical management theory was developed during the Industrial Revolution when problems related to factory system occurred. The classical theory of management developed by Frederick
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The steps of basic and applied research are the following: 1. OBSERVATION (Broad Area of Research Interest Identified) – Identification of broad problem area through the process of observing and focusing on the situation. Any area/situation that has got identified for improvement can be classified as a broad problem area. 2. PRELIMINARY DATA GATHERING (Interviewing Literature Survey)- Once the broad problem area has got identified‚ the same can be narrowed down to specific issues for investigation
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INTRODUCTION The concept of Business Process Reengineering (BPR) is to rethink and breakdown existing business process. This allows a company to reduce cost and improve productivity through newer‚ more efficient process. It is important to remember however‚ though there are instances where these is necessary‚ BPR is not without its disadvantage. This makes it vital to weight your decision carefully. One of the most obvious adverse effects of a company’s decision to reengineer is lowered employee
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Effective Communication in Business Meetings The great management guru Peter Drucker once said‚ “Business communication is all about understanding what has not been said.” Especially today business communication is one of important factors to be successful in the changeling business environment because during opened working environment one can meet lots of others for discussing but how to make an effective communication in business meetings? There are some of factors to impact deeply on result
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Introduction According to our e-text‚ communication is the process of sending and receiving messages with attached meanings (p. 190). The key elements in the communication process include a source‚ receiver‚ and a communication channel. The source encodes an intended meaning into a message and the receiver decodes the message into a perceived meaning in which it may or may not give feedback to the source. The communication channel is the pathway through which messages are communicated. But from
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Zach Rosenberg ITEC 616 Netflix Case Study Netflix has used data and business analytics as a differentiator and competitive advantage in building its market position by using that data to build a more personalized experience for their customers. Besides the fact that their business model was innovative‚ giving them a first mover advantage‚ their use of data meant that the customer did not have to look for movies; the movies they would want to watch found them. The customers themselves provide
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Key terms Chapter 1 Abstract word: a word that identifies an idea or feeling as opposed to a concrete object Audience: the person or persons with whom you are communicating. Communication: the process of sending and receiving messages. Concrete word: a word that identifies something the senses can perceive. Connotation: the subjective or emotional feeling associated with a word. Denotation: The literal‚ dictionary meaning of a word. E-mail: a message transmitted electronically over a computer
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