Introduction Breadtalk Private Limited marks its virgin birth at Parco Bugis Junction (retail outlet) on 1st July 2000. With a remakable period of five months‚ on December 2000‚ it ventures into its second venue at Novena Square and further enterprise onto its third outlets closer to the HDB heartlands‚ Juntion 8 shopping centre. Breadtalk has established a firm foundation in local market with just three years‚ it is a listed company on March 2003. It has adopted 4 type generation concept
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Topic: What is Corporate Social Responsibility and how could this influence the organisational behaviour of “Breadtalk”? Why is an understanding of cultural differences important to the Business Managers at “Breadtalk”? What are some steps that managers can take to develop greater cross cultural awareness? 1. Corporate Social Responsibility Corporate Social Responsibility (CSR) by a company is seen through the public as a way of providing to the society through goodwill and donations.
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Executive Summary This reports aims to establish the current issues that BreadTalk Group Limited is facing and how the issues will have an impact on their earnings and share valuations. In our report‚ a computation of DuPont ROE Analysis between BreadTalk‚ Food Junction and Auric Pacific was examined and it was noticed that BreadTalk’s ROE is predominantly higher than Food Junction and Auric Pacific over the years of our forecast from FY2012 to FY2015. Based on the calculations‚ several assumptions
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these CSR programs. Breadtalk has performed a good example of Corporate Social Responsibility (CSR) and as a CRM strategy‚ it has indeed worked very well for its brand. What kind of rollover effect does it have? Firstly‚ media coverage. The earthquake is top of the mind concern for every single person on the street and everyone is interested in reading the latest about it. The fact that Breadtalk has led such an effort has built a top of the mind brand recall for their business‚ further stregthening
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outlook and trends For its outlook‚ BreadTalk planned for the China and regional market and rising food cost. This is the largest challenge for the Bakery business. BreadTalk is going to shorten the supply chain and buying in bulk globally for economies of scale. Shanghai is one of the example that BreadTalk have successfully piloted using frozen dough to arrest rising labour and rental costs while maintaining the quality of our products. This is to encourage that BreadTalk will explore the possibility
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BreadTalk – Boutique Bakery A Contemporary Lifestyle Concept BreadTalk opened in Singapore in July 2000 with a revolutionary take on the bread industry. Entering the market with its new concept of a boutique bakery‚ it shook up the bakery industry with its innovative and creative products. Currently the market leader in the new concept bakery‚ BreadTalk was listed in June 2003 on the Singapore Exchange‚ giving customers a stake in the popular bakery. BreadTalk has close to 200 varieties of
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BreadTalk Group Ltd. 1.0 Introduction 1.1 Background information on the industry The F&B industries play an important role in Singapore’s economy. Being a multinational country‚ the F&B industries have been influenced by culture from different nationalities and countries. Singapore has been ranked as one of the three major eating capitals in the Asia Pacific region and the other two countries are Hong Kong and Australia. Singaporeans’ extremely large appetite for eating out has rose the incredible
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2.3 L&D initiatives by BreadTalk Initiatives for growing Service and Quality 1) BreadTalk Academy BreadTalk Group Ltd is committed in ensuring that their staff are ready and well-rounded in all that they do. One L&D initiative that they have implemented with regards to the growing service and quality trend in the F&B industry is the BreadTalk Academy. The BreadTalk Group Academy‚ located at the BreadTalk International Headquarters (IHQ)‚ provides a holistic training approach‚ integrating theory
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1.1 The Company BreadTalk Group Limited started as a bakery in 2000 by Dr. George Quek and his wife‚ Katherine Tan. (CIMB‚ 2009) Today‚ BreadTalk is a listed‚ well-established food and beverage (F&B) company‚ who has expanded its business to 15 different countries such as China‚ Indonesia and the Middle East. BreadTalk’s business has 4 segments: 1) Bakery; 2) Food Atrium; 3) Restaurant; and 4) Franchise. (CIMB‚ 2009) Owing to BreadTalk’s emphasise on innovation‚ BreadTalk is able to grow
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SWOT analysis on Breadtalk Strengths Unique Concept and Branding The Breadtalk concept is unique and innovative and this distinguishes the brand from traditional bakeries in the market. More importantly‚ Breadtalk captures the interest of consumers as it constantly develops products reflecting contemporary lifestyle and current events. As part of Breadtalk’s unique concept‚ the layout of retail outlets are designed such that customers have a clear view of bakery items on display. The
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