Changing face of Indian advertising mascots Air India’s Maharaja which came into existence in the year 1946 and the Amul girl in 1967 are the mascots which captured the hearts of one and all in India. These mascots caught the attention of the consumers as they were charming and connected well with the consumers. Indian corporate have also seen few other mascots like Fido the cool swanky doodle of 7 Up‚ doughboy the sweet little butler of Godrej Pillsbury‚ Gattu who build brand Asian Paint‚ Chintamani
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MBL926S BUSINESS ETHICS ASSIGNMENT 2 PREPARED BY STUDY GROUP CEN011A FOR MR MAHARAJ STUDY GROUP MEMBERS - CEN011A NAME STUDENT NUMBER CONTRIBUTION Arnold Lukoto 73026379 100% Cicelia Van Rooi 71119183 100% Dingaan Masango 32700113 100% Gerardt Viljoen 72997737 100% Hansie Wessels 72903902 100% Hennie van Tonder 72999055 100% Khunou Kgame 72781238 100% Nhlanhla Mkhwanazi 72538732 100% Terence Israel 72887435
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1 BUSINESS ETHICS :: Introduction to Ethics • • • • • • Course format Overview of topics Mode of assessment Background to Ethics History of Business Ethics Role of Business Ethics Today Course Aims and Objectives The aim of this course is to give a basic understanding of the major theories of ethics - including deontology‚ utilitarianism and virtue theory - and their application in the relevant fields of business and information technology. One of the main course objectives is to encourage
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TESCO Corporation Business Ethics Policy Message from the President ............................................................... 1 Ethics and Business Conduct ............................................................. 2 Conflict of Interest and Other Misconduct ...................................... 4 International Business ........................................................................ 6 Corporate Information and Confidentiality .................................... 8 Employment
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study‚ there are many stakeholders within R&S Electronic Service Company being unfairly treated. As an interested stakeholder‚ Jane is working for R&S Electronic Service Company as head of payroll. Because this is her first job since college‚ she is concerned about losing her job security. Brad is the owner of R&S who wants his employees to be happy while being able to develop a successful and profitable company. Eddie is the general manager and has the authority to hire and fire Jane. Greg is Eddie’s
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Is Business Bluffing Ethical? 1. Reading The term ’bluffing’ is a US expression for trying to deceive opponents in a game situation. For example‚ if you are playing a card game and you hold a weak hand‚ you may want to make your opponents think you have a strong hand to help you win the game. A more academic term for this might be ‘deception’. Can you think of any games or situations that involve ‘bluffing’? Ethics and morality In a general sense the term ‘morality’ is about how
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Social Media: Changing Our Society Electricity was first introduced to society hundreds of years ago; the way people communicate began to change in many different ways since then. New inventions helped people build more sophisticate tools to build better places to live and work. This new inventions changed the way we live now days; they make our lives much easier. In the decade of the 1920’s when radio was first introduced to public‚ people begin buying it and using it more and more‚ as years passed
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and social analysis - for example‚ many Christians in Europe and the developing world would question the assertion that "The hand of God is discernible in globalization." The authors acknowledge that global religions will be radically altered by changing demographics and‚ in the case of Christianity‚ a paradigm shift in the orientation of mission. In outlining the nature of these shifts‚ however‚ the authors fail to paint a convincing picture of what global mission will be like in‚ say‚ twenty years’
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Business Ethics Introduction This essay analyses the business ethics required in the marketing strategies. In most marketing strategies‚ ethics is an issue that is overlooked due to its implications on profit margins. In this study‚ there are several implications of ethics in marketing strategies. Various stakeholders trying to improve their sales through promotion and marketing‚ amid regulations requiring that they practice business ethics in their practices. Ethics is an accepted way of doing
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Business Ethics "Like Nailing Jell-O to the Wall" What are ethics? A simple definition for "ethics" is those standards or morals a person sets for himself or herself regarding what is good and bad and right and wrong. If something is "ethical"‚ it does not necessarily mean that it is legal‚ and vice-versa. This is partially because ethics are "subjective" – that is‚ each person’s ethics are unique to that individual. For example‚ Sally‚ who works at Becker’s‚ may give a carton of milk to a young
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