Foundations of Business Strategy Final Project – Case Gol Linhas Aéreas To: Mr. Paulo Sérgio Kakinoff (CEO) From: DBM Consultants Subject: GOL Business Plan Introduction GOL Transportes Aéreos is one of the main players in the South American airline industry. The company was founded in 2001 in Brazil‚ and started based on a low costs strategy. In less than a decade‚ the company started to gain market share and became the second largest Brazilian airline company in terms of Fleet Size
Premium Strategic management Airline Avianca
of Production Research‚ Vol. 46‚ No. 23‚ 1 December 2008‚ 6627–6647 Strategy maps as improvement paths of enterprises M. BARAD*y and S. DRORz yDepartment of Industrial Engineering‚ Tel Aviv University‚ Ramat Aviv‚ Tel Aviv‚ Israel zDept. of Industrial Engineering and Management‚ Ort Braude College‚ Karmiel‚ Israel (Revision received December 2007) To locate and prioritize the improvement needs of an enterprise‚ a strategy map merging managerial principles of the BSC with quality principles
Premium Process management Strategic planning The Matrix Reloaded
Organizational Strategies for Quality Assessment and Improvement The Institute for Safe Medication Practices (ISMP) Ambiguous medical notations are one of the most common and preventable causes of medication errors (Grissinger & Kelly‚ 2005). Drug names‚ dosage units‚ and directions for use should be written clearly to minimize confusion. The Institute for Safe Medication Practices (ISMP) and the Food and Drug Administration recommend that error-prone abbreviations are considered whenever medical
Premium Pharmacology Patient safety Medicine
coffeehouse format—and the Starbucks experience was born. Schultz’s basic insight was that people lacked a “third place” between home and work where they could have their own personal time out‚ meet with friends‚ relax‚ and have a sense of gathering. The business model that evolved out of this was to sell the company’s own premium roasted coffee‚ along with freshly brewed espresso-style coffee beverages‚ a variety of pastries‚ coffee accessories‚ teas‚ and other products‚ in a coffeehouse setting. The company
Premium Starbucks Coffee Seattle
Critical Analysis and Evaluation of Porters Five Forces in today’s Dynamic Business Environment INRODUCTION The environment in which organisations operate‚ changes day after day‚ with growing competition among its competitors for greater market share. As a result of intense competition among these organisations‚ it becomes very necessary for both new entrant and the incumbent organisations to periodically carry out analysis to ascertain strengths and the weaknesses are. This assay will focus
Premium Strategic management Management Porter five forces analysis
stages. a. Strategy formulation includes developing a vision and mission‚ identifying an organization’s external opportunities and threats‚ determining internal strengths and weaknesses‚ establishing long-term objectives‚ generating alternative strategies‚ and choosing particular strategies to pursue. b. Strategy implementation requires a firm to establish annual objectives‚ devise policies‚ motivate employees‚ and allocate resources so that formulated strategies can be executed; strategy implementation
Premium Strategic management Strategic planning Management
Business Strategy -Strategic Intent Introduction Hamel and Prahalad argue that western companies used to "fitting" vision to adapt its resources‚ as a result‚ they will only seek to maintain their advantages. In contrast‚ Japanese companies dedicated to accelerating the pace of organizational learning in order to maximize resources‚ and trying to achieve seemingly impossible goals (Hamel and Prahalad‚ 1989:65). They believe these Japanese companies develop “an obsession with winning” among the
Premium Strategic management Strategy
EXECUTIVE SUMMARY The topic of this dissertation is the strategy of The Body Shop and the successes and failures of their strategy. In addition‚ significant focus is placed on the developments and changes in strategies used to gain sustainable competitive advantage for the future‚ which are in a response to unfolding issues within the cosmetics and toiletries industry. METHODOLOGY This section provides a detailed account of the research undertaken to complete this dissertation and further
Premium The Body Shop Cosmetics L'Oréal
the strategic capability of a firm has been deliberated by academics and theorists for years‚ and has culminated in the widely accepted resource based view of the firm. Within business strategies there are numerous levels of competence and resource that dictate the future strategy of the organisation. The ability for a business to understand its strategic capability‚ and where it sits currently is vital for the firm to implement an achievable and realistic strategic plan. This essay will look at one
Premium Strategic management Management
possible success or failure of particular strategies. Scenarios are detailed and plausible views of how the environment of an organization might develop in the future based on key drivers of changes about which there is a high level of uncertainty. Porter’s five Forces Framework Porter’s five forces theory analyses the competition that surrounds a company‚ measuring its intensity and helping this same company finding solutions to adapt its strategy depending on the type of existing competition
Premium Perfect competition Monopoly Competition