technologies‚ including GPS‚ DVR’s‚ social media and smart phone applications‚ are becoming increasingly important. Two major tools being used today are customer relationship management systems (CRMs) and social media marketing. CRM Customer relationship management systems use technology to organize‚ synchronize‚ and automate business practices. CRM systems for marketing help the enterprise identify and target potential clients and generate leads for the sales team. A key marketing capability is the ability
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Abstract Along with the web 2.0 prevailing since the beginning of the 21st century‚ social media has become one of the most important tools for companies to develop the markets or public relations during this decade. Most companies around the world have a good sense of the importance of the social media. Companies use all the social media websites available to create more chances to meet more businesses online‚ or only to get a platform to show what they have such as products or services‚ even though
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Business Law TRI 1‚ 2011 Assessment 1 3) Norris had decided for some time that he wanted to purchase a motel. After looking at several different areas‚ he settled on Port Stephens in New South Wales as offering him both the potential for a business and the lifestyle he was seeking. He rang a number of real estate agents‚ inquiring whether they had any motels listed for sale. He finally found a motel and general business listed with an estate agent called Evatt. Evatt told Norris that once he got
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KENYATTA UNIVERSITY CITY CAMPUS NAME :OOKO BEVERLY ACHIENG ADM NO:D33S/CTY/11363/2012 COURSE:BUSINESS LAW COURSE CODE: LECTURER: TASK: STRUCTURE AND ORGANISATION OF THE COURT In pre colonial era‚ different communities had different ways of restoring justice. The African Traditional Communities used the fora of justice at family‚ shrines‚ churches and mosques. Other dispute resolutions mechanisms included: a.Reconsiliation: is the process of making it possible for two different ideas‚ facts
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latest ideas‚ research and techniques about brand communications in a convenient magazine format. Learn more at www.admapmagazine.com Admap July/August 2006‚ Issue 474 www.warc.com Marketing to the four-eyed‚ four-legged consumer Tim Coffey‚ David Siegel and Greg Livingston The nature of the four-eyed‚ four-legged consumer (4i4l)‚ otherwise known as mother and child‚ changes as the child matures from prebirth (pregnancy) to teen. Today’s mothers and their children are substantially different
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There are many laws in the world today that some may find are neither rational nor fair for all the parties involved in the situation. I have chosen two laws that I do not think are logical‚ these two are apparent authority and executory process. The first law I will be discussing is an agency this is the right one person has to execute business on behalf of another person or corporation. There are three important parties involved in an agency relationship; the agent (this is who can enter a contract
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Media As A Business Industry Media as a business industry implies a comprehensive collection of communication channels of different scales‚ engaged in varied commercial activities of disseminating news‚ entertainment‚ education‚ data‚ or promotional messages‚ for earning a profit. Not to seclude the marketing principles of creating‚ delivering and sustaining value. Where the people go‚ advertisers and marketers must follow. When the mass media is concerned there is a unique ability to influence
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How social media can influence a marketing campaign There are three stages in developing an effective marketing communications campaign – in other words‚ telling your target market customers about the benefits of your product. The first stage is engaging the target market in the marketing campaign to let them know that you‚ as a marketer‚ understand their needs‚ wants and aspirations. A well-known manufacturer with an Australian brand that has been called iconic decided that its product
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thefreedictionary.com. The duties are a series of common law‚ statutory‚ and equitable obligations. The duties are analogous to duties owed by trustees to beneficiaries‚ and by agents to principals. Directors owe duties to the corporation‚ and not to individual shareholders‚ employees or creditors outside exceptional circumstances. The duties of a director are divided in two sections‚ the common law duties and the statutory duties of directorship. Common law duties; Duty of Good Faith The most general obligation
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included contracts of utmost good faith‚ statement which are only partially true or distort the truth‚ and the statement which are true at the time of making but change before the contract is entered into. There must be a false statement of fact or law as oppose to opinion or estimate of future events in the case of Bisset v Wilkinson3. At the same time the representation must be untrue. And the person making the representation must know that it is false‚ or not believe in its truth‚ or be recklessly
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