corporate practices and methods that will maximize the lifetime value of each individual customer to the firm Definition from Perils Article: CRM aligns business processes with customer strategies to build customer loyalty and increase profits over time. *Definition of Strategic CRM (ch. 3) -- business strategy and company-level philosophy where the knowledge about customers and their preferences have implications for the entire organization *Frameworks for CRM – Winer -Seven Steps
Premium Customer relationship management
MORALS Morals http://plato.stanford.edu/entries/kant-hume-morality/ Growing up I always was told to tell the truth‚ treat everyone how you would want to be treated and not to lie‚ cheat‚ or steal because these are morals I should live by. The definition of morals is a principle or habit with respect to right or wrong conduct. What is right and wrong‚ and who decides these rights and wrongs? I will go back and explore Kant and Locke to hopefully answer my questions. • The values people
Premium Morality Ethics Immanuel Kant
History of ALDI‚ its core business and philosophy Established in 1913 in Germany‚ ALDI operates what are known in the grocery business as "limited-assortment" stores or "hard discounters." ALDI has taken this retail concept‚ which features low overhead and scanty selection‚ to its leanest‚ meanest extreme. Unlike the vast majority of supermarket chains‚ ALDI store carries about 1‚400 regularly-stocked items‚ including fresh meat‚ and‚ in certain locations‚ beer and wine‚ of which nearly all are
Premium Management Strategic management Marketing
Philosophy of Human Rights Reading 1. Denis Arnold‚ “The Human Rights Obligations of Multinational Corporations” I have had the opportunity to teach a number of courses on the philosophy of human rights. To supplement the Arnold reading‚ I thought that I would give you some basic background regarding the central philosophical and legal debates over the nature of human rights. What are human rights? Human rights are international norms that help to protect all people everywhere
Premium Morality Human rights Ethics
Ethics‚ or Moral Philosophy‚ is the branch of Philosophy dealing with the questions of what is good and bad‚ what is right and wrong‚ trying to assess what moral duty is. Examples of Ethical Questions: What is a morally good outcome? What is a morally right action? Are moral values universal or relative? Where do moral values come from? What is a just political system? Are you responsible for poverty? Do we have a right to a good death? Would you invade a country that is practicing ethnic
Premium Ethics Morality
PHILOSOPHY Philosophy is divided into many sub-fields. These include epistemology‚ logic‚ metaphysics‚ ethics‚ and aesthetics. Epistemology is concerned with the nature and scope of knowledge‚ such as the relationships between truth‚ belief‚ and theories of justification. Logic is the study of the principles of correct reasoning. Metaphysics is the study of the most general features of reality‚ such as existence‚ time‚ the relationship between mind and body‚ objects and their properties‚ wholes
Premium Philosophy Reasoning Logic
Philosophy 101 Final Paper: Answer to five Questions on Castell and Borchert’s Introduction to Modern Philosophy‚ 4th ed. (Pearson-Macmillan‚ 1983). Question #1: Why does Hume think that the “design” in nature cannot prove God’s existence? Answer: One of the most common reasons why people say they believe in God is that the universe seems to have been intentionally designed. Hume observes that while we may perceive two events that seem to occur in conjunction‚ there is no way for us to
Premium Morality Ethics Immanuel Kant
Unit 1 – Introduction to Philosophy Chapter 1: Introducing Philosophy Philosophy: thinking about thinking‚ or the love of wisdom Autonomy: the ability to freely make rational decisions Materialism (physicalism): a metaphysical theory‚ developed by the PreSocratic philosophers‚ that says that everything‚ including a person’s thoughts‚ consciousness‚ and personality‚ is composed of matter Philosophical System Builder: someone who tries to construct a complete system of knowledge First-Order
Premium Morality Ethics Human
Moral/Social/Political Philosophy Comparison Paper Introduction One may ask what holds society together in a world where different cultures and religious beliefs exist. What overall rule do humans live by in order to obtain virtues such as peace‚ freedom‚ harmony and happiness? Three fields of philosophy may help answer such questions and possibly provide insight as to what true principles one must live by in order to achieve such virtues. Moral‚ social‚ and political are three fields of
Premium
philosophy [fɪˈlɒsəfɪ] n pl -phies 1. (Philosophy) the academic discipline concerned with making explicit the nature and significance of ordinary and scientific beliefs and investigating the intelligibility of concepts by means of rational argument concerning their presuppositions‚ implications‚ and interrelationships; in particular‚ the rational investigation of the nature and structure of reality (metaphysics)‚ the resources and limits of knowledge (epistemology)‚ the principles and import of
Premium Logic Philosophy