The Broadway Cafe ’ Cis 500 Final Project 1 Final Project The Broadway Cafe ’ Part I and II CIS 500 Strayer University Final Project 2 The Broadway cafe is a family inherited coffee shop located in downtown Atlanta‚ Georgia. The cafe ’ has been in business for 58 years. The business offers specialized coffees‚ teas‚ a full service bakery‚ homemade sandwiches‚ soups‚ and salads. It was once a hotspot but for the past five years business has been declining. Although my grandfather
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UNIVERSIDAD DR. JOSÉ MATÍAS DELGADO ESCUELA DE INGENIERÍA INDUSTRIAL MERCADEO 0 ING. GUILLERMO MATTA Tema: Plan de Marketing para un local de café “La Maison du the” PRESENTAN: Joya Galán‚ Liliana Salinas Ríos‚ Graciela Angelina San Salvador‚ 19 de junio de 2010 Índice Resumen Ejecutivo........................................................................................................................................ 1 Planeación estratégica de la compañía ................................
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definitions for Internet addiction during the past decade. Widyanto and Griffiths (2006) present the most general definition of this construct as being a subset of a technological addiction‚ which is defined as a non-chemical or behavioral addiction that involves human-machine interaction. These addictions can either be passive‚ such as viewing television‚ or active‚ such as playing computer games. It should be noted that there are many terms used to describe excessive Internet use: problematic
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BUSINESS PROJECT : CAFE EXPRESSO EXECUTIVE SUMMARY This is a detailed report on a research case study café expresso. This report throws light on how the company was facing problems because of their stagnant marketing strategy. And how did the company loose its market share and went to number three position after it faced down fall. They appointed a new chief executive Ben Thomson who brought up many changes in the company. This report also highlights about Ben
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[pic]vvv v Contents Introduction…………………………………………………………………………………Page 3 Overview……………………………………………………………………………………Page 4 Marketing Audit…………………………………………………………………………….Page 5 PEST Analysis………………………………………………………………………Page 5 Market Analysis……………………………………………………………………..Page 8 Micro Environment ………………………………………...………………………Page 10 Internal Analysis…………………………………………………………………....Page 12 SWOT Analysis..…………...………………………………………………………………Page 13 Assumptions……………………………………………………………………………
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Company Background Café De Coral‚ established in 1968‚ operates over 140 self-service fast food restaurants in Hong Kong‚ which is the largest Chinese restaurant chain in Hong Kong. In 1986‚ Café De Coral became an issued company in Hong Kong Stock Exchange. Later Café De Coral expands its business in various city and countries such as Hong Kong‚ Macau‚ Guangdong and other Western countries. The restaurant currently serves about 300‚000 customers per day. Café De Coral takes the advantage of broad
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Case Analysis of Levendary Café 1. To evaluate the way Levendary Café has entered to China‚ I would like to use “SWOT” analysis to figure out how it is doing. Strength: Levendary has a very clear and unique business mode which is targeted at high level customer group. It has a very successful business in the United States. There are stores spread across the country. The high-quality food and hospitality service are becoming Levendary’s brand and reputation. The company is willing to dedicate themselves
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As you know well‚ the Biz café simulation is to experience the importance business fundamentals by running a coffee shop‚ so we can encounter all the basic elements such as financial statements‚ operations‚ management‚ and marketing to run a business. Even though we did not have enough knowledge of them we have enjoyed this practical learning experience because during the simulation‚ we could find that we have improved our knowledge of vital business factors and teamwork effects
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Jennifer Varavithaya September 21‚ 2012 MISM Hardrock Café Case: 1. What problems did the Rank Group find with the Hard Rock’s three main internal information systems (restaurant operations‚ merchandising‚ and financial)? Why was this a problem? [table – indented white bullets answer why] Restaurant Operations | Merchandising | Financial | * Different owners/franchisers implemented own restaurant management systems * No standards = hard for corporate to analyze sales
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authentic Latin offerings. Their beverage line has substantial depth. Offerings include Coke‚ Sprite‚ and Fanta from Mexico‚ Jarritos sodas‚ freshly squeezed juice‚ and smoothies. They have a high quality café menu including Cuban espresso‚ Latin style cappuccino‚ coffee in cold and hot brew‚ café con leche‚ and other specialty coffee house offerings. Both their breakfast and lunch menu contain exotic favorites like tostadas‚ quesadillas‚ tacos‚ and Cubans. Buenos also caters to the health conscious
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