Question 1: 1. What are the relevant facts? (10 marks) • Annie‚ a copywriter for Laird and Laird (L&L) Advertising‚ has been assigned to Bud’s Best (BB) bacon account. • Lance Willard is a popular Hollywood movie star‚ has signed 1 year contract with BB bacon for product testimonials (when given by celebrities known as celebrity endorsements). • President of L&L‚ (Victor) explains to Annie that Victor has signed an affidavit swearing that he is a bona fide user of BB bacon. • Although
Premium Ethics Advertising Morality
The ‘Parable of the Sadhu’ discussed how a group hiking up the Himalayan Mountains encountered an ethical dilemma and how their decisions are similar to corporate ethics. This article presents a complex situation in which immediate action was necessary. In briefly‚ a group of multi-national individuals embarked on a trip of a life-time up the mountain. Along their journey up‚ Sadhu‚ an Indian holy man‚ was discovered naked and barely alive by the group of multicultural mountaineers. Each ethnic group
Premium Ethics Utilitarianism Consequentialism
Case Study 6.1 Sweatshops Katie White BA 616 Business Ethics Dr. Moore 31 May 2014 Which of your company’s practices can you defend in good conscience? The company can defend moving much of it’s manufacturing plants overseas. For the company this cuts labor costs and provides jobs to those who are in desperate need in other countries. The wages provided to employees is in compliance with the local laws. The employees are satisfied with their wages and the hours they work. There is a large demand
Premium Employment Human rights Law
A business cannot claim to be ethical firm if it ignores unethical practices by its suppliers – e.g. * Use of child labour and forced labour * Production in sweatshops * Violation of the basic rights of workers * Ignoring health‚ safety and environmental standards An ethical business has to be concerned with the behaviour of all businesses that operate in the supply chain – i.e. * Suppliers * Contractors * Distributors * Sales agents The two articles below
Premium Business ethics Ethics
Ethics Question: Some argue that aggressively investing in emerging economies is not only economically beneficial‚ but also highly ethical because it may potentially lift many people out of poverty. However‚ others caution that in the absence of reasonable hopes of decent profits‚ rushing to emerging economies is reckless. How would you participate in this debate? As a free-market economic skeptic‚ prior to my readings‚ I felt that investing in emerging markets is more self serving and exploitative
Premium Investment Developed country
the author has introduced some new management/leadership concepts from those successful Christian leaders’ many years of experience‚ in order to help other Christian managers to learn. I think this is a very interesting book and fresh view for business student‚ especially for unchristian students. Since I came from China that Christian is not very popular in there‚ I am not familiar with this religion. So there are many management ideas in the book make me very interesting in. For instance‚ in
Premium Leadership Management
BUSINESS ETHICS ASSIGNMENT – TASK 3 CONTENTS Introduction………………………………………………………………………………………………………….…Pg 3 Background on Asia Pulp and Paper Co’…….………………………………………………….……..Pg 4 Question of Ethics – Deforestation and Illegal logging……………………………………….…Pg 5 Wildlife Extinction…………………………………………………………………………….……………………Pg 6 APP becoming sustainable…………………………………………………………………….……………….Pg 8 Recommendations to live and operate sustainably ……………………….…………………….Pg 9 Ethical code for APP……………………………………….……………………………
Premium Endangered species Rainforest Deforestation
Business Ethics Gender Discrimination The evolving role of women in the workplace is not readily accepted in society. Despite the illegality of gender discrimination‚ women are being discriminated against in hiring practices‚ advancement opportunities‚ and income in the workplace. In the case study given to us‚ we were asked to suggest best possible ways to control or eliminate gender discrimination. To begin with we started to root causes of discrimination‚ most commonly known to us. One of
Free Discrimination Gender Employment
Written Assignment #1 Business Ethics: Written Assignment #1 1. What are the ethical issues? In this situation there are many ethical issues to consider. First of all the whole story is about Jane‚ the superior of Ralph who has a problem with alcoholism. The request from the detoxication center is the first ethical issue for Jane. If she urges Ralph to submit this blood test he would probably be known as an alcoholic and eventually saved in an industry wide database. Due to the fact that
Premium Ethics Morality English-language films
QUESTION : Business and Ethical practices/Issues in International Business and the role of Multinational enterprises (MNEs) Introduction to Business and Ethics The ethical-related issues have represented the foundation of different religions and life styles. Ethics can be found in all aspects of human activity as the individuals have been preoccupied with the quality of their behavior towards the people around. Even if they do not purposefully intend to improve their relations with the others
Premium Multinational corporation Human rights Globalization